Getting started with keyword research, finding the right keyword research tool, and tracking your keywords with Aleka Shunk from Cooking With Keywords.  ----- Welcome to episode 495 of The Food Blogger Pro Podcast! This week on the podcast, we're rewinding back to one of our favorite episodes with Aleka Shunk from Cooking With Keywords! How to Increase Your Organic Traffic with Keyword Research Since launching her course, Cooking With Keywords, Aleka has taught countless students about the ins and outs of keyword research, and in this week's podcast episode, she’s sharing her best tips to develop a strong keyword research strategy. You’ll learn what keywords and modifiers are, how to get started with keyword research, what tools you should use, and more. Whether you’re just diving into keyword research for the first time or you’re a seasoned pro, we know you’ll have so many takeaways from this conversation. Enjoy! Three episode takeaways: <ul class="wp-block-list"> <li>How keyword research works: Aleka walks listeners through the keyword research process and explains what keywords and modifiers are, what the different phases of keyword research look like, how to get started with keyword research, and more.</li> <li>The keyword research tools Aleka recommends: There are so many different tools on the market for SEO and keyword research, it can feel impossible to choose. Aleka shares her go-to tools for keyword research and the pros/cons of various tools.</li> <li>Why it's important to analyze and track your keywords: The keyword research process doesn't end when you hit 'publish' — it's just beginning! Aleka explains why it is so important to continue analyzing, tracking, and optimizing your keywords in order to see the most benefits from keyword research.</li> </ul> Resources: <ul class="wp-block-list"> <li><a href="https://cooking-with-keywords.teachable.com/" target= "_blank" rel="noreferrer noopener">Cooking With Keywords</a></li> <li><a href= "https://www.foodbloggerpro.com/deals/#cooking-with-keywords">Get 10% off any Cooking With Keywords course or coaching service</a> (available for FBP members only)</li> <li><a href="https://alekasgettogether.com/" target="_blank" rel= "noreferrer noopener">Aleka’s Get-Together</a></li> <li><a href="https://www.keysearch.co/" target="_blank" rel= "noreferrer noopener">Keysearch</a></li> <li><a href="https://www.semrush.com/" target="_blank" rel= "noreferrer noopener">Semrush</a></li> <li><a href="https://ahrefs.com/" target="_blank" rel= "noreferrer noopener">Ahrefs</a></li> <li><a href="https://keywordseverywhere.com/" target="_blank" rel= "noreferrer noopener">Keywords Everywhere</a></li> <li><a href= "https://chrome.google.com/webstore/detail/keyword-surfer/bafijghppfhdpldihckdcadbcobikaca?hl=en" target="_blank" rel="noreferrer noopener">Keyword Surfer</a></li> <li><a href="https://substack.com/" target="_blank" rel= "noreferrer noopener">Substack</a></li> <li>Follow Aleka on <a href= "https://www.instagram.com/alekasgettogether/" target="_blank" rel= "noreferrer noopener">Instagram</a>, <a href= "https://www.facebook.com/alekasgettogether" target="_blank" rel= "noreferrer noopener">Facebook</a>, and <a href= "https://www.pinterest.com/AlekasGetTogether/" target="_blank" rel= "noreferrer noopener">Pinterest</a></li> <li><a href="https://www.facebook.com/groups/foodbloggerpropodcast" target="_blank" rel="noreferrer noopener">Join the Food Blogger Pro Podcast Facebook Group</a></li> </ul> This episode is sponsored by Clariti. Learn more about our sponsors at foodbloggerpro.com/sponsors. Interested in working with us too? Learn more about our sponsorship opportunities and how to get started at foodbloggerpro.com/work-with-us. If you have any comments, questions, or suggestions for interviews, be sure to email them to <a href= "mailto:podcast@foodbloggerpro.com">podcast@foodbloggerpro.com</a>. Learn more about joining the Food Blogger Pro community at <a href= "https://www.foodbloggerpro.com/membership">foodbloggerpro.com/membership</a>.

