<div style="text-align: center;"> <iframe allowfullscreen="" frameborder="0" height="360" src="https://www.youtube.com/embed/PCgZF3HoBfc" width="640"></iframe> </div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: center;"> <span style="background-color: transparent; color: black; font-family: &quot;arial&quot;; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;"><span style="background-color: white; font-family: &quot;arial&quot; , &quot;helvetica&quot; , sans-serif; line-height: 21.56px; white-space: normal;"><i style="line-height: 21.56px;"><b style="color: #222222;"><span style="font-weight: normal;"><span style="background-color: transparent; color: black; font-family: &quot;arial&quot;; vertical-align: baseline; white-space: pre-wrap;"><span id="docs-internal-guid-b799684b-7bd1-8c7f-3e64-0730ffe3628a"><span style="background-color: transparent; font-family: &quot;arial&quot;; font-size: 14.6667px; vertical-align: baseline;">What’s changed in the last 30 years for the real estate industry? From cell phones to new pricing strategies, the current real estate industry is much different than it was when I first got licensed.</span></span></span></span></b></i></span></span><br /> <br /></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: center;"> <div style="background-color: white; font-family: arial, tahoma, helvetica, freesans, sans-serif; font-size: 15.4px; line-height: 21.56px;"> <span style="font-family: &quot;arial&quot; , &quot;helvetica&quot; , sans-serif;"><i><span style="color: #222222; line-height: normal;"><b>Buying a home?</b></span><span style="line-height: 21.56px;"><b><span style="line-height: 20px;">&nbsp;&nbsp;</span><a data-cke-saved-href="href=" href="http://rayrealestateteam.com/mlssearch/" style="color: #a00531; line-height: 20px; text-decoration: none;" target="_blank">Search all Colorado homes for sale</a><span style="line-height: 20px;">&nbsp;</span></b></span></i></span></div> <div style="background-color: white; color: black; font-family: arial, tahoma, helvetica, freesans, sans-serif; font-size: 15.4px; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: 21.56px; text-align: center; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;"> <div style="margin: 0px;"> <span style="font-family: &quot;arial&quot; , &quot;helvetica&quot; , sans-serif;"><i><span style="color: #222222; line-height: normal;"><b>Selling your Colorado home?</b>&nbsp;</span><b><a data-cke-saved-href="href=" href="http://rayrealestateteam.blogspot.com/p/home-value-report.html" style="color: #a00531; line-height: 20px; text-decoration: none;" target="_blank">Get a free home value report</a><span style="line-height: 20px;">&nbsp;</span></b></i></span><br /> <br /></div> </div> </div> <div dir="ltr" style="margin-bottom: 0pt; margin-top: 0pt;"> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="background-color: transparent; color: black; font-family: &quot;arial&quot;; font-size: 14.666666666666666px; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">What’s changed in the real estate industry the past 30 years? A lot! </span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="background-color: transparent; color: black; font-family: &quot;arial&quot;; font-size: 14.666666666666666px; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="background-color: transparent; color: black; font-family: &quot;arial&quot;; font-size: 14.666666666666666px; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">Cell phones have really changed over the last 30 years. I was given a phone when I first got my real estate license back in 1986, and the case for this phone is the size of most laptops today!</span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="background-color: transparent; color: black; font-family: &quot;arial&quot;; font-size: 14.666666666666666px; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="background-color: transparent; color: black; font-family: &quot;arial&quot;; font-size: 14.666666666666666px; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">Back then, people would get into my car and I would tell them which homes we were going to look at. These days, people get into my car with a list of homes they want to see! So, what’s changed? </span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="background-color: transparent; color: black; font-family: &quot;arial&quot;; font-size: 14.666666666666666px; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;"><br /></span></div> <span style="font-family: &quot;arial&quot;; font-size: 14.6667px; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">The Internet impacted the real estate market in a big way.</span><span style="font-family: &quot;arial&quot;; font-size: 14.6667px; vertical-align: baseline; white-space: pre-wrap;"> Most buyers begin their home search online. As I’ve said before, professional photography is crucial to the home selling process. When buyers look at your home online, the pictures of your house have to grab their attention. </span></div> </div> </div> <div class="quote-box"> <div class="quote-text"> The internet has had a huge impact on the real estate industry.</div> </div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="background-color: transparent; color: black; font-family: &quot;arial&quot;; font-size: 14.666666666666666px; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">How you price your property has also changed. Three decades ago, a common pricing strategy was to list the home for $199,000. That is not how we price homes today. The best way to capture more attention for your listing is to price it on a cusp. Instead of using the old pricing strategy, we would recommend listing your home at $200,000. </span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="background-color: transparent; color: black; font-family: &quot;arial&quot;; font-size: 14.666666666666666px; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="background-color: transparent; color: black; font-family: &quot;arial&quot;; font-size: 14.666666666666666px; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">Why? If your home is priced at $200,000, buyers who are looking at homes priced between $150,000 and $200,000 will see your home, as will buyers who are looking at homes priced between $200,000 and $250,000. By pricing your home on the cusp of two price ranges, you will reach more buyers. If your home was priced at $199,000, your property would only show up in one search, and you would have one of the highest priced homes on that search. </span><span style="background-color: transparent; color: black; font-family: &quot;arial&quot;; font-size: 14.666666666666666px; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">Pricing your home on the cusp doubles your exposure. </span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="background-color: transparent; color: black; font-family: &quot;arial&quot;; font-size: 14.666666666666666px; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="background-color: transparent; color: black; font-family: &quot;arial&quot;; font-size: 14.666666666666666px; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">Real estate has certainly changed in the last 30 years, and we have a couple of other great new strategies that can help you sell your home. If you have any questions about our current real estate market, give us a call or send us an email. My team and I would be happy to help you!</span></div> </div> </div> </div> </div> </div>