<description>&lt;p data-pm-slice="1 1 []"&gt;Unlock your podcasting potential with tips on rebranding, leveraging Podcasting 2.0, improving audio quality, and an opportunity to join the &lt;a rel="NOFOLLOW" href= "https://members.bigpodcast.com/invitation?code=7BG4BJ"&gt;30-Day Solo Podcasting Challenge&lt;/a&gt; for a special price (see cart and use coupon FINAL27) in this episode of &lt;em&gt;Build a Big Podcast&lt;/em&gt; with David Hooper.&lt;/p&gt; &lt;h3 data-pm-slice="1 5 []"&gt;Episode Topics&lt;/h3&gt; &lt;ol&gt; &lt;li&gt; &lt;p&gt;&lt;strong&gt;General Advice&lt;/strong&gt;&lt;/p&gt; &lt;ul&gt; &lt;li&gt; &lt;p&gt;Importance of giving listeners something to care about and something they'll miss if it's gone.&lt;/p&gt; &lt;/li&gt; &lt;/ul&gt; &lt;/li&gt; &lt;li&gt; &lt;p&gt;&lt;strong&gt;Sponsor Advertisement: Riverside.fm&lt;/strong&gt;&lt;/p&gt; &lt;ul&gt; &lt;li&gt; &lt;p&gt;Features and benefits of Riverside.fm&lt;/p&gt; &lt;/li&gt; &lt;li&gt; &lt;p&gt;Overview of multitrack recording and its importance.&lt;/p&gt; &lt;/li&gt; &lt;li&gt; &lt;p&gt;Free trial and discount code (BIGPODCAST) for Riverside.fm.&lt;/p&gt; &lt;/li&gt; &lt;/ul&gt; &lt;/li&gt; &lt;li&gt; &lt;p&gt;&lt;strong&gt;30-Day Solo Podcast Challenge&lt;/strong&gt;&lt;/p&gt; &lt;ul&gt; &lt;li&gt; &lt;p&gt;Details about joining the 30-day challenge.&lt;/p&gt; &lt;/li&gt; &lt;li&gt; &lt;p&gt;Benefits: improving hosting skills, clarifying your message, and working with David Hooper and Big Podcast&lt;/p&gt; &lt;/li&gt; &lt;/ul&gt; &lt;/li&gt; &lt;li&gt; &lt;p&gt;&lt;strong&gt;Temporary Rebranding&lt;/strong&gt;&lt;/p&gt; &lt;ul&gt; &lt;li&gt; &lt;p&gt;Example of Goldfish crackers rebranding to Chilean Sea Bass&lt;/p&gt; &lt;/li&gt; &lt;li&gt; &lt;p&gt;How to use creative rebranding to attract attention to your podcast&lt;/p&gt; &lt;/li&gt; &lt;/ul&gt; &lt;/li&gt; &lt;li&gt; &lt;p&gt;&lt;strong&gt;Podcasting 2.0&lt;/strong&gt;&lt;/p&gt; &lt;ul&gt; &lt;li&gt; &lt;p&gt;Overview of the concept and its current state&lt;/p&gt; &lt;/li&gt; &lt;li&gt; &lt;p&gt;Benefits: listener messages, direct donations, advanced RSS features&lt;/p&gt; &lt;/li&gt; &lt;li&gt; &lt;p&gt;Mention of players supporting Podcasting 2.0:&lt;/p&gt; &lt;ul&gt; &lt;li&gt; &lt;p&gt;&lt;strong&gt;Podverse&lt;/strong&gt;&lt;/p&gt; &lt;/li&gt; &lt;li&gt; &lt;p&gt;&lt;strong&gt;Fountain&lt;/strong&gt;&lt;/p&gt; &lt;/li&gt; &lt;/ul&gt; &lt;/li&gt; &lt;/ul&gt; &lt;/li&gt; &lt;li&gt; &lt;p&gt;&lt;strong&gt;Technical Tips: Audio Editing&lt;/strong&gt;&lt;/p&gt; &lt;ul&gt; &lt;li&gt; &lt;p&gt;How to make your voice sound better in Audacity&lt;/p&gt; &lt;/li&gt; &lt;li&gt; &lt;p&gt;Sequence of editing steps: EQ, normalize, compress, normalize&lt;/p&gt; &lt;/li&gt; &lt;/ul&gt; &lt;/li&gt; &lt;li&gt; &lt;p&gt;&lt;strong&gt;Listener Engagement&lt;/strong&gt;&lt;/p&gt; &lt;ul&gt; &lt;li&gt; &lt;p&gt;Story about an