What makes your guests return? And why do some stays become stories people keep telling instead of just rating? Guido Lips has the answers to this. He is the Co-founder and Head of Guest Experience and Culture at The July, a group of unique aparthotels that blend hotel service with the feeling of living in a neighborhood. Guido joins Matt to talk aparthotels, mindful check-ins and what it takes to make guests feel like they belong.Guido Lips is the Co-founder and Head of Guest Experience and Culture at The July. He works with properties in London and Amsterdam, focusing on how spaces are run day-to-day and how guests and staff interact.Learn more about the podcast here: https://hubs.ly/Q0350wrf0#hoteltech #hospitalitypodcast #mews #hotelmanagementsystem #pms #hotelrevenue 0:00 - What guests really want today2:36 - Aparthotels, long stays and pricing7:25 - Building The July brand9:08 - Culture always comes first16:05 - Personality vs skills in hiring20:57 - The mindful check-in28:20 - What's next for The JulyMatt Talks Hospitality is handcrafted by our friends over at: fame.so