The Binge Factor
The Binge Factor

The Binge Factor

Tracy Hazzard

Overview
Episodes

Details

For aspiring podcasters and seasoned podcasters, podcast strategist Tracy Hazzard explores whether your podcast has what it takes to create and grow a binge-worthy podcast – where listeners binge on your every word and get to know, like, and trust you in an accelerated way. The Binge Factor is that strategic key to making your show irresistible, influential, authority-building, and successful. Tracy’s unique gift to the podcasting and branding world is being able to identify that unique binge-able factor - the thing that makes people come back again and again, listen actively, share as raving fans, and buy everything you have to sell.


Join Authority Magazine columnist, BuzzFeed contributor, and former Inc. Magazine columnist, Tracy Hazzard, as she talks to Top Brandcasters using audio and video to spread their message to the world. With over 2600 interviews under her belt across all her articles, blogs, videos, and podcasts, Tracy asks the probing questions to bring you diverse views from successful industry veterans like Pat Flynn, Joe Rogan, and John Lee Dumas, and exposes the podcast launch and growth myths that no longer work. She covers the five things that make a show more bingeable and more profitable - the best ways to get great podcast guests, increase podcast listeners, encourage audience engagement, produce your podcast professionally, and find alternative ways to monetize your show.


NEW on The Binge Factor Podcast –

  • Each episode becomes an article in Tracy’s Authority Magazine column, is syndicated in Thrive Global, and some are added to a BuzzFeed roll-up podcast tips article.
  • On Tuesdays, Tracy gives shout-outs to new and noteworthy podcasts as she joins podcasters in the UK and Australia for a weekly #GivingTuesdayPodcasts episode.
  • Want to improve your show and get Tracy to up your bingeability factor one-on-one? Take advantage of her free on-air coaching sessions available to all podcasters at all stages – from pre-launch to pivot to podfading recovery.
  • Tracy will be dropping in monthly specials – replays of her Podfade Prevention Masterclasses on referrals, social media planning, pod to publish, interviewing, guesting, and other podcast launching, podcast marketing, and business growth topics. These masterclasses are usually only available to Podetize clients, but listeners get an exclusive peak.


Finding the Binge Factor is a skillset that Tracy has honed over her thirty-year career as a Brand Product Strategist for Hazz Design where she ghost-designed and launched 250+ consumer retail products generating more than $2 Billion at retail for her clients. Tracy has worked with leading brands like Martha Stewart Living to out-design and out-profit the competition and has taken her brand-building experience into her role as CEO and Co-Founder of Podetize.com, the largest post-producer of podcasts in the US. Podetize is reinventing brand marketing, creating a community and business that is obsessively podcaster-centric and focused on solutions to get hosts seen, heard, found and rewarded in this noisy digital world.


In addition to writing an Innovation Column for Inc. Magazine for four years, Tracy has been featured in Harvard Business Review, Forbes, Wired, and CNN Money. Tracy co-hosts three additional podcasts: Feed Your Brand, ranked as one of CIO Magazine’s Top Entrepreneurial Podcasts; the Product Launch Hazzards for inventors and Amazon sellers; and WTFFF?! 3D Printing: the 3D Start Point for disruptive technology, now sponsored by HP.


Subscribe to The Binge Factor now and discover the keys to outranking other podcasters and catapulting yourself to the top of the must-listen list. Check out thebingefactor.com for even more FREE infographics, tips, downloads, and masterclasses for podcasters.


Want to be Tracy’s next guest, get your show mentioned on #GivingTuesdayPodcasts, or get free on-air coaching and mentorship? Go to http://thebingefactor.com/guest and apply now.

