<p>In this episode, we explore the origins story of Dominque Laverdeu. Dominque is a multi-talented businesswoman President Rouge marketing and communication, aspirant politician and serial entrepreneur.  Get ready for candid conversations, impactful stories, and valuable insights from her journey as an entrepreneur.</p> <p><strong>My key Takeaways:</strong></p> <ol> <li><p><strong>Navigating Crisis with Courage</strong>: Hear Dominques&#39; story of steering her marketing agency, Rouge Marketing, through the tumultuous times of the COVID-19 pandemic. Learn how she transformed challenges into opportunities, from rebuilding the business to spearheading impactful community projects during the crisis.<br></p> </li> <li><p><strong>Having The Audacity to Lead: </strong>Discover the importance of having the audacity to address tough discussions within your business. Uncover the pivotal moments where Dominque realised the need to confront obstacles head-on, make difficult decisions, and how this audacity became a catalyst for positive change.<br></p> </li> <li><p><strong>Empowering Your Team for Success: </strong>She shares her innovative approaches to employee well-being and corporate culture. How she redefined the work environment at Rouge, fostering a happy employee program and empowering her team to achieve peak productivity, even in the face of adversity.<br></p> </li> </ol> <p>I was inspired by how she balances humility and ambition. And ultimately has driven to achieving sustainability in the business. Full disclosure she part of My Global Leadership Academy class so I am biased.</p> <p>Enjoy.</p> <p>Tune in every week for the insights</p> <p>Subscribe on <a href="https://itunes.apple.com/us/podcast/radeo/id1250841955">iTunes</a>, <a href="https://open.spotify.com/show/5FhWL8wjR13nuU1gI7dUkY">Spotify</a>, <a href="https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy9mZjc4OTYwL3BvZGNhc3QvcnNz">Google Podcasts</a> or <a href="https://overcast.fm/itunes1250841955/radeo">Overcast</a></p> <p><br></p> <p><br></p> <p><strong>More about </strong>Dominique<strong>:</strong></p> <p>With over 25 years of marketing and communications experience, Dominique Laverdure is a seasoned strategist known for her work with top brands in Quebec. In 2004, she founded Rouge marketing in Mont-Tremblant, gaining recognition in Quebec and France. Dominique excels in integrated communications, public relations, and business development.</p> <p>A visionary leader, Dominique inspires teams and supports entrepreneurs in their growth. She is a member of EO Montreal, serving as President and Member Experience Director on the Board of EO Canada. Dominique is also VP of Marketing at Origine Nature and a board member of various organizations, including Domaine Saint-Bernard and Chefs à la rescousse.</p> <p>In November 2021, Dominique became a councillor and deputy mayor for the City of Mont-Tremblant. Known for her bold and daring style, she is a born leader who embraces innovation and success.</p>

Radeo

Entrepreneurs Organization South Africa

#48 RadEO Dominque Laverdeu - President Rouge marketing and communication

NOV 20, 202336 MIN
Radeo

#48 RadEO Dominque Laverdeu - President Rouge marketing and communication

NOV 20, 202336 MIN

Description

<p>In this episode, we explore the origins story of Dominque Laverdeu. Dominque is a multi-talented businesswoman President Rouge marketing and communication, aspirant politician and serial entrepreneur.  Get ready for candid conversations, impactful stories, and valuable insights from her journey as an entrepreneur.</p> <p><strong>My key Takeaways:</strong></p> <ol> <li><p><strong>Navigating Crisis with Courage</strong>: Hear Dominques&#39; story of steering her marketing agency, Rouge Marketing, through the tumultuous times of the COVID-19 pandemic. Learn how she transformed challenges into opportunities, from rebuilding the business to spearheading impactful community projects during the crisis.<br></p> </li> <li><p><strong>Having The Audacity to Lead: </strong>Discover the importance of having the audacity to address tough discussions within your business. Uncover the pivotal moments where Dominque realised the need to confront obstacles head-on, make difficult decisions, and how this audacity became a catalyst for positive change.<br></p> </li> <li><p><strong>Empowering Your Team for Success: </strong>She shares her innovative approaches to employee well-being and corporate culture. How she redefined the work environment at Rouge, fostering a happy employee program and empowering her team to achieve peak productivity, even in the face of adversity.<br></p> </li> </ol> <p>I was inspired by how she balances humility and ambition. And ultimately has driven to achieving sustainability in the business. Full disclosure she part of My Global Leadership Academy class so I am biased.</p> <p>Enjoy.</p> <p>Tune in every week for the insights</p> <p>Subscribe on <a href="https://itunes.apple.com/us/podcast/radeo/id1250841955">iTunes</a>, <a href="https://open.spotify.com/show/5FhWL8wjR13nuU1gI7dUkY">Spotify</a>, <a href="https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy9mZjc4OTYwL3BvZGNhc3QvcnNz">Google Podcasts</a> or <a href="https://overcast.fm/itunes1250841955/radeo">Overcast</a></p> <p><br></p> <p><br></p> <p><strong>More about </strong>Dominique<strong>:</strong></p> <p>With over 25 years of marketing and communications experience, Dominique Laverdure is a seasoned strategist known for her work with top brands in Quebec. In 2004, she founded Rouge marketing in Mont-Tremblant, gaining recognition in Quebec and France. Dominique excels in integrated communications, public relations, and business development.</p> <p>A visionary leader, Dominique inspires teams and supports entrepreneurs in their growth. She is a member of EO Montreal, serving as President and Member Experience Director on the Board of EO Canada. Dominique is also VP of Marketing at Origine Nature and a board member of various organizations, including Domaine Saint-Bernard and Chefs à la rescousse.</p> <p>In November 2021, Dominique became a councillor and deputy mayor for the City of Mont-Tremblant. Known for her bold and daring style, she is a born leader who embraces innovation and success.</p>