<p class="p1">Social Audio is no doubt the trendy thing in 2021 but it wasn't till June of 2021 that the wars between platforms have really hit the mainstream.  </p> <p class="p1">Clubhouse was the first to market and there were some side apps popping up but just this week Facebook Live Audio and Spotify Greenroom took over the headlines. </p> <p class="p1">But it's easy to compare features and talk about startup app vs big brand app or startup focused on community vs big brand focused on audio... </p> <p class="p1">In this episode, I get away from debating which is better Clubhouse or Twitter Spaces or Spotify Greenroom and move towards what we need to think about when it comes to strategy in a medium that is new... </p> <ul class="ul1"> <li class="li1">What is the strategy needed to be an early adopter that doesn’t get caught up in the noise.</li> <li class="li1">When is it important to test and tweak vs go all-in with a strategy.</li> <li class="li1">Creator coins disrupting how we look at monetizing these platforms like with <a href= "https://ADHDcoin.com">ADHDcoin.com </a></li> <li class="li1">What are the key steps for a strategy to make success possible</li> </ul> <ol class="ol1"> <li class="li1">Define and visualize success</li> <li class="li1">Map out goals with data that is measurable<span class="Apple-converted-space"> </span></li> <li class="li1">Look at audience and platform differences within targets and focus.</li> </ol> <p class="p1">The last 45 minutes I pulled up 6 friends to ask questions and share their thoughts doing a little bit of live coaching and strategy work.<span class= "Apple-converted-space"> </span></p> <ul class="ul1"> <li class="li1">Dr. Aditi<span class= "Apple-converted-space"> </span></li> <li class="li1">Dana Bowling</li> <li class="li1">Nidhi Tewari<span class= "Apple-converted-space"> </span></li> <li class="li1">Gary Henderson</li> <li class="li1">Evan Kirstel</li> <li class="li1">James Nickerson<span class= "Apple-converted-space"> </span></li> </ul> <p class="p1">We also talked about Discord and the creator economy and the impact this all has with creator coins and how I’m looking at brand partnerships…<span class= "Apple-converted-space"> </span></p> <p class="p1">——— MISFIT MAFIA ————<span class= "Apple-converted-space"> </span></p> <p class="p1">Text: PODCAST</p> <p class="p1">To +1 (703) 686-8551 to join the Discord server which launches around MISFIT MAFIA and creator economy:</p> <ul class="ul1"> <li class="li1">Creators</li> <li class="li1">Speaking & Storytelling<span class= "Apple-converted-space"> </span></li> <li class="li1">Multi-Hyphenated Marketing & Social Media</li> </ul>

FOMOFanz the Brian Fanzo show

Brian Fanzo

Social Audio Wars: Creator Strategy on Clubhouse, Spotify Greenroom, Twitter Spaces and others!

JUN 17, 202197 MIN
FOMOFanz the Brian Fanzo show

Social Audio Wars: Creator Strategy on Clubhouse, Spotify Greenroom, Twitter Spaces and others!

JUN 17, 202197 MIN

Description

<p class="p1">Social Audio is no doubt the trendy thing in 2021 but it wasn't till June of 2021 that the wars between platforms have really hit the mainstream.  </p> <p class="p1">Clubhouse was the first to market and there were some side apps popping up but just this week Facebook Live Audio and Spotify Greenroom took over the headlines. </p> <p class="p1">But it's easy to compare features and talk about startup app vs big brand app or startup focused on community vs big brand focused on audio... </p> <p class="p1">In this episode, I get away from debating which is better Clubhouse or Twitter Spaces or Spotify Greenroom and move towards what we need to think about when it comes to strategy in a medium that is new... </p> <ul class="ul1"> <li class="li1">What is the strategy needed to be an early adopter that doesn’t get caught up in the noise.</li> <li class="li1">When is it important to test and tweak vs go all-in with a strategy.</li> <li class="li1">Creator coins disrupting how we look at monetizing these platforms like with <a href= "https://ADHDcoin.com">ADHDcoin.com </a></li> <li class="li1">What are the key steps for a strategy to make success possible</li> </ul> <ol class="ol1"> <li class="li1">Define and visualize success</li> <li class="li1">Map out goals with data that is measurable<span class="Apple-converted-space"> </span></li> <li class="li1">Look at audience and platform differences within targets and focus.</li> </ol> <p class="p1">The last 45 minutes I pulled up 6 friends to ask questions and share their thoughts doing a little bit of live coaching and strategy work.<span class= "Apple-converted-space"> </span></p> <ul class="ul1"> <li class="li1">Dr. Aditi<span class= "Apple-converted-space"> </span></li> <li class="li1">Dana Bowling</li> <li class="li1">Nidhi Tewari<span class= "Apple-converted-space"> </span></li> <li class="li1">Gary Henderson</li> <li class="li1">Evan Kirstel</li> <li class="li1">James Nickerson<span class= "Apple-converted-space"> </span></li> </ul> <p class="p1">We also talked about Discord and the creator economy and the impact this all has with creator coins and how I’m looking at brand partnerships…<span class= "Apple-converted-space"> </span></p> <p class="p1">——— MISFIT MAFIA ————<span class= "Apple-converted-space"> </span></p> <p class="p1">Text: PODCAST</p> <p class="p1">To +1 (703) 686-8551 to join the Discord server which launches around MISFIT MAFIA and creator economy:</p> <ul class="ul1"> <li class="li1">Creators</li> <li class="li1">Speaking & Storytelling<span class= "Apple-converted-space"> </span></li> <li class="li1">Multi-Hyphenated Marketing & Social Media</li> </ul>