Podcasting Smarter

Welcome to Podcasting Smarter, in this episode we dive deep into the world of podcast SEO with Anthony Nwaneri from Get More Listeners. Anthony's expertise spans across various successful shows like Chan with a Plan, The Period Whisperer, and Calling History. Join us as we explore the four key pillars of podcast SEO: discoverability, visibility, user engagement, and building relevancy. Learn practical tips on optimizing your podcast for higher rankings on Apple Podcasts, Spotify, and other directories. Anthony shares real-life success stories and actionable strategies to help you enhance your podcast’s visibility and keep your listeners engaged. "It's not too late to grow your show. It's not too late to implement these strategies and these terms." - Anthony Nwaneri Anthony Nwaneri is the best-selling author of the book Podcast Made Simple, the co-founder of Get More Listeners and the Co-host of 'Why Your Podcast Isn't Growing'.  Anthony is an established authority in the realm of podcast SEO strategies, specializing in optimizing podcasts for enhanced visibility and engagement across leading platforms such as Apple Podcasts and Spotify. His expertise lies in formulating impactful episode titles and implementing effective keyword strategies, which have consistently contributed to the differentiation of numerous podcasts within the competitive podcasting sphere. With a comprehensive understanding of user engagement and retention techniques, Anthony's proficiency in utilizing transcripts for podcast SEO has proven instrumental for podcasters aiming to broaden their audience reach and impact. His practical guidance and adept utilization of SEO principles position him as a valuable asset for podcasters seeking to bolster their show's discoverability and achieve sustainable growth. Don't miss out on this insightful conversation that promises to take your podcast to the next level. Tune in now and start implementing these expert tips to see significant growth in your podcast audience! In this episode, you'll learn how to: Optimize Your Podcast for Search Engines and Skyrocket Your Growth! Uncover the Secrets to Getting Your Podcast Discovered on All Platforms! Master the Art of Crafting Irresistible Episode Titles That Hook Your Audience! Keep Your Listeners Glued to Your Podcast with Proven Retention-Boosting Tactics! Harness the Power of Transcripts to Supercharge Your Podcast's SEO Ranking! The key moments in this episode are: 00:00:28 - Importance of Podcast SEO for Visibility 00:03:33 - Creating Captivating Cover Art and Episode Titles 00:09:56 - Importance of User Engagement and Retention Time 00:12:19 - Importance of Engagement for Podcast SEO 00:13:20 - High Retention Time for Podcast SEO 00:13:50 - Encouraging Completion 00:17:30 - Consistency for SEO Success 00:21:24 - Transcripts and Chapter Markers 00:24:22 - Leveraging Current Affairs for Podcast Growth 00:25:08 - Synergistic Strategy for Podcast Growth 00:25:36 - Success Story: The Power of Podcast SEO 00:26:38 - Never Too Late to Implement SEO Resources: Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe  Sign up for all of Podbean's Free Live Events here: https://www.eventbrite.com/o/podbeancom-31329492977    Get in Touch with Anthony Nwaneri: Podcast: https://tinyurl.com/normaguestep Website: https://getmorelisteners.com/ Linkedin: https://www.linkedin.com/in/anthony-nwaneri-a8a54724b/   About us: Podcast Smarter is the official in-house podcast by Podbean.  Podbean is a podcast publishing and monetization service, hosting almost 640,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com  Connect with us: Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe Find us on socials: Instagram: https://www.instagram.com/pod

