EGGS! The Podcast
EGGS! The Podcast

EGGS! The Podcast

Ryan Roghaar and Michael Smith

Overview
Episodes

Details

Eggs is podcast that centers around creativity in all forms. From building businesses, personal projects and constructing brands to crafting music empires, finding social fame, fortune and more—we discuss whatever, whenever, with whomever in search of patterns, expertise, shared experience and knowledge. Along with our guests—usually experts in a field or subject—we drill down to uncover the steps taken and the hurdles crossed in pursuit of excellence, aiding our listeners in chasing down their own dreams and taking their "egg" from coup to table. Eggs is a show co-hosted by Mike Smith "DJ Ontic", a Seattle, WA based DJ and Ryan Roghaar owner of R2 Media Group, a full-service marketing communications agency based in Salt Lake City, UT and Barcelona, Spain.

Recent Episodes

Eggs 445: The Key to Success: Spotting Market Gaps with Jay Sapovits
DEC 18, 2025
Eggs 445: The Key to Success: Spotting Market Gaps with Jay Sapovits
SummaryIn this episode, Jay Sapovits shares his entrepreneurial journey, highlighting the importance of identifying market gaps, taking action, and building relationships. He discusses his transition from various industries to founding Ink'd Stores, emphasizing creativity in branded products and the significance of authenticity in business. Jay also addresses the challenges posed by social media and the AI revolution, encouraging listeners to define success on their own terms and to remain genuine in their endeavors.TakeawaysEvery entrepreneurial journey is unique and often non-linear.Identifying gaps in the market starts with personal experiences.Taking action is crucial; inaction is a greater risk.Building relationships is key to success in business.Creativity and ideation can elevate branded products.Authenticity in communication sets you apart in business.The pressure of social media can be overwhelming for entrepreneurs.Success is subjective; it can be defined in many ways.Navigating the AI revolution requires a unique human perspective.Giving more than you receive fosters long-lasting relationships.Chapters00:00 The Entrepreneurial Journey Begins02:12 Identifying Market Gaps06:09 Taking Action on Opportunities12:06 The Importance of Persistence18:08 Navigating Challenges in Entrepreneurship21:58 The Impact of Social Media on Entrepreneurs27:13 Transitioning from Live Events to Marketing30:32 The Power of Sales in Entrepreneurship33:42 Building Relationships and Connecting People39:31 Lessons Learned from a Transactional Mindset45:04 Crafting a Personal Lifestyle through Career Choices46:57 The Shift to Ink'd Stores and Creative Branding49:51 Elevating Branded Products in a Competitive Market54:26 Authenticity in Content Creation and BusinessCredits:Hosted by Ryan Roghaar and Michael SmithProduced by Ryan RoghaarTheme music: "Perfect Day" by OPM  The Eggs Podcast Spotify playlist:bit.ly/eggstunesThe Plugs:The Show: eggscast.com@eggshow on X and InstagramOn iTunes: itun.es/i6dX3pCOnStitcher: bit.ly/eggs_on_stitcherAlso available on Google Play Music!Mike "DJ Ontic": Shows and info: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠djontic.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@djontic on twitterRyan Roghaar:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠rogha.ar
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59 MIN
Eggs 444: The Hidden Cost of Delegation with Kayvon Kay
DEC 11, 2025
Eggs 444: The Hidden Cost of Delegation with Kayvon Kay
SummaryIn this conversation, Kayvon Kay, Mike, and Ryan Roghaar explore the themes of identity, commitment, and the importance of genuine communication in achieving success. They discuss how personal identity shapes actions and outcomes, the pitfalls of merely stating intentions without real commitment, and the significance of measuring productivity through clear goals. The discussion also delves into the art of conversation, emphasizing the need for curiosity and connection over self-centered dialogue. Finally, they touch on the impact of internal biases and the importance of self-reflection in personal growth.TakeawaysKayvon's journey from corporate sales to entrepreneurship was driven by a desire for freedom.The importance of mental toughness in overcoming challenges is crucial for success.Resourcefulness can lead to unexpected opportunities and solutions.Success in sales often comes from building relationships rather than just selling products.Many people don't know what they truly want in life and need to define their goals.Money can bring happiness, but it amplifies who you are as a person.People often underestimate what they can achieve in five years while overestimating one year.The grass is greener where you water it; focus on your own growth.Defining your own dreams is essential in a world filled with external influences.The B Do Have concept emphasizes the importance of action in achieving goals. Success is about becoming who you want to be first.People often confuse stating intentions with