Recent Episodes

Breaking Podcasting Myths: Why Growth Beats Get-Rich-Quick Schemes With Christina Barsi Of Be Bold Begin
MAY 2, 2024
Breaking Podcasting Myths: Why Growth Beats Get-Rich-Quick Schemes With Christina Barsi Of Be Bold Begin
<p><span style="color: rgb(31, 31, 31);">Ever feel burnt out chasing the podcasting "gold rush"? This episode is a breath of fresh air as Tracy Hazzard reunites with </span><a href="https://www.linkedin.com/in/christina-barsi/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">Christina Barsi</a><span style="color: rgb(31, 31, 31);">, the host of Be Bold Begin and founder of </span><a href="https://www.avanthausmedia.com/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">Avant Haüs Media</a><span style="color: rgb(31, 31, 31);">. Christina is a self-made podcaster who ditched the acting world to create her own space. Dive deep into her journey, from sci-fi scripts to building a supportive community for women in podcasting. They tackle the myths of overnight success, the importance of a strong foundation, and why collaboration is key. Plus, get the inside scoop on Christina's brand new podcast empowering female leaders! This episode is a must-listen for anyone who wants to build a podcast with purpose and passion.</span></p><p><br></p><p><strong>Love the show?</strong>&nbsp;Subscribe, rate, review, and share!</p><ul><li><a href="https://thebingefactor.com/rate-review/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">Here’s How »</a></li></ul><p><br></p><p><strong>Join the Binge Factor community today:</strong></p><ul><li><a href="https://www.facebook.com/thebingefactor/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">Facebook</a></li><li><a href="https://www.instagram.com/thebingefactor/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">Instagram</a></li><li><a href="https://www.linkedin.com/in/tracyhazzard/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">LinkedIn</a></li><li><a href="https://www.pinterest.com/hazzdesign/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">Pinterest</a></li><li><a href="https://www.youtube.com/c/thebingefactor" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">YouTube</a></li><li><a href="https://www.tiktok.com/@podetize" rel="noopener noreferrer" target="_blank">TikTok</a></li></ul>
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46 MIN
Amplify Your Brand By Amplifying Who You Are With Anika Jackson
APR 25, 2024
Amplify Your Brand By Amplifying Who You Are With Anika Jackson
<p>Spending top dollar on branding does not guarantee success to any business. Not if you’re focusing on the wrong things. Today’s guest is all about focusing on the fundamentals that really matter and truly move the needle for your business.&nbsp;<a href="https://www.linkedin.com/in/anikajackson/" rel="noopener noreferrer" target="_blank">Anika Jackson</a>&nbsp;is the host of&nbsp;<a href="https://yourbrandamplified.com/" rel="noopener noreferrer" target="_blank">Your Brand Amplified</a>, a podcast where she curates all the advice people need to hear when it comes to building and cultivating their brands. She joins Tracy Hazzard in this episode of Feed Your Brand to offer her thoughts on branding, podcasting, authenticity, and more. Join them in this fun conversation!</p><p><br></p><p><strong>Love the show?</strong>&nbsp;Subscribe, rate, review, and share!</p><ul><li><a href="https://thebingefactor.com/rate-review/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">Here’s How »</a></li></ul><p><br></p><p><strong>Join the Binge Factor community today:</strong></p><ul><li><a href="https://www.facebook.com/thebingefactor/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">Facebook</a></li><li><a href="https://www.instagram.com/thebingefactor/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">Instagram</a></li><li><a href="https://www.linkedin.com/in/tracyhazzard/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">LinkedIn</a></li><li><a href="https://www.pinterest.com/hazzdesign/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">Pinterest</a></li><li><a href="https://www.youtube.com/c/thebingefactor" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">YouTube</a></li><li><a href="https://www.tiktok.com/@podetize" rel="noopener noreferrer" target="_blank">TikTok</a></li></ul>
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32 MIN
Cast A Wider Net: Multi-Channel Marketing With Christian Bacasa Of The Fly Fishing Insider Podcast
APR 18, 2024
Cast A Wider Net: Multi-Channel Marketing With Christian Bacasa Of The Fly Fishing Insider Podcast
<p>Ever dreamed of fly fishing while learning cutting-edge marketing strategies? This episode is your unconventional catch! <span style="color: rgb(31, 31, 31);">Tracy Hazzard dives deep with </span><a href="https://www.linkedin.com/in/christianbacasa/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">Christian Bacasa</a><span style="color: rgb(31, 31, 31);">, host of the </span><a href="https://ffipodcast.com/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">Fly Fishing Insider Podcast</a><span style="color: rgb(31, 31, 31);">. Christian isn't just passionate about the sport (it even helped him through a cancer diagnosis!), he's also a marketing guru with over 20 years of experience. Tune in for a unique conversation that blends the serenity of fly fishing with actionable tips on podcasting, multi-channel marketing, and even overcoming adversity. Whether you're a seasoned angler or a curious entrepreneur, there's something for everyone in this episode. </span><span style="color: rgb(13, 13, 13);">Tune in to discover how Christian is revolutionizing the fly fishing industry one podcast episode at a time, and learn valuable insights into building a successful omni-channel strategy for your own business.