Proof to Product
Proof to Product

Proof to Product

Katie Hunt

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Episodes

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Ranked in the top 1% of ALL podcasts, the Proof to Product podcast is your trusted resource for sustainable business growth - especially if you make and sell physical products! Join Katie Hunt, each week as she shares strategies & solutions to enhance your sales & marketing so that you're building a business that supports your best life. If you've ever asked yourself can I make money selling physical products? Am I ready to sell my products wholesale to stores like Target, Anthropologie, Nordstrom or Barnes & Noble? When should I consider hiring a sales team or sales reps? Can I really turn my passion into profits? Whether you're a just starting out on your business journey or you've been at it a while growing an empire, this show is for you. Proof to Product is like on-demand business school for product sellers spanning a wide range of industries. Whether you're in home decor, apparel, beauty, food & beverage, hand-made items, jewelry, consumer gifts or the stationery world, you'll gather new ideas each week to help you grow your profit, build your team and lead with integrity. Host Katie Hunt and her guests bring you actionable ways to expand your product line, manufacturing overseas, optimize your e-commrce websites on Shopify, Faire, Etsy, Abound, Tundra, Squarespace or in brick & mortar locations. How to start or scale wholesale sales including pitching stores, wholesale outreach, trade show exhibition, working with sales reps, managing inventory, warehousing product, sales systems, wholesale follow-up strategies and working with key accounts. Marketing strategies for small businesses including content creation, leveraging tik tok and instagram tactics without feeling burned out, why you can't rely solely on social media for sales and why email marketing systems on platforms like Klaviyo, Flodesk and Active Campaign are so powerful. Listen in as Katie and our guest experts help you strategize and tackle your biggest business goals. Host Katie Hunt brings a unique perspective to entrepreneurship. Since 2011, she's helped thousands of product brands get their products on the shelves of their favorite retail stores through her Paper Camp program (www.prooftoproduct.com/papercamp). Prior to that she worked in the corporate world for over a decade leading business development and marketing teams. She has two MBAs - one in finance and one in marketing. And, she owned & operated her own product based business for over 8 years, selling her products to stores throughout the world from her garage. Katie knows the struggles you face as a product based business and she's here to pull back the curtain and share her best kept secrets so that you don't have to learn things the hard way. Find our free trainings & resources for product based business owners at www.prooftoproduct.com/resources

Recent Episodes

441 | How To Protect Your Work as an Artist with Daniel Lachman, Justice for Artists
MAY 5, 2026
441 | How To Protect Your Work as an Artist with Daniel Lachman, Justice for Artists
This week on the podcast, I'm joined by Daniel Lachman, founder of Justice for Artists.Daniel is an artist and a longtime Etsy seller who has dealt with his fair share of creative work being copied, and instead of just being frustrated by it, he has built an entire platform to help other creatives protect what they've created.During the episode, we get into the realities of art theft in today's digital world. We talk about the difference between counterfeits and knockoffs and why this matters more than you think.We also talk about what protections you actually have as a product based business owner and how to start taking action if your work is being copied.We also dig into copyright, what that really means, when it's worth it and what happens if you decide to enforce your copyright rights.If protecting your designs, your products and your brand has been sitting in the back of your mind, or maybe you've had some other company steal your art, this is a conversation worth paying attention to.Daniel created a step by step tutorial showing exactly how to apply for a copyright. This is a video tutorial and we've made that available inside of our LABS community for our members.If you're not in LABS, this is exactly the kind of support we offer inside the community. Real tools, expert guidance and resources to help you run a stronger, more protected business. You can learn more and join us at prooftoproduct.com/labs.You can view full show notes and more at http://prooftoproduct.com/441Quick Links:Free Wholesale Audio SeriesFree Resources LibraryFree Email Marketing for Product MakersPTP LABSPaper Camp
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22 MIN