In this episode, Tiffany LaRose and I have an in-depth conversation about what's working now, from the importance of genuine relationships to breaking into the competitive luxury market, and we share invaluable insights that are sure to elevate your real estate game.
Tiffany, the owner of the LaRose Kayla Group in Houston, Texas, impressed me with her approach to luxury sales, emphasizing the power of investing in relationships and authenticity. Her first-ever luxury sale, a $2.5 million property, originated from a lead on Instagram, underscoring the impact of organic, genuine connections.
From mastering sleek and elegant marketing, to staying on top of cutting-edge technology, my guest shares some tactics for breaking into the luxury real estate world and thriving within it. If you're an agent with a $0 marketing budget and wondering where your next transaction will come from, Tiffany has some tips for you.
“Don't ever promise anything and then not follow through with it.” – Tiffany LaRose
Three Takeaways
- How to get consistent repeat business
- How to be proactive rather than reactive with buyers and sellers
- How to secure your next transaction with a $0 marketing budget and the art of marketing internationally
Connect with Tiffany LaRose:
Website: https://thelrkgroup.com/
Connect with Michael LaFido:
YouTube:@MarketingLuxuryGroup
TikTok:@LuxurySpecialist
Instagram:@LuxuryListingSpecialist
Learn more about Michael's book:
Website: https://secretsoftopluxuryagents.com/
Amazon: https://tinyurl.com/4a3vbykj