The boys are joined by Chris Hardie the owner of Swansea’s iconic Sandwich shop Grandad Needs His Medicine and talk using social media to build the business, the importance of branding, the evolution of the GNHM menu, getting excessive parking tickets and the Sketty community working together. Chris talks about being a classically trained Chef, the origins of the GNHM name, his obsession with creating new sandwiches, the crazy process that makes GNHM food what it is and the dream of one day working alongside his son plus much much more….@ambitioniscritcal1997 on Instagram @TheAiCPodcast on Twitter