<description>&lt;p&gt;&lt;!-- wp:paragraph --&gt;&lt;/p&gt; &lt;p&gt;Getting started with keyword research, finding the right keyword research tool, and tracking your keywords with Aleka Shunk from Cooking With Keywords. &lt;/p&gt; &lt;p&gt;-----&lt;/p&gt; &lt;p&gt;Welcome to episode 495 of The Food Blogger Pro Podcast! This week on the podcast, we're rewinding back to one of our favorite episodes with Aleka Shunk from Cooking With Keywords!&lt;/p&gt; &lt;p&gt;&lt;!-- /wp:paragraph --&gt; &lt;!-- wp:heading --&gt;&lt;/p&gt; &lt;h2 id= "h-how-to-increase-your-organic-traffic-with-keyword-research" class="wp-block-heading"&gt;How to Increase Your Organic Traffic with Keyword Research&lt;/h2&gt; &lt;p&gt;&lt;!-- /wp:heading --&gt; &lt;!-- wp:paragraph --&gt;&lt;/p&gt; &lt;p&gt;Since launching her course, Cooking With Keywords, Aleka has taught countless students about the ins and outs of keyword research, and in this week's podcast episode, she’s sharing her best tips to develop a strong keyword research strategy.&lt;/p&gt; &lt;p&gt;&lt;!-- /wp:paragraph --&gt; &lt;!-- wp:paragraph --&gt;&lt;/p&gt; &lt;p&gt;You’ll learn what keywords and modifiers are, how to get started with keyword research, what tools you should use, and more. Whether you’re just diving into keyword research for the first time or you’re a seasoned pro, we know you’ll have so many takeaways from this conversation. Enjoy!&lt;/p&gt; &lt;p&gt;&lt;!-- /wp:paragraph --&gt; &lt;!-- wp:heading --&gt;&lt;/p&gt; &lt;h2 id="h-three-episode-takeaways" class="wp-block-heading"&gt;Three episode takeaways:&lt;/h2&gt; &lt;p&gt;&lt;!-- /wp:heading --&gt; &lt;!-- wp:list --&gt;&lt;/p&gt; &lt;ul class="wp-block-list"&gt;&lt;!-- wp:list-item --&gt; &lt;li&gt;&lt;strong&gt;How keyword research works:&lt;/strong&gt; Aleka walks listeners through the keyword research process and explains what keywords and modifiers are, what the different phases of keyword research look like, how to get started with keyword research, and more.&lt;/li&gt; &lt;!-- /wp:list-item --&gt;&lt;!-- wp:list-item --&gt; &lt;li&gt;&lt;strong&gt;The keyword research tools Aleka recommends:&lt;/strong&gt; There are &lt;em&gt;so many&lt;/em&gt; different tools on the market for SEO and keyword research, it can feel impossible to choose. Aleka shares her go-to tools for keyword research and the pros/cons of various tools.&lt;/li&gt; &lt;!-- /wp:list-item --&gt;&lt;!-- wp:list-item --&gt; &lt;li&gt;&lt;strong&gt;Why it's important to analyze and track your keywords&lt;/strong&gt;: The keyword research process doesn't end when you hit 'publish' — it's just beginning! Aleka explains why it is so important to continue analyzing, tracking, and optimizing your keywords in order to see the most benefits from keyword research.&lt;/li&gt; &lt;!-- /wp:list-item --&gt;&lt;/ul&gt; &lt;p&gt;&lt;!-- /wp:list --&gt; &lt;!-- wp:paragraph --&gt;&lt;/p&gt; &lt;p&gt;&lt;strong&gt;Resources:&lt;/strong&gt;&lt;/p&gt; &lt;p&gt;&lt;!-- /wp:paragraph --&gt; &lt;!-- wp:list --&gt;&lt;/p&gt; &lt;ul class="wp-block-list"&gt;&lt;!-- wp:list-item --&gt; &lt;li&gt;&lt;a href="https://cooking-with-keywords.teachable.com/" target= "_blank" rel="noreferrer noopener"&gt;Cooking With Keywords&lt;/a&gt;&lt;/li&gt; &lt;!-- /wp:list-item --&gt; &lt;li&gt;&lt;a href= "https://www.foodbloggerpro.com/deals/#cooking-with-keywords"&gt;Get 10% off any Cooking With Keywords course or coaching service&lt;/a&gt; &lt;em&gt;(available for FBP members only)&lt;/em&gt;&lt;/li&gt; &lt;!-- wp:list-item --&gt;&lt;!-- /wp:list-item --&gt; &lt;li&gt;&lt;a href="https://alekasgettogether.com/" target="_blank" rel= "noreferrer noopener"&gt;Aleka’s Get-Together&lt;/a&gt;&lt;/li&gt; &lt;!-- wp:list-item --&gt;&lt;!-- /wp:list-item --&gt; &lt;li&gt;&lt;a href="https://www.keysearch.co/" target="_blank" rel= "noreferrer noopener"&gt;Keysearch&lt;/a&gt;&lt;/li&gt; &lt;!-- wp:list-item --&gt;&lt;!-- /wp:list-item --&gt; &lt;li&gt;&lt;a href="https://www.semrush.com/" target="_blank" rel= "noreferrer noopener"&gt;Semrush&lt;/a&gt;&lt;/li&gt; &lt;!-- wp:list-item --&gt;&lt;!-- /wp:list-item --&gt; &lt;li&gt;&lt;a href="https://ahrefs.com/" target="_blank" rel= "noreferrer noopener"&gt;Ahrefs&lt;/a&gt;&lt;/li&gt; &lt;!-- wp:list-item --&gt;&lt;!-- /wp:list-item --&gt; &lt;li&gt;&lt;a href="https://keywordseverywhere.com/" target="_blank" rel= "noreferrer noopener"&gt;Keywords Everywhere&lt;/a&gt;&lt;/li&gt; &lt;!-- wp:list-item --&gt;&lt;!-- /wp:list-item --&gt; &lt;li&gt;&lt;a href= "https://chrome.google.com/webstore/detail/keyword-surfer/bafijghppfhdpldihckdcadbcobikaca?hl=en" target="_blank" rel="noreferrer noopener"&gt;Keyword Surfer&lt;/a&gt;&lt;/li&gt; &lt;!-- wp:list-item --&gt;&lt;!-- /wp:list-item --&gt; &lt;li&gt;&lt;a href="https://substack.com/" target="_blank" rel= "noreferrer noopener"&gt;Substack&lt;/a&gt;&lt;/li&gt; &lt;!-- wp:list-item --&gt;&lt;!-- /wp:list-item --&gt; &lt;li&gt;Follow Aleka on &lt;a href= "https://www.instagram.com/alekasgettogether/" target="_blank" rel= "noreferrer noopener"&gt;Instagram&lt;/a&gt;, &lt;a href= "https://www.facebook.com/alekasgettogether" target="_blank" rel= "noreferrer noopener"&gt;Facebook&lt;/a&gt;, and &lt;a href= "https://www.pinterest.com/AlekasGetTogether/" target="_blank" rel= "noreferrer noopener"&gt;Pinterest&lt;/a&gt;&lt;/li&gt; &lt;!-- wp:list-item --&gt;&lt;!-- /wp:list-item --&gt; &lt;li&gt;&lt;a href="https://www.facebook.com/groups/foodbloggerpropodcast" target="_blank" rel="noreferrer noopener"&gt;Join the Food Blogger Pro Podcast Facebook Group&lt;/a&gt;&lt;/li&gt; &lt;!-- wp:list-item --&gt;&lt;!-- /wp:list-item --&gt;&lt;/ul&gt; &lt;p dir="ltr" role="presentation"&gt;This episode is sponsored by Clariti. Learn more about our sponsors at foodbloggerpro.com/sponsors.&lt;/p&gt; &lt;p dir="ltr"&gt;Interested in working with us too? Learn more about our sponsorship opportunities and how to get started at foodbloggerpro.com/work-with-us.&lt;/p&gt; &lt;p dir="ltr"&gt;If you have any comments, questions, or suggestions for interviews, be sure to email them to &lt;a href= "mailto:podcast@foodbloggerpro.com"&gt;podcast@foodbloggerpro.com&lt;/a&gt;.&lt;br /&gt; &lt;br /&gt; Learn more about joining the Food Blogger Pro community at &lt;a href= "https://www.foodbloggerpro.com/membership"&gt;foodbloggerpro.com/membership&lt;/a&gt;.&lt;/p&gt; &lt;p&gt; &lt;/p&gt; &lt;p&gt;&lt;!-- /wp:list --&gt;&lt;/p&gt;</description>

Getting started with keyword research, finding the right keyword research tool, and tracking your keywords with Aleka Shunk from Cooking With Keywords.  ----- Welcome to episode 495 of The Food Blogger Pro Podcast! This week on the podcast, we're...