Welcome to another exciting episode of Podcasting Smarter!  In this event replay episode we dive into effective strategies for promoting your video content to enhance your podcast's reach. Our experts discuss optimizing titles, descriptions, and show notes to leverage algorithms and SEO for greater visibility. Learn the importance of using the right short clips for social media and how to direct your audience to your full episodes on platforms like YouTube. Discover the benefits of having separate channels for full episodes and short clips, and the impact this strategy can have on your engagement. We also explore Podbean's video hosting capabilities, offering a step-by-step guide on publishing video episodes and embedding them on your website. Understand the technical nuances and best practices for maintaining separate feeds for audio and video to avoid potential issues. "Enthusiasm is actually, actually has a lot of value. So don't, don't forget that as well, when you're making content. - Roni Gosch, Podcast Specialist This episode wraps up with practical advice on overcoming common challenges podcasters face when adding video, including tips on getting comfortable on camera and engaging with your audience effectively. Whether you're a seasoned podcaster or just starting, this episode is packed with insights to help you harness the power of video. Here are the main takeaways of today's episode: Elevate Your Podcasts with Engaging Video Content: Learn how to promote your audio content with compelling video to captivate a wider audience. Boost Your Podcast's Discoverability with SEO Optimization: Uncover the secrets to effectively optimizing your video podcasts for improved search engine rankings. Master Social Content Strategies to Skyrocket Your Podcast Engagement: Discover powerful tactics to create shareable and engaging social media content that amplifies your podcast's reach. Unleash the Power of Podbean: Get insider tips on publishing your video episodes on Podbean to maximize exposure and audience engagement. Conquer Video Podcasting Challenges: Overcome common hurdles in video podcasting and discover strategies to ensure your success in this dynamic medium.   The key moments in this episode are: 00:00:31 - Effective Ways to Promote Video 00:03:02 - Publishing Video Episodes on Podbean 00:08:07 - Overcoming Common Challenges 00:12:40 - Maximizing Video Feeds 00:13:05 - Embracing the Video Medium 00:13:34 - Audience Engagement Resources: Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe  Watch the video of this event on YouTube:  https://youtube.com/live/RFghXlOBbCo  Sign up for all of Podbean's Free Live Events here: https://www.eventbrite.com/o/podbeancom-31329492977  Other episodes you'll enjoy: Video Podcasting Essentials Chop Chop! Edit Your Podcast Video Like a Pro Measuring Video Impact on Podcast Growth: Beyond Vanity Metrics  About us: Podcast Smarter is the official in-house podcast by Podbean.  Podbean is a podcast publishing and monetization service, hosting almost 640,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com  Connect with us: Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe Find us on socials: Instagram: https://www.instagram.com/podbean Facebook: https://www.facebook.com/podbeancomYouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/ Twitter: https://www.twitter.com/podbeancom  LinkedIn: https://www.linkedin.com/company/podbean Website: https://podcast.podbean.com/    Email us: To contact Podcasting Smarter with questions get in contact at [email protected] 

Welcome to another exciting episode of Podcasting Smarter!  In this event replay episode, we dive deep into optimizing video content for SEO and enhancing discoverability across various platforms. Podbean's team members, Roni and John, share invaluable insights on how to leverage text elements like descriptions, timestamps, and transcripts to ensure your content is picked up by algorithms on Google, TikTok, Instagram, and more. We also emphasize the importance of text even for audio and video podcasts, explaining how keywords and proper use of description spaces can significantly boost your content's visibility and offer practical strategies, including the use of tools like ChatGPT for topic generation and ensuring your show notes are SEO-optimized. "Text is still king. When all of the algorithms and search engines are crawling through the content, they can't crawl through audio and video. What they're crawling through is the descriptions on the video, the timestamps on the video, and any other text like your transcripts. - Roni Gosch, Podcast Specialist This episode also covers effective social media strategies, highlighting the importance of creating platform-specific content and utilizing tools like CapCut and Headliner to enhance your videos with transcripts and engaging visuals. We also provide tips on keeping audiences hooked, the significance of video dimensions, and the value of maintaining a consistent social media presence. Finally, the discussion touches on measuring the impact of your video content and understanding the differences between social media plays and podcast downloads. Learn how to build a dedicated podcast audience that you can directly monetize, offering a deeper, more loyal relationship compared to the fleeting nature of social media engagement. Join us for this enlightening episode and get ready to take your podcast to new heights with smart SEO and social media strategies! Here are the main takeaways of today's episode: Mastering Podcast SEO: Boosting Your Content's Reach Enhancing Engagement: The Power of Text in Video Podcasts Social Media Savvy: Crafting Compelling Podcast Clips Transcripts Unleashed: Elevating Your Podcast's SEO Game Video Impact Metrics: Driving Podcast Growth through Visual Content   The key moments in this episode are: 00:00:28 - Optimizing Video Content for SEO 00:02:11 - Importance of Content Optimization 00:07:29 - Strategies for Social Media Video 00:10:37 - Tailoring Content for Different Platforms 00:12:10 - Importance of Video in Social Strategy 00:13:32 - Importance of Transcripts 00:14:23 - Measuring the Impact of Video 00:15:34 - Podcast Audience vs. Social Media Audience 00:17:20 - Building a Dedicated Podcast Following Resources: Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe  Watch the video of this event on YouTube:  https://youtube.com/live/RFghXlOBbCo  Sign up for all of Podbean's Free Live Events here: https://www.eventbrite.com/o/podbeancom-31329492977  Other episodes you'll enjoy: Video Podcasting Essentials Chop Chop! Edit Your Podcast Video Like a Pro Podbean's Descript Editing Integration About us: Podcast Smarter is the official in-house podcast by Podbean.  Podbean is a podcast publishing and monetization service, hosting almost 640,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com  Connect with us: Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe Find us on socials: Instagram: https://www.instagram.com/podbean Facebook: https://www.facebook.com/podbeancomYouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/ Twitter: https://www.twitter.com/podbeancom  LinkedIn: https://www.linkedin.com/company/podbean Website: https://podcast.podbean.com/    Email us: To contact Podcasting Sma

