Dare to Launch
Dare to Launch

Dare to Launch

Jeff Walker

Overview
Episodes

Details

I'm Jeff Walker, creator of Product Launch Formula® – THE formula that has generated over $1 billion in online sales. I started my first online business in 1996 while I was a stay-at-home dad, and I've been teaching online marketing since 2003. Tens of thousands of students around the world – in hundreds of niches – have used my step-by-step methods to start and grow thriving online businesses. In Dare to Launch, Chris Saunders and I will be having in-depth conversations about what's working – and what's not working – in online business. Listen in and learn from amazing entrepreneurs who are in the trenches building incredible businesses – while living the #launchlife.

Recent Episodes

What Launchlife Really Means With Jeff Noble
MAR 10, 2026
What Launchlife Really Means With Jeff Noble
In my community, we have this thing called "launchlife." Launchlife means building a business that supports and fits around your life and your goals… rather than the other way around. Everyone's launchlife is different. And it doesn't matter what yours looks like… just that you actually have one. Because to me, this is what building a business is really about. So… what does your launchlife look like? Maybe you have an idea of how much you want to make… or a place you'd like to live… or some "bucket list" experiences you'd tick off the list… To give you some inspiration, I sat down with Jeff Noble. Jeff runs Noble Initiatives – a groundbreaking organization that supports families affected by fetal alcohol spectrum disorder (FASD). And he embodies the idea of living a launchlife more than most. In this conversation, he talks about freedom and money, sure. But he also touches on some things most people wouldn't expect – like grief, responsibility, and being present when life happens. Launchlife is more than just becoming a billionaire. It's about building a truly rich life. If you want to do that, this episode is for you. - - - new CTAs Dare to Launch Free Bonuses found at: LINK Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/ - - - Hear more from Jeff Walker on… YouTube: http://www.youtube.com/@productlaunch Instagram: https://www.instagram.com/jeffwalkerco Threads: https://www.threads.net/@jeffwalkerco Resources Referenced in the episode: Got a question for us? Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes! THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!
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4 MIN
This Skill Will Feed You for Life
MAR 3, 2026
This Skill Will Feed You for Life
Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://getyoulaunched.com/ - - - There are no "easy" sales anymore… The days when you could fire off a quick post and make some sales are gone. Attention is expensive and customers have gotten skeptical. So, yes… it's more competitive. But that doesn't have to mean we're now playing on "hard" mode… It just means we have to raise our game. The best way to do that is by getting good at marketing. I'm not talking about overblown tricks, hype, or social media faking… I'm talking about real marketing – being able to attract the right people, make a compelling offer, and get paid for the transformation you create. When you get good at marketing, you can create your own economy. And in shaky times, being able to rise above what's going on in the world so you can maximize the impact you create might be one of the most important things you can do. And if you think marketing is sleazy or icky… you've only seen bad marketing. This is what REAL marketing looks like… Hear more from Jeff Walker on… YouTube: http://www.youtube.com/@productlaunch Instagram: https://www.instagram.com/jeffwalkerco Threads: https://www.threads.net/@jeffwalkerco Resources Referenced in the episode: Got a question for us? Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes! THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!
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5 MIN
From 0-300 Subscribers (Here's How)
FEB 24, 2026
From 0-300 Subscribers (Here's How)
Launching is one of the best ways of building an email list. But… what if you don't have an audience? How do you get those first few hundred subscribers? If you've ever built an audience from scratch, you'll know this can be a slow grind. It can feel like a rocket launch – it takes a ton of energy just to get off the ground. But what if there was a path that got you over that initial hump – so you go from zero to 100, 200… or even 300 subscribers – without it feeling like a battle? Because once you hit those numbers… that's when momentum kicks in… and things start to accelerate. In this week's episode of Dare to Launch, we sit down with Stenya St Clair and Nicola López Rabkin of Matriarchy Biz who share the simple strategy they used – and teach their clients – to build an audience from scratch. This could be the difference between getting 2 or 3 new leads a month… to getting 