<b>Ep 69 - We Almost Cremated Him: Heir Tight, the Startup Born from a Family’s Wake-Up Call<br /><br /></b>In this powerful episode of Guerrillapreneur: The Art of Waging Small Business Warfare, host Mark Anthony Peterson sits down with Nicole Michon Alexander, Founder and CEO of Heir Tight, to explore how one family tragedy sparked a revolutionary startup.<br />Nicole shares the heartbreaking story of her uncle’s passing—how her family nearly buried him without knowing he had a will, burial policy, and life insurance. The emotional chaos that followed became the catalyst for Heir Tight, a digital legacy vault designed to ensure that no family ever faces such uncertainty again.<br /><br /><br />Together, Mark and Nicole unpack the importance of estate planning, the cultural taboos around death and documentation, and how Heir Tight is empowering families to preserve generational wealth with clarity and dignity. This episode is a must-listen for anyone who believes that preparation is a form of love—and that entrepreneurship can be a healing force.<br /><b><br /><br /></b><b></b><b>GUEST CONTACT INFORMATION:</b><br /><b>Guest Name: </b>Dr.<b> </b>Natalie Michon, Co-Founder &amp; CEO<br /><b>Company Name:</b> Heir Tight<br /><b>Website:</b> https://getheirtight.com/<br /><b>Email</b>: natalie.alexander@getheirtight.com<br /><b>Tel: </b>(833) 852-1773<br /><b>Facebook:</b> https://www.facebok.com/getheirtight<br /><b>LinkedIn</b>: https://www.linkedin.com/company/getheirtight<br /><b>Guest Book</b>: <i>I knowww You Didn't Just Die On Me </i>- https://books.by/nataliemichon<br /><br /><b>FOLLOW MY OTHER PODCASTS</b><br /><b>Career Coaching Xs and Os</b> – https://www.spreaker.com/show/careercoaching-xs-and-os<br /><b>Gigging:Everything &amp; The Sharing Economy</b> - https://www.spreaker.com/show/gigging-everything-sharing-economy<br /><b>Mark Peterson Show</b> - Spreaker https://www.spreaker.com/show/the_mark_peterson_show<br /><b>Movie Reviews from the Edge</b> - https://www.spreaker.com/show/movie-reviews-from-the-edge<br /><b>Event Horizon </b>- https://www.spreaker.com/podcast/event-horizon--2860481<br /><br /><br /><b>FOLLOW ME ON SOCIAL MEDIA:</b><br /><b>Facebook </b>- https://www.facebook.com/Guerrillapreneur<br /><b>Twitter </b>- https://twitter.com/Guerillapreneur<br /><b>LinkedIn</b> - https://www.linkedin.com/showcase/13991093/admin/<br /><b>Email</b> - info@ceyero.com<br /><b>Website </b>- www.ceyero.com<br /><br /><br /><b>SUPPORT THE SHOW</b><br />Did you know you can support the podcast by joining the Spreaker Supporter Club? For as little as $2.00 per month, you can help me grow the show and produce more episodes.  Use this link to join the Supporter Club - https://www.spreaker.com/cms/shows/2860481/supporters-club/dashboard.  You can also make a one-time donation via CashApp or PayPal.  Your support is appreciated.  <br /><b>CashApp</b> - $mpeter1896<br /><b>PayPal </b>- mpeter1896@gmail.com<br /><b>BuyMeACoffee</b> - https://buymeacoffee.com/guerrillapreneur<br /><br /><br /><b>BUY MY NEW BOOKS</b><br />I have a new book!  It is called Career Coaching Xs and Os: How To Master the Game of Career Development.  Transform your career trajectory with insider knowledge and actionable advice, all packed into one game-changing guide.   Get your copy on Amazon at https://a.co/d/f7irTML<br />I have an old book! It is called Guerrillapreneur: Small Business Strategy For Davids Wanting To Defeat Goliaths. If you're a fan of the Gig and Sharing Economy, you'll love how I applied this thinking to outsmart corporate giants. Get your copy on Amazon.  <br /><br /><br /><b>SUPPORT MY SPONSORS</b><br />Patroix: Liquid Oxygen – Water For Freedom Fighters<br />Website - https://patriox.us/<br />Instagram - https://www.instagram.com/patrioxwater/<br />Facebook - https://www.facebook.com/profile.php?id=61566364583116<br />Discount Code – Enter “STARTUP” at checkout &amp; receive a 10% discount – or just use this link...

