Self-Publishing with ALLi

Alliance of Independent Authors

Details

The Self-Publishing with ALLi podcast from the Alliance of Independent Authors provides a comprehensive guide for indie authors.

Recent Episodes

SEP 20, 2026
Are Kirkus Reviews Worth the Money? Member Q&A with Michael La Ronn and Sacha Black
In this episode of the Self-Publishing with ALLi Member Q&A podcast, hosts Michael La Ronn and Sacha Black discuss whether a pricey Kirkus review is worth it for an author trying to get into bookstores, or whether that money is better spent on ads, a stronger cover, or a small print run for influencers. Other questions include: What should authors know about selling foreign translation rights, and which sub-rights should they try to keep? How long a term should you license, and why are translation contracts stretching from five years to seven or ten? Can you send out ARCs before you have a cover design? What do you do when KDP blocks your account without explanation? How do you find an ALLi partner who is good at marketing, and which marketing services are actually worth paying for? Should authors learn to market themselves before outsourcing it, and could AI make keywords and categories obsolete? And more! Find more author advice, tips, and tools at our Self-Publishing Author Advice Center, with a huge archive of nearly 2,000 blog posts and a handy search box to find key info on the topic you need. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. About the Hosts Michael La Ronn is ALLi's Outreach Manager. He is the author of over 80 science fiction & fantasy books and self-help books for writers. He writes from the great plains of Iowa and has managed to write while raising a family, working a full-time job, and even attending law school classes in the evenings (now graduated!). You can find his fiction at www.michaellaronn.com and his videos and books for writers at www.authorlevelup.com. Sacha Black is a bestselling and competition winning author, rebel podcaster, speaker and casual rule breaker. She writes fiction under a secret pen name and other books about the art of writing. When Sacha isn't writing, she runs ALLi's blog. She lives in England, with her wife and genius, giant of a son. You can find her on her website, her podcast, and on Instagram.
44 MIN
SEP 13, 2026
Inspirational Indie Author Interview #218: Sheila M. Averbuch Helps Writers Master the Art of Pitching Their Books
My guest this episode is Sheila M. Averbuch, a former journalist and technology publisher who spent years pursuing her dream of writing for children. More recently, she embraced independent publishing as a way to share what she learned from her own long and sometimes difficult path to publication and to help other writers along the way. Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of 2,000+ blog posts, and a handy search box to find key info on the topic you need. We invite you to join our organization and become a self-publishing ally. About the Host Howard Lovy is an author, developmental editor, and writing coach with a long career in journalism and publishing. He works with writers at many stages of their careers, with a focus on helping them develop their ideas and strengthen their work while preserving their unique voices. He lives in Northern Michigan. About the Guest Sheila M. Averbuch is the author of middle-grade thriller Friend Me (Scholastic Press New York) and Pitch Your Book (ENNclick Editions) and is the UK's first pitching champion for the Society of Children's Book Writers and Illustrators (SCBWI.) She holds degrees from Harvard and Stanford universities and a New Writers Award from the Scottish Book Trust, and she co-founded the SCBWI network in Scotland. Sheila lives with her family near Edinburgh, Scotland. You can find her on her website and Instagram.
28 MIN
SEP 9, 2026
Interview: What Should Authors Pay for Professional Editing? With Howard Lovy and Roz Morris.
On the Self-Publishing with ALLi podcast, host Howard Lovy talks to editor and author Roz Morris about what professional editing really costs and what authors get for their money. They discuss how editors set their rates, hourly versus fixed pricing, why some manuscripts require more work than others, choosing the right editor for your book, and why using AI before hiring an editor can sometimes prove to be a false economy. Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of 2,000+ blog posts, and a handy search box to find key info on the topic you need. We invite you to join our organization and become a self-publishing ally. About the Host Howard Lovy is an author, developmental editor, and writing coach with a long career in journalism and publishing. He works with writers at many stages of their careers, with a focus on helping them develop their ideas and strengthen their work while preserving their unique voices. He lives in Northern Michigan. About the Guest Roz Morris is ALLi's editor in chief. She is also a novelist, memoirist, and professional story whisperer. She is the author of acclaimed literary novels with big emotional canvases and memoirs that find meaning in unadventures. She is also a developmental editor and writing coach and has helped shape books that have sold more than four million copies, some of them from behind the scenes as a ghostwriter. She is the creator of the Nail Your Novel series for writers and the blog of the same name. She has judged literary prizes, including the Amazon Kindle Storyteller Award and the Vine Leaves Press New Voices Competition, and has taught master classes for The Guardian in London and Jane Friedman's online academy. Find her at her website.
26 MIN