2 or 3 hundred. They also get into: How to go from 0-300 perfect fit subscribers in weeks, rather than months. The failure penalty that women face more than men – and how to avoid it How Stenya turned $650 into $7500 with just one Prelaunch lead generation campaign The "backward" mistake entrepreneurs make with lead magnets… and how to fix it Why posting on social media isn't enough anymore (and why Nicola often advises clients to STOP posting on Instagram) Why most entrepreneurs start with a low ticket offer – and why this is often a huge mistake The reason 1-to-1 offers are perfect for first time launches (and why selling just 1 or 2 spots in your launch is actually a good thing) … and much more. Plus – Nicola and Stenya walk us through the metrics they focus on for their clients – what to track, what they look for, and the benchmarks you should be aiming for in your campaigns. (Grab a pen and paper, so you can go through your data) Whether you want to build an audience of aligned, perfect fit customers… or you want to skip the overwhelm and get straight down to the lead gen tactics that work… … this episode is filled with super practical and actionable strategies you can use. - - - Dare to Launch Free Bonuses found at: https://getyoulaunched.com Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/ - - -
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18 MIN
What If My Product Is Just About Fun and Does Not Create a Big Transformation?
FEB 17, 2026
What If My Product Is Just About Fun and Does Not Create a Big Transformation?
Dare to Launch Free Bonuses found at: https://getyoulaunched.com/ - - - It's easy to think "I only teach knitting…" or "I'm only helping people choose better outfits…" But in case nobody's told you lately… What you do matters. More than you think. And in this clip from Dare to Launch, I talk about the moment I finally understood that – and why you should NEVER underestimate the value you create. Because it took me far too long to learn this lesson… In 12 years, I went from dreaming about making $10k in a year… to earning $1MM in 53 minutes. I hit all my financial goals… and it sent me into a tailspin, questioning what my life was really about. I went to Tony Robbins events, yoga retreats, and meditation workshops… (It seems I was a slow study.) Eventually, I realized it was never about the money – it was about impact… helping entrepreneurs like you share their wisdom. Because here's what you might be missing… Our work creates ripples. Ripples that go further than we can see. That's why I think entrepreneurs are the future of humanity – even if you're "only" teaching someone how to play the guitar, write a story, or cook a meal… Don't sell yourself short. Here's why you're making a bigger difference than you realize… - - - Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/ - - - Hear more from Jeff Walker on… YouTube: http://www.youtube.com/@productlaunch Instagram: https://www.instagram.com/jeffwalkerco Threads: https://www.threads.net/@jeffwalkerco Resources Referenced in the episode: Got a question for us? Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes! THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!
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6 MIN
Activate Your Best Thinking (Just 4 Steps) with Annie Hymen Pratt
FEB 10, 2026
Activate Your Best Thinking (Just 4 Steps) with Annie Hymen Pratt
Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://getyoulaunched.com/ - - - You can have the best product, the perfect strategy, and your messaging dialed in… and still blow it all in five seconds. We've all had "why did I do that?" moments – when we react to something in a panic… only to later regret it. This is why mindset is everything for entrepreneurs… Every time you go into fight or flight, your brain doesn't see a problem to be solved… it sees a threat to be dodged. And that's when panic and overwhelm kick in… and your best thinking disappears. But what if you could step into that moment and stop your brain from getting hijacked? You'd be able to access all the good stuff – you'd make better decisions… solve problems quickly and effectively… and unlock new levels of creativity… It'd be like taking a "Limitless" pill. Truth is, you can't serve your people when you're stuck in survival mode. That's why you need a battle plan for handling tough moments. And you're in luck… Because in this week's clip from Dare to Launch, Annie Hyman Pratt gives us four simple steps for taking back control when it matters. This quick listen could save you from making a costly mistake… - - - Hear more from Jeff Walker on… YouTube: http://www.youtube.com/@productlaunch Instagram: https://www.instagram.com/jeffwalkerco Threads: https://www.threads.net/@jeffwalkerco Resources Referenced in the episode: Got a question for us? Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes! THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!
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10 MIN