Guerrillapreneur: The Art of Waging Small Business Podcast

mark anthony peterson

Ep 69 - We Almost Cremated Him: Heir Tight, the Startup Born from a Family’s Wake-Up Call

NOV 1, 202543 MIN
Guerrillapreneur: The Art of Waging Small Business Podcast

Ep 69 - We Almost Cremated Him: Heir Tight, the Startup Born from a Family’s Wake-Up Call

NOV 1, 202543 MIN

Description

<b>Ep 69 - We Almost Cremated Him: Heir Tight, the Startup Born from a Family’s Wake-Up Call<br /><br /></b>In this powerful episode of Guerrillapreneur: The Art of Waging Small Business Warfare, host Mark Anthony Peterson sits down with Nicole Michon Alexander, Founder and CEO of Heir Tight, to explore how one family tragedy sparked a revolutionary startup.<br />Nicole shares the heartbreaking story of her uncle’s passing—how her family nearly buried him without knowing he had a will, burial policy, and life insurance. The emotional chaos that followed became the catalyst for Heir Tight, a digital legacy vault designed to ensure that no family ever faces such uncertainty again.<br /><br /><br />Together, Mark and Nicole unpack the importance of estate planning, the cultural taboos around death and documentation, and how Heir Tight is empowering families to preserve generational wealth with clarity and dignity. This episode is a must-listen for anyone who believes that preparation is a form of love—and that entrepreneurship can be a healing force.<br /><b><br /><br /></b><b></b><b>GUEST CONTACT INFORMATION:</b><br /><b>Guest Name: </b>Dr.<b> </b>Natalie Michon, Co-Founder &amp; CEO<br /><b>Company Name:</b> Heir Tight<br /><b>Website:</b> https://getheirtight.com/<br /><b>Email</b>: [email protected]<br /><b>Tel: </b>(833) 852-1773<br /><b>Facebook:</b> https://www.facebok.com/getheirtight<br /><b>LinkedIn</b>: https://www.linkedin.com/company/getheirtight<br /><b>Guest Book</b>: <i>I knowww You Didn't Just Die On Me </i>- https://books.by/nataliemichon<br /><br /><b>FOLLOW MY OTHER PODCASTS</b><br /><b>Career Coaching Xs and Os</b> – https://www.spreaker.com/show/careercoaching-xs-and-os<br /><b>Gigging:Everything &amp; The Sharing Economy</b> - https://www.spreaker.com/show/gigging-everything-sharing-economy<br /><b>Mark Peterson Show</b> - Spreaker https://www.spreaker.com/show/the_mark_peterson_show<br /><b>Movie Reviews from the Edge</b> - https://www.spreaker.com/show/movie-reviews-from-the-edge<br /><b>Event Horizon </b>- https://www.spreaker.com/podcast/event-horizon--2860481<br /><br /><br /><b>FOLLOW ME ON SOCIAL MEDIA:</b><br /><b>Facebook </b>- https://www.facebook.com/Guerrillapreneur<br /><b>Twitter </b>- https://twitter.com/Guerillapreneur<br /><b>LinkedIn</b> - https://www.linkedin.com/showcase/13991093/admin/<br /><b>Email</b> - [email protected]<br /><b>Website </b>- www.ceyero.com<br /><br /><br /><b>SUPPORT THE SHOW</b><br />Did you know you can support the podcast by joining the Spreaker Supporter Club? For as little as $2.00 per month, you can help me grow the show and produce more episodes.  Use this link to join the Supporter Club - https://www.spreaker.com/cms/shows/2860481/supporters-club/dashboard.  You can also make a one-time donation via CashApp or PayPal.  Your support is appreciated.  <br /><b>CashApp</b> - $mpeter1896<br /><b>PayPal </b>- [email protected]<br /><b>BuyMeACoffee</b> - https://buymeacoffee.com/guerrillapreneur<br /><br /><br /><b>BUY MY NEW BOOKS</b><br />I have a new book!  It is called Career Coaching Xs and Os: How To Master the Game of Career Development.  Transform your career trajectory with insider knowledge and actionable advice, all packed into one game-changing guide.   Get your copy on Amazon at https://a.co/d/f7irTML<br />I have an old book! It is called Guerrillapreneur: Small Business Strategy For Davids Wanting To Defeat Goliaths. If you're a fan of the Gig and Sharing Economy, you'll love how I applied this thinking to outsmart corporate giants. Get your copy on Amazon.  <br /><br /><br /><b>SUPPORT MY SPONSORS</b><br />Patroix: Liquid Oxygen – Water For Freedom Fighters<br />Website - https://patriox.us/<br />Instagram - https://www.instagram.com/patrioxwater/<br />Facebook - https://www.facebook.com/profile.php?id=61566364583116<br />Discount Code – Enter “STARTUP” at checkout &amp; receive a 10% discount – or just use this link https://patriox.us/discount/STARTUP