Four leading media agency leaders discuss their approach to audio investment and plans for 2024. 
Panelists 
Anna Magliano, head of client services, Kaimera
Lucy Formosa Morgan, MAGNA Global
Daniel Cutrone, managing partner, Avenue C
Ashley Wong, head of digital, data &amp; innovation, Foundation AustraliaSee <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.

<description>&lt;p data-css="tve-u-18d19d3f939"&gt;Four leading media agency leaders discuss their approach to audio investment and plans for 2024. &lt;/p&gt;
&lt;p data-css="tve-u-18d19d3f93b"&gt;&lt;em&gt;Panelists &lt;/em&gt;&lt;/p&gt;
&lt;p data-css="tve-u-18d19d3f93c"&gt;&lt;em&gt;Anna Magliano, head of client services, &lt;strong&gt;Kaimera&lt;/strong&gt;&lt;/em&gt;&lt;/p&gt;
&lt;p data-css="tve-u-18d19d3f93d"&gt;&lt;em&gt;Lucy Formosa Morgan, &lt;strong&gt;MAGNA Global&lt;/strong&gt;&lt;/em&gt;&lt;/p&gt;
&lt;p data-css="tve-u-18d19d3f93d"&gt;&lt;em&gt;Daniel Cutrone, managing partner, &lt;strong&gt;Avenue C&lt;/strong&gt;&lt;/em&gt;&lt;/p&gt;
&lt;p data-css="tve-u-18d19d3f93d"&gt;&lt;em&gt;Ashley Wong, head of digital, data &amp;amp; innovation, &lt;strong&gt;Foundation Australia&lt;/strong&gt;&lt;/em&gt;&lt;/p&gt;&lt;p&gt;See &lt;a href="https://omnystudio.com/listener"&gt;omnystudio.com/listener&lt;/a&gt; for privacy information.&lt;/p&gt;</description>

IAB Australia Audio Summit Podcast: Media Buyers - Making the Most of Audio in 2024

Think that audio isn't a suitable option for your campaign due to creative requirements? Think again! This session will look at creative approaches for new audio advertisers and how to find inspiration in challenging briefs. 
Presenters:
Ralph van Dijk, founder, Eardrum
Andy Maxwell, co-founder, Earmax MediaSee <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.

<description>&lt;p&gt;Think that audio isn't a suitable option for your campaign due to creative requirements? Think again! This session will look at creative approaches for new audio advertisers and how to find inspiration in challenging briefs. &lt;/p&gt;
&lt;p data-css="tve-u-18d19c76ff7"&gt;&lt;em&gt;Presenters:&lt;/em&gt;&lt;/p&gt;
&lt;p data-css="tve-u-18d19c76ff9"&gt;&lt;em&gt;Ralph van Dijk, founder, &lt;strong&gt;Eardrum&lt;/strong&gt;&lt;/em&gt;&lt;/p&gt;
&lt;p data-css="tve-u-18d19c76ff9"&gt;&lt;em&gt;&lt;/em&gt;&lt;em&gt;Andy Maxwell, co-founder, &lt;strong&gt;Earmax Media&lt;/strong&gt;&lt;/em&gt;&lt;/p&gt;&lt;p&gt;See &lt;a href="https://omnystudio.com/listener"&gt;omnystudio.com/listener&lt;/a&gt; for privacy information.&lt;/p&gt;</description>

IAB Australia Audio Summit Podcast: See it. Hear it. Feel it.

The Art of Influence - Connecting with Gen Z Thru Audio
Panelists:
Sarah Adams, producer, Inspired Unemployed
Ryan Lamont, senior development manager, Acast
Sam Koslowski, co-founder, The Daily Aus
Moderator: Bella Spragg, director data partnerships, The Trade DeskSee <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.

<description>&lt;p data-css="tve-u-18d19bca0c7"&gt;&lt;strong&gt;The Art of Influence - Connecting with Gen Z Thru Audio&lt;/strong&gt;&lt;/p&gt;
&lt;p data-css="tve-u-18d19d3f939"&gt;&lt;em&gt;Panelists:&lt;/em&gt;&lt;/p&gt;
&lt;p data-css="tve-u-18d19d3f93c"&gt;&lt;em&gt;Sarah Adams, producer, &lt;strong&gt;Inspired Unemployed&lt;/strong&gt;&lt;/em&gt;&lt;/p&gt;
&lt;p data-css="tve-u-18d19d3f93c"&gt;&lt;em&gt;Ryan Lamont, senior development manager, &lt;strong&gt;Acast&lt;/strong&gt;&lt;/em&gt;&lt;/p&gt;
&lt;p data-css="tve-u-18d19d3f93d"&gt;&lt;em&gt;Sam Koslowski, co-founder, &lt;strong&gt;The Daily Aus&lt;/strong&gt;&lt;/em&gt;&lt;/p&gt;
&lt;p data-css="tve-u-18d19d3f93d"&gt;&lt;em&gt;Moderator: Bella Spragg, director data partnerships, &lt;strong&gt;The Trade Desk&lt;/strong&gt;&lt;/em&gt;&lt;/p&gt;&lt;p&gt;See &lt;a href="https://omnystudio.com/listener"&gt;omnystudio.com/listener&lt;/a&gt; for privacy information.&lt;/p&gt;</description>

IAB Australia Audio Summit Podcast: The Art of Influence - Connecting with Gen Z Thru Audio

In this special edition podcast from the most recent Audio Summit event, Peter Pynta from Neuro-Insight takes us through new research looking at consumer's engagement and response to advertising within true crime podcasts. We then dive into a panel discussion from true crime presenters and producers discussing the balance of keeping crime content responsible while scratching the itch of crime obsessed Australians.See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.

<description>&lt;p&gt;In this special edition podcast from the most recent Audio Summit event, Peter Pynta from Neuro-Insight takes us through new research looking at consumer's engagement and response to advertising within true crime podcasts. We then dive into a panel discussion from true crime presenters and producers discussing the balance of keeping crime content responsible while scratching the itch of crime obsessed Australians.&lt;/p&gt;&lt;p&gt;See &lt;a href="https://omnystudio.com/listener"&gt;omnystudio.com/listener&lt;/a&gt; for privacy information.&lt;/p&gt;</description>

IAB Australia Audio Summit Podcast: Scratching the Crime Itch

In this podcast we discuss industry developments in carbon emission tracking and reduction within the digital advertising ecosystem. We are joined by Abi Thomas (SBS), Deepak Tahilani (Group M) and Alex Heaven (JC Decaux). See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.

<description>&lt;p&gt;In this podcast we discuss industry developments in carbon emission tracking and reduction within the digital advertising ecosystem. We are joined by Abi Thomas (SBS), Deepak Tahilani (Group M) and Alex Heaven (JC Decaux). &lt;/p&gt;&lt;p&gt;See &lt;a href="https://omnystudio.com/listener"&gt;omnystudio.com/listener&lt;/a&gt; for privacy information.&lt;/p&gt;</description>

Sustainability Initiatives & Measures for Digital Advertising

The best minds in digital advertising break down and debate the topics that matter to brands and publishers. We talk to industry leaders in every area of digital about creativity, measurement, metrics, data, privacy and the technology that drives it all.

The IAB Australia Podcast

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