FBP Rewind: How to Increase Your Organic Traffic with Keyword Research with Aleka Shunk

Navigating business ownership with family members, establishing ownership of responsibilities, and creating genuine content with Echo and Erica Blickenstaff. ----- Welcome to episode 494 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Echo and Erica Blickenstaff from the food blog Favorite Family Recipes.  The Secret to Building a Family Business and Reaching 2 Million Pageviews In this episode, Echo and Erica dive into the ups and downs of running a family business. The key to their success? Dividing responsibilities and playing to each other’s strengths. After struggling with everyone doing everything (hello, burnout!), they sat down to figure out who would take on what. Once that was sorted, it was like a weight was lifted, and they were able to dive deeper into their areas of expertise. They also talk about the challenges of growing a business while staying true to your roots. After taking a hit from Google’s algorithm updates, they realized the importance of diversifying their revenue streams and not relying too much on search traffic. With 2 million monthly page views (!!!) and a focus on authentic, family-driven content, they’ve learned to balance growth with staying genuine. Whether you’re running a family business or just trying to keep things organized, this episode is full of actionable tips and inspiring insights! Three episode takeaways: <ul> <li>Dividing Responsibilities for Success: Working with family can make decision-making tricky, but once the three sisters divided up their responsibilities based on each person’s strengths and weaknesses, everything fell into place. It helped them work more efficiently and allowed everyone to dive deeper into their areas of expertise.</li> <li>Navigating the Business Roles: Inspired by the E Myth framework, they identified who best fit the roles of the entrepreneur, manager, and technician in their business. Understanding these roles helped them streamline operations and keep the business running smoothly.</li> <li>Adapting and Staying Authentic: After being impacted by Google’s Helpful Content Update, they’ve been focusing on diversifying their revenue streams and staying true to their roots by creating authentic, family-focused content that AI can’t replicate.</li> </ul> Resources: <ul> <li><a href="https://www.favfamilyrecipes.com/">Favorite Family Recipes</a></li> <li><a href= "https://www.amazon.com/Myth-Most-Businesses-Dont-About/dp/0887303625"> The E Myth: Why Most Businesses Don’t Work and What to Do About It by Michael E. Gerber</a></li> <li><a href= "https://www.amazon.com/Slicing-Pie-Handbook-Perfectly-Bootstrapped/dp/0692584625"> Slicing Pie by Mike Moyer</a></li> <li><a href="https://www.eosworldwide.com/">The EOS business framework</a></li> <li><a href="https://www.theminnestuga.com/">The Minne Stuga</a></li> <li><a href= "https://www.instagram.com/snackdive/?hl=en">Snackdive</a></li> <li><a href="https://clariti.com/">Clariti</a></li> <li><a href="https://www.semrush.com/">Semrush</a></li> <li><a href="https://asana.com/">Asana</a></li> <li><a href= "https://www.favfamilyrecipes.com/most-requested-copycat-dishes-cookbook/"> Most Requested Copycat Dishes — their third cookbook!</a></li> <li>Follow Favorite Family Recipes on <a href= "https://www.instagram.com/favoritefamilyrecipes/">Instagram</a></li> <li><a href= "https://www.facebook.com/groups/foodbloggerpropodcast">Join the Food Blogger Pro Podcast Facebook Group</a></li> </ul> Thank you to our sponsors! This episode is sponsored by <a href= "https://yoast.com/wordpress/plugins/seo/">Yoast</a> and <a href= "https://memberful.com/">Memberful</a>. Learn more about our sponsors at foodbloggerpro.com/sponsors. Interested in working with us too? Learn more about our sponsorship opportunities and how to get started <a href= "https://www.foodbloggerpro.com/work-with-us/">here</a>. If you have any comments, questions, or suggestions for interviews, be sure to email them to <a href= "mailto:podcast@foodbloggerpro.com" target="_blank" rel= "noopener">podcast@foodbloggerpro.com</a>. Learn more about joining the Food Blogger Pro community at <a href= "https://www.foodbloggerpro.com/membership">foodbloggerpro.com/membership</a>.