taking action.Productivity is more important than busyness.Effective communication is about asking questions and listening.Self-identity plays a crucial role in achieving goals.Expectations can lead to disappointment; commitment is key.Understanding your biases can help in personal growth.Conversations should focus on the other person, not yourself.Silence can be powerful in conversations.Self-reflection is essential for overcoming internal barriers.Chapters00:00 Introduction to Kayvon Kay and His Journey03:01 Transitioning from Corporate to Entrepreneurship06:00 The Struggles of Starting a Business09:09 The Power of Resourcefulness12:07 Finding Success in Sales15:06 The Importance of Mental Toughness18:00 Overcoming Adversity and Finding Clarity21:02 The Role of Passion in Achieving Goals24:05 Understanding True Happiness and Wealth26:59 The Grass is Greener Where You Water It29:51 Defining Your Own Dreams32:50 The B Do Have Concept39:24 The Power of Identity in Success42:55 The Illusion of Action vs. Real Commitment46:55 Measuring Productivity and Setting Goals48:15 The Art of Conversation and Connection56:03 Understanding Internal Biases and Self-ReflectionCredits:Hosted by Ryan Roghaar and Michael SmithProduced by Ryan RoghaarTheme music: "Perfect Day" by OPM  The Eggs Podcast Spotify playlist:bit.ly/eggstunesThe Plugs:The Show: eggscast.com@eggshow on X and InstagramOn iTunes: itun.es/i6dX3pCOnStitcher: bit.ly/eggs_on_stitcherAlso available on Google Play Music!Mike "DJ Ontic": Shows and info: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠djontic.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@djontic on twitterRyan Roghaar:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠rogha.ar
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70 MIN
Eggs 443: Closing the Gap Between Belief and Breakthrough with David Neagle
DEC 4, 2025
Eggs 443: Closing the Gap Between Belief and Breakthrough with David Neagle
SummaryIn this episode, David Neagle shares his transformative journey from a struggling forklift operator to a successful entrepreneur and author of The Millions Within. He discusses the pivotal moments that changed his mindset, the difference between faith and belief, and the importance of taking action towards one's goals. Neagle emphasizes the need to identify what one truly wants and to trust the process, while also addressing the common pitfalls of self-sabotage and doubt. His insights provide a roadmap for listeners seeking to achieve their own success.TakeawaysDavid Neagle's journey began with significant struggles, including bankruptcy and repossession.A pivotal moment in Neagle's life was when he changed his attitude, leading to a tripling of his income.Belief is an active process, requiring alignment of thoughts, emotions, and actions.Self-sabotage often stems from subconscious patterns that resist change.Identifying what you truly want is crucial for personal growth and success.Saying yes to what you want and no to what you don't want can clear the path to your desires.Trusting the process and being open to opportunities is essential for achieving goals.The importance of following your heart and desires rather than societal expectations.Neagle emphasizes that money is often an effect, not a cause of success.The answers to personal fulfillment and success lie within each individual.Chapters00:00 David Neagle's Journey from Struggle to Success07:57 Understanding Faith vs. Belief14:36 The Role of Action in Achieving Goals23:25 Overcoming Self-Sabotage and Limiting Beliefs31:09 Discovering Your True Desires31:35 Discovering Passion and Purpose32:16 The Spiritual Quest for Direction35:35 Breaking Subconscious Patterns36:29 The Power of Desire and Responsibility39:22 Nature's Lessons on Attraction and Success44:19 The Influence of Mentorship47:41 Navigating the Gap Between Belief and Action53:42 Trusting the Process of Discovery57:56 The Secret Within: Following Your HeartCredits:Hosted by Ryan Roghaar and Michael SmithProduced by Ryan RoghaarTheme music: "Perfect Day" by OPM  The Eggs Podcast Spotify playlist:bit.ly/eggstunesThe Plugs:The Show: eggscast.com@eggshow on X and InstagramOn iTunes: itun.es/i6dX3pCOnStitcher: bit.ly/eggs_on_stitcherAlso available on Google Play Music!Mike "DJ Ontic": Shows and info: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠djontic.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@djontic on twitterRyan Roghaar:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠rogha.ar
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59 MIN
Eggs 442: The Power of Storytelling in Business Strategy with Guillaume Wiatr
NOV 27, 2025
Eggs 442: The Power of Storytelling in Business Strategy with Guillaume Wiatr
