Dare to Launch

On the face of it, Mel Abraham was doing everything right…

Business was great…

He was flying all over the country…

Money rolling in…

But then his 5-year-old son handed him a drawing…

… and Mel realized he was screwing up the one thing that actually mattered.

As entrepreneurs, we're quick to measure our wealth in dollars.

But money alone can't give you freedom. So in this episode, we sat down with Mel to talk about what actually does.

We get into how you can create true freedom… so your life feels full, rich, and rewarding, including:

• The difference between earning money vs. making money

• Why the ideas of "passive" income is a myth

• What financial freedom actually looks like (Mel gives one of the best definitions I've heard)

• Why striving for work/life balance is keeping you stuck in mediocrity (and what to aim for instead)

• A better way you can measure your wealth (it's not dollars)

• The FIVE income types every entrepreneur should know

… and more.

Mel's story is inspiring… and I don't say that lightly.

Ponzi schemes… surviving cancer – Mel's had what he calls a "million dollar education"... and he's sharing his hard-won wisdom.

This episode could change how you feel about money, freedom, and what really matters.

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Abundance is one thing… but tapping into your authentic abundance is something else.

Maybe you've felt the difference – you meet someone who seems to have it all… but something feels "off"?

They don't feel aligned… or truly happy.

It's like they're wearing a version of success that doesn't quite fit.

This is the abundance trap no one warns you about.

You can have a driveway full of Ferraris and a fat bank account. But if it doesn't feel good when the lights go off, that's not real abundance.

In this clip from Dare to Launch, Chris and I chat to Michael Maidens about how to unlock your authentic abundance – the kind that feels as good on the inside as it looks on the outside.

In other words – you can have what you want… and feel great about it too.

We also get into:

• How to tell if you're chasing the wrong type of success

• What to do if something feels "off"

• Why you can't experience real abundance without authenticity

• A simple reframe that eliminates imposter syndrome (without needing to "fix" yourself)

… and more.

It's easy to feel you have to be something that you're not to succeed in this business. But as you'll see, experiencing true abundance isn't about changing who you are…

… it's about letting more of the real you come through.

Here's how to unlock your authentic abundance.

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new CTAs

Strategies and tactics often get the spotlight. But if most successful entrepreneurs were honest about what really moved the needle for them, it probably wouldn't be a 5-step plan…

… it would be a community.

"You become the average of the five people you spend the most time with" has become a bit of a cliche. But you only have to spend five minutes in a "wrong" room to realize how true it is.

In this clip from Dare to Launch, we're talking all things community with Michael Walker… including why it might not be the exciting, shiny thing you're looking for…

… but it might be the one thing you really need.

You'll also hear:

• Why the right room might be a better cure for imposter syndrome than a mindset hack

• How to tell if you're in the wrong community (and how to find the right one)

• The weird "Fractal" effect community can have on you… and your customers

… and more.

Some of the biggest shifts I've had in my business – and we're talking 10X shifts – have come from being in the right room… with the right people.

That's why your next breakthrough might not come from what you learn… but where you learn it.

This clip will help you find the right room for you.

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Every Launch Masterclass (my big annual launch) Dan and I do a live Q&A.

No scripts or fancy slides – just me and Dan riffing off each other, answering the questions that matter. And even though the 2025 Launch Masterclass has come and gone…

I'm sharing some of the best questions – and answers – in this week's episode of Dare to Launch.

So if you've ever thought…

"I have an idea for an offer… but I don't have an audience or an email list. What should I do?"

"I'm an introvert, what's the best way for me to launch?"

"I'm worried only a few people will buy my offer…"

"How can I make sure my marketing really connects with my audience?"

"I hate going on camera… can I launch without using videos or going LIVE?"

Check out this week's special episode of Dare to Launch…

… and we'll give you the answers.

If you want to improve your writing skills, you might consider signing up for a copywriting course. But Will Hamilton went a different route…

He took comedy classes on Zoom… from a guy who used to write for Jay Leno.

And in this clip from Dare to Launch, Will explains why it's the best thing he's ever done for his copywriting.

It's not about writing jokes or being funny though…

If you've ever seen a comedian live, you'll know they're masters at creating and building tension, holding it, and releasing it at the perfect moment – so the entire room explodes.

If you think about it, this is exactly what your launches do…

You create and build tension in your prelaunch… and you hold it until you're ready to deliver the punchline – your offer.

(And just how telling the punch line at the wrong time will completely kill a joke… the right move at the wrong time stops your sales dead in the water too...)

It's powerful stuff.

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