<description>&lt;p&gt;Navigating business ownership with family members, establishing ownership of responsibilities, and creating genuine content with Echo and Erica Blickenstaff.&lt;/p&gt; &lt;p&gt;-----&lt;/p&gt; &lt;p&gt;Welcome to episode 494 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Echo and Erica Blickenstaff from the food blog Favorite Family Recipes. &lt;/p&gt; &lt;h2&gt;The Secret to Building a Family Business and Reaching 2 Million Pageviews&lt;/h2&gt; &lt;p&gt;In this episode, Echo and Erica dive into the ups and downs of running a family business. The key to their success? Dividing responsibilities and playing to each other’s strengths. After struggling with everyone doing everything (hello, burnout!), they sat down to figure out who would take on what. Once that was sorted, it was like a weight was lifted, and they were able to dive deeper into their areas of expertise.&lt;/p&gt; &lt;p&gt;They also talk about the challenges of growing a business while staying true to your roots. After taking a hit from Google’s algorithm updates, they realized the importance of diversifying their revenue streams and not relying too much on search traffic. With 2 million monthly page views (!!!) and a focus on authentic, family-driven content, they’ve learned to balance growth with staying genuine. Whether you’re running a family business or just trying to keep things organized, this episode is full of actionable tips and inspiring insights!&lt;/p&gt; &lt;h2&gt;Three episode takeaways:&lt;/h2&gt; &lt;ul&gt; &lt;li&gt;&lt;strong&gt;Dividing Responsibilities for Success:&lt;/strong&gt; Working with family can make decision-making tricky, but once the three sisters divided up their responsibilities based on each person’s strengths and weaknesses, everything fell into place. It helped them work more efficiently and allowed everyone to dive deeper into their areas of expertise.&lt;/li&gt; &lt;li&gt;&lt;strong&gt;Navigating the Business Roles:&lt;/strong&gt; Inspired by the E Myth framework, they identified who best fit the roles of the entrepreneur, manager, and technician in their business. Understanding these roles helped them streamline operations and keep the business running smoothly.&lt;/li&gt; &lt;li&gt;&lt;strong&gt;Adapting and Staying Authentic:&lt;/strong&gt; After being impacted by Google’s Helpful Content Update, they’ve been focusing on diversifying their revenue streams and staying true to their roots by creating authentic, family-focused content that AI can’t replicate.&lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;strong&gt;Resources:&lt;/strong&gt;&lt;/p&gt; &lt;ul&gt; &lt;li&gt;&lt;a href="https://www.favfamilyrecipes.com/"&gt;Favorite Family Recipes&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href= "https://www.amazon.com/Myth-Most-Businesses-Dont-About/dp/0887303625"&gt; The E Myth: Why Most Businesses Don’t Work and What to Do About It by Michael E. Gerber&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href= "https://www.amazon.com/Slicing-Pie-Handbook-Perfectly-Bootstrapped/dp/0692584625"&gt; Slicing Pie by Mike Moyer&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href="https://www.eosworldwide.com/"&gt;The EOS business framework&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href="https://www.theminnestuga.com/"&gt;The Minne Stuga&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href= "https://www.instagram.com/snackdive/?hl=en"&gt;Snackdive&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href="https://clariti.com/"&gt;Clariti&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href="https://www.semrush.com/"&gt;Semrush&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href="https://asana.com/"&gt;Asana&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href= "https://www.favfamilyrecipes.com/most-requested-copycat-dishes-cookbook/"&gt; Most Requested Copycat Dishes — their third cookbook!&lt;/a&gt;&lt;/li&gt; &lt;li&gt;Follow Favorite Family Recipes on &lt;a href= "https://www.instagram.com/favoritefamilyrecipes/"&gt;Instagram&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href= "https://www.facebook.com/groups/foodbloggerpropodcast"&gt;Join the Food Blogger Pro Podcast Facebook Group&lt;/a&gt;&lt;/li&gt; &lt;/ul&gt; &lt;h2&gt;Thank you to our sponsors!&lt;/h2&gt; &lt;p&gt;This episode is sponsored by &lt;a href= "https://yoast.com/wordpress/plugins/seo/"&gt;Yoast&lt;/a&gt; and &lt;a href= "https://memberful.com/"&gt;Memberful&lt;/a&gt;. Learn more about our sponsors at foodbloggerpro.com/sponsors.&lt;/p&gt; &lt;p&gt;Interested in working with us too? Learn more about our sponsorship opportunities and how to get started &lt;a href= "https://www.foodbloggerpro.com/work-with-us/"&gt;here&lt;/a&gt;.&lt;/p&gt; &lt;p&gt;If you have any comments, questions, or suggestions for interviews, be sure to email them to &lt;a href= "mailto:podcast@foodbloggerpro.com" target="_blank" rel= "noopener"&gt;podcast@foodbloggerpro.com&lt;/a&gt;.&lt;/p&gt; &lt;p&gt;Learn more about joining the Food Blogger Pro community at &lt;a href= "https://www.foodbloggerpro.com/membership"&gt;foodbloggerpro.com/membership&lt;/a&gt;.&lt;/p&gt;</description>

Navigating business ownership with family members, establishing ownership of responsibilities, and creating genuine content with Echo and Erica Blickenstaff. ----- Welcome to episode 494 of The Food Blogger Pro Podcast! This week on the podcast, Bjork...

The Secret to Building a Family Business and Reaching 2 Million Pageviews

Balancing business strategy with your passion, storytelling on social media, and listening to your audience with Kimberly Espinel, author of How To Make Your Food Famous. ----- Welcome to episode 493 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Kimberly Espinel, food photographer and author of How To Make Your Food Famous. Creating Viral Food Content on Social Media We are excited to welcome Kimberly back to the podcast to discuss her new book, How To Make Your Food Famous, and her strategies for building a successful career as a food creator, especially in today’s ever-evolving social media landscape. Kimberly discusses how she made the leap from her job as a social worker specializing in adoption to working for herself as a freelance food photographer, starting with brand partnerships and scaling her business along the way. She emphasizes the importance of listening to your audience — paying attention to what resonates with them and shaping your offerings around their needs — and shares her formula for creating viral food content. Episode takeaways: <ul> <li>How to balance business strategy while staying true to your passion —Kimberly reflects on how she navigates changes in Instagram’s algorithm and features, focusing on what makes her happiest—whether that’s photography or video — while still seeing growth on her account.</li> <li>Kimberly’s secret formula for creating viral food content — She explains why her strategies are more timeless than they may seem, stressing the power of consistency in content creation. Kimberly also shares the commonalities she has observed among creators who were able to grow their accounts on social media.</li> <li>The common traits among successful creators on social media — Authenticity, vulnerability, personality, and storytelling are all essential for those looking to grow their platforms in the next decade. If you can master one platform, nail your messaging, and build a community, the skills you build will carry you through to the next phase of your business.</li> </ul> Resources: <ul> <li><a href="https://thelittleplantation.co.uk/">The Little Plantation</a></li> <li><a href= "https://www.foodbloggerpro.com/podcast/kimberly-espinel/">314: Creative Food Photography – How Kimberly Espinel Teaches and Inspires Food Photographers</a></li> <li><a href= "https://bookshop.org/p/books/how-to-make-your-food-famous-a-masterclass-in-sharing-your-food-online-kimberly-espinel/20948423"> How To Make Your Food Famous: A Masterclass in Sharing Your Food Online</a></li> <li><a href="https://www.instagram.com/thekoreanvegan/">Korean Vegan</a></li> <li><a href= "https://thelittleplantation.co.uk/eat-capture-share-podcast">Eat Capture Share Podcast</a></li> <li>Follow Kimberly on <a href= "https://www.instagram.com/thelittleplantation/">Instagram</a></li> <li><a href= "https://www.facebook.com/groups/foodbloggerpropodcast">Join the Food Blogger Pro Podcast Facebook Group</a></li> </ul> Thank you to our sponsors! This episode is sponsored by Clariti and Yoast. Learn more about our sponsors at foodbloggerpro.com/sponsors. Interested in working with us too? Learn more about our sponsorship opportunities and how to get started <a href= "https://www.foodbloggerpro.com/work-with-us/">here</a>. If you have any comments, questions, or suggestions for interviews, be sure to email them to <a href= "mailto:podcast@foodbloggerpro.com" target="_blank" rel= "noopener">podcast@foodbloggerpro.com</a>. Learn more about joining the Food Blogger Pro community at <a href= "https://www.foodbloggerpro.com/membership">foodbloggerpro.com/membership</a>.