</span></p><p><br></p><p><strong>Love the show?</strong>&nbsp;Subscribe, rate, review, and share!</p><ul><li><a href="https://thebingefactor.com/rate-review/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">Here’s How »</a></li></ul><p><strong>Join the Binge Factor community today:</strong></p><ul><li><a href="https://www.facebook.com/thebingefactor/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">Facebook</a></li><li><a href="https://www.instagram.com/thebingefactor/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">Instagram</a></li><li><a href="https://www.linkedin.com/in/tracyhazzard/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">LinkedIn</a></li><li><a href="https://www.pinterest.com/hazzdesign/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">Pinterest</a></li><li><a href="https://www.youtube.com/c/thebingefactor" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">YouTube</a></li><li><a href="https://www.tiktok.com/@podetize" rel="noopener noreferrer" target="_blank">TikTok</a></li></ul>
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48 MIN
Branding Brilliance: Elevating Your Podcast With Personal Identity, With Joyan Chan - The Show Up Show
APR 16, 2024
Branding Brilliance: Elevating Your Podcast With Personal Identity, With Joyan Chan - The Show Up Show
<p>Join us in this insightful episode of The Binge Factor as we delve into the world of podcasting through the lens of personal branding. Tracy Hazzard brings us the transformative journey of Joyan Chan, host of Find Joy, and The Show Up Show. Joyan shares valuable insights from their own experience, where they developed multiple shows to cater to different segments of their audience. This underscores the importance of flexibility and adaptation in the dynamic landscape of podcasting as business goals evolve. Join in to gain profound insights into effective podcast branding and hosting strategies, and discover how you can unleash the full potential of your podcasting journey. Stay tuned until the end to discover what makes Joyan's shows so compelling and how you can apply the same principles to your own show!</p><p><br></p><p><strong>Love the show?</strong>&nbsp;Subscribe, rate, review, and share!</p><ul><li><a href="https://thebingefactor.com/rate-review/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">Here’s How »</a></li></ul><p><strong>Join the Binge Factor community today:</strong></p><ul><li><a href="https://www.facebook.com/thebingefactor/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">Facebook</a></li><li><a href="https://www.instagram.com/thebingefactor/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">Instagram</a></li><li><a href="https://www.linkedin.com/in/tracyhazzard/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">LinkedIn</a></li><li><a href="https://www.pinterest.com/hazzdesign/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">Pinterest</a></li><li><a href="https://www.youtube.com/c/thebingefactor" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">YouTube</a></li><li><a href="https://www.tiktok.com/@podetize" rel="noopener noreferrer" target="_blank">TikTok</a></li></ul>
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40 MIN
Monetization With A Value: The Fuel To Your Podcast Vehicle With Adam A. Adams
APR 11, 2024
Monetization With A Value: The Fuel To Your Podcast Vehicle With Adam A. Adams
<p><span style="color: black;">Monetization for monetization’s sake could be the downfall of your show. Even when you monetize, you have to keep it aligned with the value you want to provide. In this episode, Tracy Hazzard is with </span><a href="https://www.linkedin.com/in/adam-a-adams/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">Adam Adams</a><span style="color: black;">, a seasoned expert in the field of podcasting and founder of </span><a href="https://growyourshow.com/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">Grow Your Show</a><span style="color: black;">, who shares invaluable insights and lessons learned from his extensive experience. From his early ventures in real estate-focused podcasts to the launch of "The Podcast on Podcasting," Adam takes us deep into the intricacies of audience targeting and monetization strategies. Gain firsthand knowledge of effective monetization models, including Adam's preferred method of selling products/services through his shows. Explore innovative audience growth tactics, such as leveraging algorithms and private message campaigns across social platforms, to maximize engagement and reach. Join us as we uncover the secrets to podcasting success and gain a deeper understanding of the evolving landscape of this dynamic industry.</span></p><p><br></p><p><strong>Love the show?</strong>&nbsp;Subscribe, rate, review, and share!</p><ul><li><a href="https://thebingefactor.com/rate-review/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">Here’s How »</a></li></ul><p><strong>Join the Binge Factor community today:</strong></p><ul><li><a href="https://www.facebook.com/thebingefactor/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">Facebook</a></li><li><a href="https://www.instagram.com/thebingefactor/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">Instagram</a></li><li><a href="https://www.linkedin.com/in/tracyhazzard/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">LinkedIn</a></li><li><a href="https://www.pinterest.com/hazzdesign/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">Pinterest</a></li><li><a href="https://www.youtube.com/c/thebingefactor" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 79, 191);">YouTube</a></li><li><a href="https://www.tiktok.com/@podetize" rel="noopener noreferrer" target="_blank">TikTok</a></li></ul>
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49 MIN