Episode #498: 5 Ways to Increase Your Order Value During Your Black Friday Promotion

OCT 15, 202425 MIN
Thrive By Design: Marketing and Growth Strategies For Jewelry and Luxe Product Brands

Episode #498: 5 Ways to Increase Your Order Value During Your Black Friday Promotion

OCT 15, 202425 MIN

Description

Marketing is hard work.  It takes a lot of time and energy to acquire a new customer. 

And while we wish every customer would become a repeat customer, many just buy once and are never seen again.

So what if, instead of putting in a lot more work to acquire another customer, you put in a little more to get a newly acquired customer to spend even more with you than they originally planned?

I’m talking about increasing your Average Order Value (AOV).

In today’s episode - I share with you 5 Ways to increase your AOV and make a lot more money with only a bit more work.

This episode’s rundown: 

  • [00:00] My big move!

  • [02:18] Strategies to increase your Average Order Value (AOV)

  • [03:34] Get our Holiday Marketing and Content Bundle with insane FREE bonuses

  • [05:31] Hummingbird Rising: Your setback is your comeback

  • [08:12] Sell 20% more product to each customer on average

  • [11:08] Create a win-win between you and the customer

  • [14:29] Add value and charge more without increasing costs *much*

  • [16:11] Give a shopping experience

  • [18:20] Get your customers to buy now and fall in love with the item

  • [20:23] Make it easy on yourself - let us help you 

  • [21:22] Give us feedback and spread the word!

 

Here are the resources mentioned in the show:

Join the Holiday Sales Challenge

The Holiday Sales Machine Marketing + Content Bundle

 

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xo, Tracy Matthews

 

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