<description>&lt;p&gt;Balancing business strategy with your passion, storytelling on social media, and listening to your audience with Kimberly Espinel, author of How To Make Your Food Famous.&lt;/p&gt; &lt;p&gt;-----&lt;/p&gt; &lt;p&gt;Welcome to episode 493 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Kimberly Espinel, food photographer and author of How To Make Your Food Famous.&lt;/p&gt; &lt;h2&gt;Creating Viral Food Content on Social Media&lt;/h2&gt; &lt;p&gt;We are excited to welcome Kimberly back to the podcast to discuss her new book, How To Make Your Food Famous, and her strategies for building a successful career as a food creator, especially in today’s ever-evolving social media landscape.&lt;/p&gt; &lt;p&gt;Kimberly discusses how she made the leap from her job as a social worker specializing in adoption to working for herself as a freelance food photographer, starting with brand partnerships and scaling her business along the way. She emphasizes the importance of listening to your audience — paying attention to what resonates with them and shaping your offerings around their needs — and shares her formula for creating viral food content.&lt;/p&gt; &lt;h2&gt;Episode takeaways:&lt;/h2&gt; &lt;ul&gt; &lt;li&gt;&lt;strong&gt;How to balance business strategy while staying true to your passion&lt;/strong&gt; —Kimberly reflects on how she navigates changes in Instagram’s algorithm and features, focusing on what makes her happiest—whether that’s photography or video — while still seeing growth on her account.&lt;/li&gt; &lt;li&gt;&lt;strong&gt;Kimberly’s secret formula for creating viral food content&lt;/strong&gt; — She explains why her strategies are more timeless than they may seem, stressing the power of consistency in content creation. Kimberly also shares the commonalities she has observed among creators who were able to grow their accounts on social media.&lt;/li&gt; &lt;li&gt;&lt;strong&gt;The common traits among successful creators on social media&lt;/strong&gt; — Authenticity, vulnerability, personality, and storytelling are all essential for those looking to grow their platforms in the next decade. If you can master one platform, nail your messaging, and build a community, the skills you build will carry you through to the next phase of your business.&lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;strong&gt;Resources:&lt;/strong&gt;&lt;/p&gt; &lt;ul&gt; &lt;li&gt;&lt;a href="https://thelittleplantation.co.uk/"&gt;The Little Plantation&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href= "https://www.foodbloggerpro.com/podcast/kimberly-espinel/"&gt;314: Creative Food Photography – How Kimberly Espinel Teaches and Inspires Food Photographers&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href= "https://bookshop.org/p/books/how-to-make-your-food-famous-a-masterclass-in-sharing-your-food-online-kimberly-espinel/20948423"&gt; How To Make Your Food Famous: A Masterclass in Sharing Your Food Online&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href="https://www.instagram.com/thekoreanvegan/"&gt;Korean Vegan&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href= "https://thelittleplantation.co.uk/eat-capture-share-podcast"&gt;Eat Capture Share Podcast&lt;/a&gt;&lt;/li&gt; &lt;li&gt;Follow Kimberly on &lt;a href= "https://www.instagram.com/thelittleplantation/"&gt;Instagram&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href= "https://www.facebook.com/groups/foodbloggerpropodcast"&gt;Join the Food Blogger Pro Podcast Facebook Group&lt;/a&gt;&lt;/li&gt; &lt;/ul&gt; &lt;h2&gt;Thank you to our sponsors!&lt;/h2&gt; &lt;p&gt;This episode is sponsored by Clariti and Yoast. Learn more about our sponsors at foodbloggerpro.com/sponsors.&lt;/p&gt; &lt;p&gt;Interested in working with us too? Learn more about our sponsorship opportunities and how to get started &lt;a href= "https://www.foodbloggerpro.com/work-with-us/"&gt;here&lt;/a&gt;.&lt;/p&gt; &lt;p&gt;If you have any comments, questions, or suggestions for interviews, be sure to email them to &lt;a href= "mailto:podcast@foodbloggerpro.com" target="_blank" rel= "noopener"&gt;podcast@foodbloggerpro.com&lt;/a&gt;.&lt;/p&gt; &lt;p&gt;Learn more about joining the Food Blogger Pro community at &lt;a href= "https://www.foodbloggerpro.com/membership"&gt;foodbloggerpro.com/membership&lt;/a&gt;.&lt;/p&gt;</description>

Balancing business strategy with your passion, storytelling on social media, and listening to your audience with Kimberly Espinel, author of How To Make Your Food Famous. ----- Welcome to episode 493 of The Food Blogger Pro Podcast! This week on the...

