Authors Who Lead - Learn to write a book from bestselling authors and leaders

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Episodes

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If you want to know how bestselling authors find the time to write their books, the methods they use to be productive and how they find their ideas you will love this podcast. Writing coach Azul Terronez shares interviews with clients such as Pat Flynn, of the Smart Passive Income, Jon Vroman, of the Front Row Factor, and Dana Malstaff of Boss-Mom, Jadah Sellner of Simple Green Smoothies. Learn from the New York Times, Wall Street Journal, and USA Today bestselling authors. Want to get behind-the-scenes insights about how first-time authors overcame their fears and found the courage to write? Are you curious about how successful bestselling authors write or learn how to publish and market a book? Have you thought, "I'd like to write a book," but I don't know where to start? I explore authors' journeys, how they craft their stories, become published, and share their art of writing books with the world. You are meant to write the book now and be inspired by those who have done it.

Recent Episodes

MAY 10, 2024

Disrupting Publishing | Joshua Stone

The publishing industry is witnessing a seismic shift as innovative platforms like Book.io integrate advanced technologies such as blockchain to redefine content ownership and distribution. This evolution addresses longstanding challenges and opens up new opportunities for engagement and revenue streams.

In this episode, Joshua Stone and I dive deep into how the future of publishing is evolving, guided by the innovative digital platform, Book.io. The conversation explores how blockchain technology and limited quantity releases are starting to reshape the industry landscapes from traditional publishing norms to digital interactives and content control.

Timestamp:

00:00 Passion for cutting-edge book industry evolution.
06:02 Authors retain rights, not exclusive to Amazon.
08:23 Users can buy and resell owned books.
10:41 Issues with digital content rights and ownership.
13:53 Potential for data-driven book marketing and sales.
17:00 Christian author faces counterfeit book issue, digital verification.
20:33 Authors can leverage the social side for more sales.
23:49 The System allows students to own and sell books.
26:39 Exploring new media in the book publishing industry.
31:42 Traditional publishing model undergoing significant changes and challenges.
34:44 Focus on nonfiction, digital ownership, and user benefits.
38:24 Streaming revenue is small, artists explore new opportunities.
39:53 Scaling up quickly, generating massive sales. Complexities.

Full show notes

COMMUNITY PROGRAMS
📚 Write and Publish your book

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🖱️ Episode Webpage

42 MIN

MAY 3, 2024

Building Your Book Launch Superhero Team | Azul Terronez

Every author dreams of a successful book launch; however, the foundation of a launch's success often begins long before the actual release day. In this episode of Authors Who Lead, I explore how creating what I like to refer to as a "superhero team" can dramatically enhance the visibility and impact of your new work.

Timestamp:

00:00 Engage the superhero team, give them enough time.
04:55 Seek their permission, to use Facebook group communication.
06:49 Encourage early readers to leave reviews and promote the book.
09:53 Support the author by engaging and reviewing work.
12:56 Encourage action by offering exclusive bonuses.
16:52 Historical fiction fans, join the writing community.

Full show notes

COMMUNITY PROGRAMS
📚 Write and Publish your book

CONNECT
📷 Instagram
🎬 TikTok
👫🏻 Facebook
💼 LinkedIn
🐦‍⬛ Twitter
🤝🏻 Apply to be a Guest

LEAVE A REVIEW
✍🏻 Review on Apple Podcasts
✍️ Review on Spotify

🖱️ Episode Webpage

18 MIN

APR 26, 2024

The Superconscious Path: Rising Above Life's Challenges with Chris Duncan

In this episode of Authors Who Lead, Chris Duncan and I delve into the essence of what it means to be an author. We unravel the concept that books transmit vibrations and messages far beyond mere words on a page. This episode is a treasure trove of insight for any aspiring writer who feels the call to share their voice with the world.

Timestamp:

00:00 Chris Duncan, renowned author and speaker, achieves impact.
05:25 Met teacher learned about superconscious and invested in coaching.
09:34 Unconscious battles impact survival and thriving patterns.
10:29 Wealth can lead back to poverty through consciousness.
16:55 Choose a creative structure over a problem-focused mindset.
18:55 Separate creative and worrying parts of your brain.
23:52 Feel excited and hopeful but seek fixes.
26:54 Create abundance and health, not problems.
28:57 Recognizing abundance within oneself leads to change.
31:40 Your feelings about life make it great.
35:56 Charity work and coaching basketball team joyfully.
40:11 Wealth and love start from within.
43:06 Spent big on ads, got success later.
47:15 Desire is a call to transformation.
49:16 Fictional story coded for massive transformation, surprising appeal.

Full show notes

COMMUNITY PROGRAMS
📚 Write and Publish your book

CONNECT
📷 Instagram
🎬 TikTok
👫🏻 Facebook
💼 LinkedIn
🐦‍⬛ Twitter
🤝🏻 Apply to be a Guest

LEAVE A REVIEW
✍🏻 Review on Apple Podcasts
✍️ Review on Spotify

🖱️ Episode Webpage

51 MIN

APR 19, 2024

How to Write a Memoir Style Book without Hurting the People You Love | Carmin Caterina

In this episode of the "Authors Who Lead" podcast, Azul delves into the vulnerable world of author Carmin Caterina, whose book "It Starts With Me: One Mom's Journey to End the Pattern of Generational Trauma" provides a roadmap for breaking destructive cycles. With the wisdom gained from both her professional background as a speech-language pathologist and her personal experiences as a mother, Caterina provides insights into the transformative power of storytelling and writing.

Timestamp:

00:00 Author Carmen shares an inspiring message for girls.
03:15 Personal journey, share selectively, respect others' privacy.
09:03 Authors honored to impact the world through a book.
09:45 The Gifted audience received positive feedback, inspiring others.
14:12 Don't be too attached to words. Unleash creativity.
18:32 Empowerment through recognizing and addressing generational patterns.
20:28 Seeking healing without feeling broken, exploring diverse modalities.
23:49 Embracing imposter to guide through storytelling.

Full show notes

COMMUNITY PROGRAMS
📚 Write and Publish your book

CONNECT
📷 Instagram
🎬 TikTok
👫🏻 Facebook
💼 LinkedIn
🐦‍⬛ Twitter
🤝🏻 Apply to be a Guest

LEAVE A REVIEW
✍🏻 Review on Apple Podcasts
✍️ Review on Spotify

🖱️ Episode Webpage

28 MIN

APR 12, 2024

Top 5 Mistakes New Authors Make | Azul Terronez

Entering the world of authorship can be akin to embarking on an odyssey fraught with both excitement and trepidation. For many new authors, the path to publishing is uncharted, filled with potential pitfalls and learning curves.

I share invaluable insights that shine a light on the common mistakes new authors often encounter and provide strategic actions to not just sidestep these missteps but to triumphantly leap over them.

Timestamp:

00:00 Traditional publishing doesn't guarantee high book sales.
03:53 Book coach encourages efficient use of time.
06:55 Focus on quality, not quantity, in writing.
10:06 Share book writing process, market next book.
15:53 Plan editing and publishing timeline for book.
16:40 Setting deadlines critical in writing and publishing.
22:32 Mentor program for book writing guidance.

Full show notes

COMMUNITY PROGRAMS
📚 Write and Publish your book

CONNECT
📷 Instagram
🎬 TikTok
👫🏻 Facebook
💼 LinkedIn
🐦‍⬛ Twitter
🤝🏻 Apply to be a Guest

LEAVE A REVIEW
✍🏻 Review on Apple Podcasts
✍️ Review on Spotify

🖱️ Episode Webpage

23 MIN