What does it take to close 230 purchase units in your first year as a loan originator?  

For Andy Beigel, it started with one obsession: practice. 

While every other LO chased refi money in 2020, Andy was cold-calling realtors on Zoom — building a purchase pipeline from scratch. By year-end, he had 230 units. By 2025, he had $93M in personal production and a $250M branch he built from zero in Columbus, Ohio.  

In this episode, Andy breaks down:  

→ His word-for-word rate objection rebuttal 

→ The first 30 seconds of every intake call (scripted — every time) 

→ The 2-step realtor conversion process behind his book of business 

→ The "positive feedback loop" secret that lets you delegate without losing agents 

→ What he looks for in recruits (hint: not experience) 

→ How a 22-year-old he hired now closes 125+ units a year.  His philosophy: do 100 small things 1% better than everyone else, and you're 100% superior at game time.  

Special episode: Guest host Greg Sher of NFM Lending pinch-hits for Geoff Zimpfer, who is battling cancer. 

Connect with Andy: 

abeigel@nfmlending.com  

@andybeigel on Instagram

Connect with Greg on LinkedIn:
https://www.linkedin.com/in/greg-sher/

Mortgage Marketing Radio

Mortgage Marketing Radio

$93M Producer Reveals His Scripting & Referral Playbook

FEB 25, 202633 MIN
Mortgage Marketing Radio

$93M Producer Reveals His Scripting & Referral Playbook

FEB 25, 202633 MIN

Description

What does it take to close 230 purchase units in your first year as a loan originator? For Andy Beigel, it started with one obsession: practice. While every other LO chased refi money in 2020, Andy was cold-calling realtors on Zoom — building a purchase pipeline from scratch. By year-end, he had 230 units. By 2025, he had $93M in personal production and a $250M branch he built from zero in Columbus, Ohio. In this episode, Andy breaks down: → His word-for-word rate objection rebuttal → The first 30 seconds of every intake call (scripted — every time) → The 2-step realtor conversion process behind his book of business → The "positive feedback loop" secret that lets you delegate without losing agents → What he looks for in recruits (hint: not experience) → How a 22-year-old he hired now closes 125+ units a year. His philosophy: do 100 small things 1% better than everyone else, and you're 100% superior at game time. Special episode: Guest host Greg Sher of NFM Lending pinch-hits for Geoff Zimpfer, who is battling cancer. Connect with Andy: [email protected] @andybeigel on InstagramConnect with Greg on LinkedIn:https://www.linkedin.com/in/greg-sher/