Creating Viral Food Content on Social Media with Kimberly Espinel

The staying power of SEO, experimenting with different SEO tactics, and how to create content that resonates with your audience. ----- Welcome to episode 492 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Stephan Spencer.  The Art of SEO with Stephan Spencer In this episode, Stephan Spencer, author of The Art of SEO, breaks down why SEO is still as important as ever, even with AI changing the search landscape. While AI may shift how we search, SEO remains the backbone of the internet. Stephan encourages listeners to stay focused on their SEO goals, keep investing in strategies that work, and adapt to the evolving world of search. You’ll also hear Stephan talk about the power of experimentation. Don’t be afraid to tweak things like title tags and test different tactics—whether it’s a boost or a drop, tracking results is key and tools like Google Search Console, SEMRush, and Ahrefs can help you monitor performance and refine your strategy. Lastly, you’ll learn about the importance of creating content that resonates with your audience—Google rewards authentic, helpful content, so the more personal and valuable your content is, the better it’ll perform in search. Three episode takeaways: <ul> <li>SEO Still Reigns Supreme: Despite the rise of AI, SEO isn’t going anywhere. AI may change how we search, but SEO has been the backbone of the internet for decades. Keep investing in it, stay focused on your goals, and create your own reality in the world of search.</li> <li>Experiment and Track Results: Don’t be afraid to experiment with SEO tactics (like changing title tags). You may see a boost—or a drop—but you can always course-correct. Stephan also talks about how you can use tools like Google Search Console, Analytics, Ahrefs, or SEMRush to track your results and optimize your strategy.</li> <li>Create Content That Connects: Focus on crafting comprehensive content that meets your audience’s needs and expectations. Personal stories and experiences matter, too! Google’s E-E-A-T metric rewards real, human experiences, so the more authentic and valuable your content, the better it’ll perform.</li> </ul> Resources: <ul> <li><a href="https://www.stephanspencer.com/">Stephan’s website</a></li> <li><a href="https://www.marketingspeak.com/podcasts/">Stephan’s podcast: Marketing Speak</a></li> <li><a href= "https://www.marketingspeak.com/monetize-your-content-with-bjork-ostrom/"> Episode 465 of the Marketing Speak podcast: Monetize Your Content with Bjork Ostrom</a></li> <li><a href="https://www.getyourselfoptimized.com/">Get Yourself Optimized (Stephan’s new site!)</a></li> <li><a href= "https://www.amazon.com/Art-SEO-Mastering-Search-Optimization/dp/1491948965"> The Art of SEO: Mastering Search Engine Optimization by Stephan Spencer</a></li> <li><a href= "https://www.amazon.com/War-Art-Through-Creative-Battles/dp/1936891026"> The War of Art: Break Through the Blocks and Win Your Inner Creative Battles by Stephen Pressfield</a></li> <li><a href="https://claude.ai/">Claude</a></li> <li><a href="https://ahrefs.com/">Ahrefs</a></li> <li><a href="https://www.semrush.com/">SEM Rush</a></li> <li><a href="https://moz.com/">Moz</a></li> <li><a href="https://seotesting.com/">SEO Testing</a></li> <li><a href="https://www.searchpilot.com/">SearchPilot</a></li> <li><a href="https://www.heygen.com/">HeyGen</a></li> <li><a href= "https://www.amazon.com/Purple-Cow-New-Transform-Remarkable/dp/1591843170"> Purple Cow: Transform Your Business by Being Remarkable</a></li> <li><a href="https://alldayidreamaboutfood.com/">All Day I Dream About Food</a></li> <li><a href= "https://coffeechronicler.com/ultimate-guide-to-the-aeropress/">The Coffee Chronicler: Ultimate Guide to Aeropress</a></li> <li><a href= "https://www.facebook.com/groups/foodbloggerpropodcast">Join the Food Blogger Pro Podcast Facebook Group</a></li> </ul> Thank you to our sponsors! This episode is sponsored by <a href= "https://yoast.com/wordpress/plugins/seo/">Yoast</a> and <a href= "https://memberkitchens.com/?utm_campaign=fbp&utm_medium=web&utm_source=fbp&utm_content=show_notes"> Member Kitchens</a>. Learn more about our sponsors at foodbloggerpro.com/sponsors. Interested in working with us too? Learn more about our sponsorship opportunities and how to get started <a href= "https://www.foodbloggerpro.com/work-with-us/">here</a>. If you have any comments, questions, or suggestions for interviews, be sure to email them to <a href= "mailto:podcast@foodbloggerpro.com" target="_blank" rel= "noopener">podcast@foodbloggerpro.com</a>. Learn more about joining the Food Blogger Pro community at <a href= "https://www.foodbloggerpro.com/membership">foodbloggerpro.com/membership</a>.

