On the latest Music Business Worldwide podcast, MBW founder Tim Ingham is joined by Eliah Seton, the CEO of SoundCloud.Seton (pictured) joined SoundCloud as the company’s President in 2021 after over a decade at Warner Music Group/ADA. Seton then became CEO of SoundCloud last year.During his time at SoundCloud he has steered the company beyond major milestones – including SoundCloud's first ever annual profit, posted last year.The biggest headline surrounding SoundCloud in 2024, however, has been the news that the company is headed towards a financial event: either a sale, an IPO, or some kind of raise, following investments in the firm in recent years from Sirius XM, Raine Group, and Temasek.Meanwhile, Seton confirms that SoundCloud hosts 400 million tracks today - making it significantly bigger as a streaming platform for listeners than other audio services. At the same time, it's a powerful partner for millions of creators, offering distribution and additional services to accelerate their careers.