Description
<p>Five examples about clever Customer Acquisition (Cost) Strategies</p>
<p>1. The Happy Meal</p>
<p>2. AOL Discs</p>
<p>3. HoTMaiL</p>
<p>4. Netflix Coupons</p>
<p>5. Zillow vs Expedia</p>
<p><em>sorry for the previous episode's audio</em></p>