<description>&lt;p&gt;The staying power of SEO, experimenting with different SEO tactics, and how to create content that resonates with your audience.&lt;/p&gt; &lt;p&gt;-----&lt;/p&gt; &lt;p&gt;Welcome to episode 492 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Stephan Spencer. &lt;/p&gt; &lt;h2&gt;The Art of SEO with Stephan Spencer&lt;/h2&gt; &lt;p&gt;In this episode, Stephan Spencer, author of &lt;em&gt;The Art of SEO&lt;/em&gt;, breaks down why SEO is still as important as ever, even with AI changing the search landscape. While AI may shift how we search, SEO remains the backbone of the internet. Stephan encourages listeners to stay focused on their SEO goals, keep investing in strategies that work, and adapt to the evolving world of search.&lt;/p&gt; &lt;p&gt;You’ll also hear Stephan talk about the power of experimentation. Don’t be afraid to tweak things like title tags and test different tactics—whether it’s a boost or a drop, tracking results is key and tools like Google Search Console, SEMRush, and Ahrefs can help you monitor performance and refine your strategy. Lastly, you’ll learn about the importance of creating content that resonates with your audience—Google rewards authentic, helpful content, so the more personal and valuable your content is, the better it’ll perform in search.&lt;/p&gt; &lt;h2&gt;Three episode takeaways:&lt;/h2&gt; &lt;ul&gt; &lt;li&gt;&lt;strong&gt;SEO Still Reigns Supreme:&lt;/strong&gt; Despite the rise of AI, SEO isn’t going anywhere. AI may change how we search, but SEO has been the backbone of the internet for decades. Keep investing in it, stay focused on your goals, and create your own reality in the world of search.&lt;/li&gt; &lt;li&gt;&lt;strong&gt;Experiment and Track Results:&lt;/strong&gt; Don’t be afraid to experiment with SEO tactics (like changing title tags). You may see a boost—or a drop—but you can always course-correct. Stephan also talks about how you can use tools like Google Search Console, Analytics, Ahrefs, or SEMRush to track your results and optimize your strategy.&lt;/li&gt; &lt;li&gt;&lt;strong&gt;Create Content That Connects:&lt;/strong&gt; Focus on crafting comprehensive content that meets your audience’s needs and expectations. Personal stories and experiences matter, too! Google’s E-E-A-T metric rewards real, human experiences, so the more authentic and valuable your content, the better it’ll perform.&lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;strong&gt;Resources:&lt;/strong&gt;&lt;/p&gt; &lt;ul&gt; &lt;li&gt;&lt;a href="https://www.stephanspencer.com/"&gt;Stephan’s website&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href="https://www.marketingspeak.com/podcasts/"&gt;Stephan’s podcast: Marketing Speak&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href= "https://www.marketingspeak.com/monetize-your-content-with-bjork-ostrom/"&gt; Episode 465 of the Marketing Speak podcast: Monetize Your Content with Bjork Ostrom&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href="https://www.getyourselfoptimized.com/"&gt;Get Yourself Optimized (Stephan’s new site!)&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href= "https://www.amazon.com/Art-SEO-Mastering-Search-Optimization/dp/1491948965"&gt; The Art of SEO: Mastering Search Engine Optimization by Stephan Spencer&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href= "https://www.amazon.com/War-Art-Through-Creative-Battles/dp/1936891026"&gt; The War of Art: Break Through the Blocks and Win Your Inner Creative Battles by Stephen Pressfield&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href="https://claude.ai/"&gt;Claude&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href="https://ahrefs.com/"&gt;Ahrefs&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href="https://www.semrush.com/"&gt;SEM Rush&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href="https://moz.com/"&gt;Moz&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href="https://seotesting.com/"&gt;SEO Testing&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href="https://www.searchpilot.com/"&gt;SearchPilot&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href="https://www.heygen.com/"&gt;HeyGen&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href= "https://www.amazon.com/Purple-Cow-New-Transform-Remarkable/dp/1591843170"&gt; Purple Cow: Transform Your Business by Being Remarkable&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href="https://alldayidreamaboutfood.com/"&gt;All Day I Dream About Food&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href= "https://coffeechronicler.com/ultimate-guide-to-the-aeropress/"&gt;The Coffee Chronicler: Ultimate Guide to Aeropress&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href= "https://www.facebook.com/groups/foodbloggerpropodcast"&gt;Join the Food Blogger Pro Podcast Facebook Group&lt;/a&gt;&lt;/li&gt; &lt;/ul&gt; &lt;h2&gt;Thank you to our sponsors!&lt;/h2&gt; &lt;p&gt;This episode is sponsored by &lt;a href= "https://yoast.com/wordpress/plugins/seo/"&gt;Yoast&lt;/a&gt; and &lt;a href= "https://memberkitchens.com/?utm_campaign=fbp&amp;utm_medium=web&amp;utm_source=fbp&amp;utm_content=show_notes"&gt; Member Kitchens&lt;/a&gt;. Learn more about our sponsors at foodbloggerpro.com/sponsors.&lt;/p&gt; &lt;p&gt;Interested in working with us too? Learn more about our sponsorship opportunities and how to get started &lt;a href= "https://www.foodbloggerpro.com/work-with-us/"&gt;here&lt;/a&gt;.&lt;/p&gt; &lt;p&gt;If you have any comments, questions, or suggestions for interviews, be sure to email them to &lt;a href= "mailto:podcast@foodbloggerpro.com" target="_blank" rel= "noopener"&gt;podcast@foodbloggerpro.com&lt;/a&gt;.&lt;/p&gt; &lt;p&gt;Learn more about joining the Food Blogger Pro community at &lt;a href= "https://www.foodbloggerpro.com/membership"&gt;foodbloggerpro.com/membership&lt;/a&gt;.&lt;/p&gt;</description>

The staying power of SEO, experimenting with different SEO tactics, and how to create content that resonates with your audience. ----- Welcome to episode 492 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Stephan...

The Art of SEO with Stephan Spencer

Mastering recipe development in a competitive market and adapting to AI as a food creator with Raeanne Sarazen, author of The Complete Recipe Writing Guide: Mastering Recipe Development, Writing, Testing, Nutrition Analysis, and Food Styling. ----- Welcome to episode 491 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Raeanne Sarazen. Writing Standout Recipes and Navigating AI as a Food Creator Raeanne Sarzen wrote the book on recipes… literally. In 2023, Raeanne published The Complete Recipe Writing Guide: Mastering Recipe Development, Writing, Testing, Nutrition Analysis, and Food Styling. How did she get to be the expert in recipe writing? Raeanne is a Registered Dietitian and a classically trained chef who has worked in hospitals as a clinical dietitian, restaurant kitchens, in food publishing as a writer, editor, and test kitchen professional), and as a culinary nutrition consultant. So yes, she knows a thing or two about developing, writing, testing, and perfecting recipes! In this interview, Bjork and Raeanna discuss the recipe development process, how food publishing has changed over the years, what it takes to write a great recipe, and how food creators can stand out online, especially in a world with AI. Three episode takeaways: <ul> <li>What makes a really good recipe?: Raeanne argues that the quality of the recipe differentiates really successful food creators from the rest of the pack. In this interview, she walks listeners through the recipe development process, shares her tips for writing a user-friendly recipe, and discusses the importance of recipe testing.</li> <li>How to adapt to AI as a food creator: Raeanne shares her thoughts on artificially generated recipes – in short, they’re not tested, devoid of personality, and written without personality or critical thinking. Bjork and Raeanne also discuss how you can use AI when developing recipes and writing content.</li> <li>How to differentiate yourself as a recipe developer: Let’s face it — food blogging is a competitive space. But Raeanne believes that if you create accurate, concise, easy-to-follow recipes that solve the problems of your readers and infuse your content with your distinct voice, you can still build a successful career as a food creator.</li> </ul> Resources: <ul> <li><a href= "https://raeannesarazen.com/">Raeannesarazen.com</a></li> <li><a href="https://raeannesarazen.com/book/">The Complete Recipe Writing Guide</a></li> <li><a href="https://www.acouplecooks.com/">A Couple Cooks</a></li> <li><a href="https://www.budgetbytes.com/">Budget Bytes</a></li> <li>Follow Raeanne on <a href= "https://www.linkedin.com/in/raeannesarazen">LinkedIn</a> and <a href="https://www.instagram.com/rsarazen/">Instagram</a></li> <li><a href= "https://www.facebook.com/groups/foodbloggerpropodcast">Join the Food Blogger Pro Podcast Facebook Group</a></li> </ul> Thank you to our sponsors! This episode is sponsored by <a href= "https://memberful.com/?utm_medium=podcast+ad&utm_source=food">Memberful</a>. Learn more about our sponsors at foodbloggerpro.com/sponsors. Interested in working with us too? Learn more about our sponsorship opportunities and how to get started <a href= "https://www.foodbloggerpro.com/work-with-us/">here</a>. If you have any comments, questions, or suggestions for interviews, be sure to email them to <a href= "mailto:podcast@foodbloggerpro.com" target="_blank" rel= "noopener">podcast@foodbloggerpro.com</a>. Learn more about joining the Food Blogger Pro community at <a href= "https://www.foodbloggerpro.com/membership">foodbloggerpro.com/membership</a>.