SummaryIn this engaging conversation, Guillaume Wiatr, a business strategy consultant and leadership coach, shares his insights on the importance of crafting a strong strategic narrative for businesses. He discusses his journey from France to the U.S., the role of leadership in narrative development, and how employee engagement can shape a company's direction. Guillaume emphasizes that a narrative is a living document that should evolve over time, and he encourages entrepreneurs to embrace a growth mindset while letting go of the pressure to have everything figured out. Through case studies and personal anecdotes, he illustrates the power of storytelling in aligning teams and driving business success.TakeawaysGuillaume emphasizes the importance of a strong strategic narrative for business success.He believes that businesses should be viewed as groups of people working towards a common hope.A narrative is a system of stories, while a story has a defined beginning, middle, and end.Leadership plays a crucial role in developing and maintaining a company's narrative.Employee engagement is vital for shaping a company's narrative and direction.Guillaume's approach to consulting includes listening to employees' stories to inform the narrative.The narrative should evolve over time as the business context changes.A mission statement should be a living document that reflects the company's journey.Guillaume advocates for a growth mindset in developing a narrative.He encourages entrepreneurs to let go of the pressure to have everything figured out before sharing their narrative.Chapters00:00 Introduction to Guillaume Wiatr and His Journey08:57 The Immigrant Experience and Building Relationships16:04 The Importance of Narrative in Business23:47 Evolving Narratives and Authenticity in Entrepreneurship28:44 The Structure of Stories and Narratives34:07 Crafting Mission Statements and Narratives40:51 Navigating Leadership and Narrative Creation48:11 The Role of Leadership in Shaping Narratives56:30 The Importance of Employee Involvement in NarrativesCredits:Hosted by Ryan Roghaar and Michael SmithProduced by Ryan RoghaarTheme music: "Perfect Day" by OPM  The Eggs Podcast Spotify playlist:bit.ly/eggstunesThe Plugs:The Show: eggscast.com@eggshow on X and InstagramOn iTunes: itun.es/i6dX3pCOnStitcher: bit.ly/eggs_on_stitcherAlso available on Google Play Music!Mike "DJ Ontic": Shows and info: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠djontic.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@djontic on twitterRyan Roghaar:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠rogha.ar
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60 MIN
Eggs 441: The Future of Marketing: AI and Programmatic Advertising
NOV 20, 2025
Eggs 441: The Future of Marketing: AI and Programmatic Advertising
SummaryIn this conversation, Chris Carr, a digital marketing expert and founder of Farotech, discusses the evolution of marketing with a focus on AI and programmatic advertising. He shares insights on how AI is reshaping the marketing landscape, the importance of personalized targeting, and the relevance of email marketing. The discussion also touches on the implications of the metaverse for advertising and the necessity of adapting to new technologies. Chris emphasizes the importance of understanding one's audience and the need for businesses to retain customers rather than just seeking new traffic.TakeawaysChris Carr has been in digital marketing for over 22 years.AI is becoming integral to modern marketing strategies.Programmatic advertising offers hyper-personalized targeting capabilities.Email marketing remains a crucial tool for businesses.The metaverse presents new opportunities and challenges for advertising.Understanding customer behavior is key to effective marketing.Businesses must focus on retaining customers, not just acquiring them.The speed of technological advancement is unprecedented.Marketers need to adapt to changes in consumer behavior due to AI.Owning your audience is essential for long-term success.Chapters00:00 Introduction to the Podcast and Guests00:13 Chris Carr's Background and Digital Marketing Agency01:48 The Future of Marketing with AI12:10 Understanding Programmatic Advertising16:18 The Value of Data in Marketing17:36 Building and Maintaining an Email List19:35 The Role of Email Marketing in a Digital Age22:51 AI's Impact on Marketing and Communication25:25 The Future of AI and Its Rapid Evolution29:02 Navigating the Challenges of AI in the Workforce32:33 The Metaverse: Opportunities and Ethical Concerns45:32 The Education System and Its Adaptation to Technology50:20 Self-Education in the Digital Age52:51 The Limitations of Current Technology54:42 Marketing Strategies: Filling the Bucket57:51 Building Relationships and NetworkingCredits:Hosted by Ryan Roghaar and Michael SmithProduced by Ryan RoghaarTheme music: "Perfect Day" by OPM  The Eggs Podcast Spotify playlist:bit.ly/eggstunesThe Plugs:The Show: eggscast.com@eggshow on X and InstagramOn iTunes: itun.es/i6dX3pCOnStitcher: bit.ly/eggs_on_stitcherAlso available on Google Play Music!Mike "DJ Ontic": Shows and info: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠djontic.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@djontic on twitterRyan Roghaar:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠rogha.ar
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59 MIN