Welcome to another exciting episode of Podcasting Smarter!  In this event replay episode, we dive into the world of mobile video recording and editing. Roni shares crucial insights on using your iPhone for high-quality video content, emphasizing the importance of using the back camera for the best results. Learn how to stabilize your recordings with affordable equipment like ring lights and ground stands to avoid shaky footage. "It's one of those things where you just have to figure out, start small, figure out what you can fit into your roadmap and your production process right now, and then start that. Build the routine like Roni's been doing, right, but build that routine into something where it becomes automatic. - John Kiernan We also explore various video editing tools, from Final Cut Pro to Descript, and discuss their features and advantages. Whether you're a seasoned editor or a beginner, discover how to enhance your podcast with engaging video clips. Additionally, we provide tips on integrating video production into your podcasting schedule without feeling overwhelmed. Tune in to streamline your workflow and elevate your podcasting game with top-notch video content! Here are the main takeaways of today's episode: Mastering the best video podcasting practices for professional-quality content creation. Enhancing video quality by utilizing the back camera for a visually captivating podcast. Elevating your podcast's visual appeal through skillful video editing with Final Cut Pro. Discovering the significance of stable video recording setups for a seamless podcasting experience. Unveiling effective tips for seamlessly integrating video into your podcast to captivate and engage your audience.   The key moments in this episode are: 00:00:26 - Importance of Using the Back Camera for Video 00:03:04 - Best Practices for Editing Video 00:07:23 - Simplified Video Editing with Descript 00:09:11 - Incorporating Video into Podcast Production 00:12:17 - Recommended Video Editing Programs 00:12:20 - Podbean's Approach to Programs Resources: Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe  Watch the video of this event on YouTube:  https://youtube.com/live/RFghXlOBbCo  Sign up for all of Podbean's Free Live Events here: https://www.eventbrite.com/o/podbeancom-31329492977  Other episodes you'll enjoy: Video Podcasting Essentials Podbean's Descript Editing Integration About us: Podcast Smarter is the official in-house podcast by Podbean.  Podbean is a podcast publishing and monetization service, hosting almost 640,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com  Connect with us: Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe Find us on socials: Instagram: https://www.instagram.com/podbean Facebook: https://www.facebook.com/podbeancomYouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/ Twitter: https://www.twitter.com/podbeancom  LinkedIn: https://www.linkedin.com/company/podbean Website: https://podcast.podbean.com/    Email us: To contact Podcasting Smarter with questions get in contact at [email protected] 

 Welcome to another exciting episode of Podcasting Smarter!  In this event replay episode, we dive into the world of video podcasting with the Podbean team. Join us as we discuss the key benefits of integrating video into your podcasting strategy. Discover how video can enhance visual engagement, boost your show's growth, and strengthen your brand. Learn about various remote recording platforms and get practical tips on choosing the right equipment for different budgets. Whether you're a beginner or looking to take your production to the next level, this episode has something for everyone. "The big difference between doing an audio podcast and doing a video podcast comes down to the visual engagement piece. It's such a different dynamic than just hearing somebody pontificate whatever they're doing on their podcast. - John Kiernan Don't miss out on expert insights and actionable advice to make the most of video in your podcasting journey. Tune in now and elevate your podcast with the power of video! Here are the main takeaways of today's episode: Mastering the video podcasting essentials for growth will elevate your content and audience engagement. Integrating video into your podcast strategy can unlock new levels of audience connection and growth opportunities. Discover the top remote video recording software for podcasts to enhance your recording experience and production quality. Uncover budget-friendly video equipment options to elevate your podcast visuals without breaking the bank. Implement strategies for creating engaging video podcast content that captivates and retains your audience's attention.   The key moments in this episode are: 00:02:09 - Key Benefits of Integrating Video 00:08:34 - Choosing the Right Equipment for High Quality Video Content 00:11:58 - Remote Recording Platforms 00:12:14 - Zoom for Remote Recording 00:13:21 - Popular Remote Recording Software 00:14:23 - Hardware and Software for Recording 00:15:26 - Advanced Camera Options 00:16:44 - Getting Started with Video Podcasting Resources: Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe  Watch the video of this event on YouTube:  https://youtube.com/live/RFghXlOBbCo  Sign up for all of Podbean's Free Live Events here: https://www.eventbrite.com/o/podbeancom-31329492977  Other episodes you'll enjoy: Podbean's Apple Subscription Integration  Podbean's Descript Editing Integration About us: Podcast Smarter is the official in-house podcast by Podbean.  Podbean is a podcast publishing and monetization service, hosting almost 640,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com  Connect with us: Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe Find us on socials: Instagram: https://www.instagram.com/podbean Facebook: https://www.facebook.com/podbeancomYouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/ Twitter: https://www.twitter.com/podbeancom  LinkedIn: https://www.linkedin.com/company/podbean Website: https://podcast.podbean.com/    Email us: To contact Podcasting Smarter with questions get in contact at [email protected]