<description>&lt;p&gt;Mastering recipe development in a competitive market and adapting to AI as a food creator with Raeanne Sarazen, author of The Complete Recipe Writing Guide: Mastering Recipe Development, Writing, Testing, Nutrition Analysis, and Food Styling.&lt;/p&gt; &lt;p&gt;-----&lt;/p&gt; &lt;p&gt;Welcome to episode 491 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Raeanne Sarazen.&lt;/p&gt; &lt;h2&gt;Writing Standout Recipes and Navigating AI as a Food Creator&lt;/h2&gt; &lt;p&gt;Raeanne Sarzen wrote the book on recipes… literally. In 2023, Raeanne published The Complete Recipe Writing Guide: Mastering Recipe Development, Writing, Testing, Nutrition Analysis, and Food Styling. How did she get to be the expert in recipe writing? Raeanne is a Registered Dietitian and a classically trained chef who has worked in hospitals as a clinical dietitian, restaurant kitchens, in food publishing as a writer, editor, and test kitchen professional), &lt;em&gt;and&lt;/em&gt; as a culinary nutrition consultant. So yes, she knows a thing or two about developing, writing, testing, and perfecting recipes!&lt;/p&gt; &lt;p&gt;In this interview, Bjork and Raeanna discuss the recipe development process, how food publishing has changed over the years, what it takes to write a great recipe, and how food creators can stand out online, especially in a world with AI.&lt;/p&gt; &lt;h2&gt;Three episode takeaways:&lt;/h2&gt; &lt;ul&gt; &lt;li&gt;What makes a really good recipe?: Raeanne argues that the quality of the recipe differentiates really successful food creators from the rest of the pack. In this interview, she walks listeners through the recipe development process, shares her tips for writing a user-friendly recipe, and discusses the importance of recipe testing.&lt;/li&gt; &lt;li&gt;How to adapt to AI as a food creator: Raeanne shares her thoughts on artificially generated recipes – in short, they’re not tested, devoid of personality, and written without personality or critical thinking. Bjork and Raeanne also discuss how you &lt;em&gt;can&lt;/em&gt; use AI when developing recipes and writing content.&lt;/li&gt; &lt;li&gt;How to differentiate yourself as a recipe developer: Let’s face it — food blogging is a competitive space. But Raeanne believes that if you create accurate, concise, easy-to-follow recipes that solve the problems of your readers &lt;em&gt;and&lt;/em&gt; infuse your content with your distinct voice, you can still build a successful career as a food creator.&lt;/li&gt; &lt;/ul&gt; &lt;p&gt;&lt;strong&gt;Resources:&lt;/strong&gt;&lt;/p&gt; &lt;ul&gt; &lt;li&gt;&lt;a href= "https://raeannesarazen.com/"&gt;Raeannesarazen.com&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href="https://raeannesarazen.com/book/"&gt;The Complete Recipe Writing Guide&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href="https://www.acouplecooks.com/"&gt;A Couple Cooks&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href="https://www.budgetbytes.com/"&gt;Budget Bytes&lt;/a&gt;&lt;/li&gt; &lt;li&gt;Follow Raeanne on &lt;a href= "https://www.linkedin.com/in/raeannesarazen"&gt;LinkedIn&lt;/a&gt; and &lt;a href="https://www.instagram.com/rsarazen/"&gt;Instagram&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href= "https://www.facebook.com/groups/foodbloggerpropodcast"&gt;Join the Food Blogger Pro Podcast Facebook Group&lt;/a&gt;&lt;/li&gt; &lt;/ul&gt; &lt;h2&gt;Thank you to our sponsors!&lt;/h2&gt; &lt;p&gt;This episode is sponsored by &lt;a href= "https://memberful.com/?utm_medium=podcast+ad&amp;utm_source=food"&gt;Memberful&lt;/a&gt;. Learn more about our sponsors at foodbloggerpro.com/sponsors.&lt;/p&gt; &lt;p&gt;Interested in working with us too? Learn more about our sponsorship opportunities and how to get started &lt;a href= "https://www.foodbloggerpro.com/work-with-us/"&gt;here&lt;/a&gt;.&lt;/p&gt; &lt;p&gt;If you have any comments, questions, or suggestions for interviews, be sure to email them to &lt;a href= "mailto:podcast@foodbloggerpro.com" target="_blank" rel= "noopener"&gt;podcast@foodbloggerpro.com&lt;/a&gt;.&lt;/p&gt; &lt;p&gt;Learn more about joining the Food Blogger Pro community at &lt;a href= "https://www.foodbloggerpro.com/membership"&gt;foodbloggerpro.com/membership&lt;/a&gt;.&lt;/p&gt;</description>

Mastering recipe development in a competitive market and adapting to AI as a food creator with Raeanne Sarazen, author of The Complete Recipe Writing Guide: Mastering Recipe Development, Writing, Testing, Nutrition Analysis, and Food Styling. -----...

Writing Standout Recipes and Navigating AI as a Food Creator

Welcome to The Food Blogger Pro Podcast, hosted by Bjork Ostrom from Pinch of Yum! Our goal is to help you create a beautiful, functional, and profitable blog.

We interview successful food bloggers and industry experts in an effort to surface strategies that can help you more efficiently grow and monetize your site. You'll learn about recipe SEO, food photography, plugins, monetization, traffic, and more.

New episodes every Tuesday! Learn more at foodbloggerpro.com/podcast

The Food Blogger Pro Podcast

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