<p>In this episode of the On Branding Podcast, host Arek talks with Lauren Bayne, a seasoned branding and marketing expert. </p> <p>They discuss the distinctions and strategies behind brand refreshes and rebrands, share practical insights on creative strategy, development, and execution, and discuss the impact of AI in branding.</p> <p>Lauren also shares her branding journey and current trends in the industry.</p> <p>Tune in for valuable tips on using AI tools, understanding market trends, and improving brand engagement.</p> <p>Podcast Page: https://www.ebaqdesign.com/podcast/rebrand-refresh-redesign</p> --- Support this podcast: <a href="https://podcasters.spotify.com/pod/show/ebaqdesign/support" rel="payment">https://podcasters.spotify.com/pod/show/ebaqdesign/support</a>