April Fool's joke that didn't go over well&lt;/p&gt; &lt;/li&gt; &lt;li&gt; &lt;p&gt;Discussion on how passive listeners often do not interact but still care&lt;/p&gt; &lt;/li&gt; &lt;li&gt; &lt;p&gt;Encouragement to consider every listener, even those who don’t actively engage&lt;/p&gt; &lt;/li&gt; &lt;/ul&gt; &lt;/li&gt; &lt;li&gt; &lt;p&gt;&lt;strong&gt;Internet Domain Importance&lt;/strong&gt;&lt;/p&gt; &lt;ul&gt; &lt;li&gt; &lt;p&gt;Story about the disappearance of the ".io" domain extension&lt;/p&gt; &lt;/li&gt; &lt;li&gt; &lt;p&gt;Importance of controlling your domain name and using domain-based RSS wrappers&lt;/p&gt; &lt;/li&gt; &lt;/ul&gt; &lt;/li&gt; &lt;/ol&gt; &lt;p&gt;You want these links ...&lt;/p&gt; &lt;ul&gt; &lt;li&gt;&lt;a rel="NOFOLLOW" href="https://bigpod.net/mobile" target="_blank" rel= "noopener"&gt;Subscribe to &lt;em&gt;Build a Big Podcast&lt;/em&gt;&lt;/a&gt;&lt;/li&gt; &lt;li&gt;See &lt;a rel="NOFOLLOW" href="https://bigpodcast.com/amp" target="_blank" rel="noopener"&gt;Big Podcast AMP&lt;/a&gt; for personalized podcast growth assistance&lt;/li&gt; &lt;/ul&gt; &lt;p&gt;Episode Timestamps&lt;/p&gt; &lt;div id="content_item_editor_5829d650-8efd-4800-9518-b6289c1f6d17" class="editor editor-sm" spellcheck="false"&gt; &lt;div class="tiptap ProseMirror" tabindex="0" contenteditable="true" spellcheck="false" translate="no"&gt; &lt;ul&gt; &lt;li&gt;00:00 Halloween enables authenticity; use it for podcasting&lt;/li&gt; &lt;li&gt;04:14 Postproduction enhances podcast transitions and content delivery&lt;/li&gt; &lt;li&gt;08:32 Podcasting 2.0 offers substantial, evolving upgrades&lt;/li&gt; &lt;li&gt;13:31 Audacity adds nondestructive editing (and how to improve your voice)&lt;/li&gt; &lt;li&gt;17:01 Each email/comment you get represents &lt;em&gt;many&lt;/em&gt; unspoken voices&lt;/li&gt; &lt;li&gt;20:22 Domain control isn't always guaranteed; consider alternatives&lt;/li&gt; &lt;li&gt;23:25 Join the &lt;a rel="NOFOLLOW" href= "https://members.bigpodcast.com/invitation?code=7BG4BJ"&gt;30-Day Solo Podcast Challenge&lt;/a&gt; &lt;/li&gt; &lt;/ul&gt; &lt;/div&gt; &lt;/div&gt; &lt;p&gt;The Newsletter for Podcasters&lt;/p&gt; &lt;ul&gt; &lt;li&gt; &lt;p&gt;&lt;a rel="NOFOLLOW" href="https://newsletter.bigpodcast.com/" target="_blank" rel="noopener"&gt;Big Podcast Insider - Weekly Podcasting Newsletter&lt;/a&gt; ​&lt;/p&gt; &lt;/li&gt; &lt;/ul&gt; &lt;p&gt;This episode of &lt;em&gt;Build a Big Podcast&lt;/em&gt; is brought to you by Riverside ...​&lt;/p&gt; &lt;p&gt;&lt;a rel="NOFOLLOW" href="https://bigpodcast.net/riverside" target="_blank" rel= "noopener"&gt;Riverside&lt;/a&gt; is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. &lt;a rel="NOFOLLOW" href="https://bigpodcast.net/riverside" target="_blank" rel="noopener"&gt;Try it free&lt;/a&gt; and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.​​&lt;/p&gt; &lt;p&gt;About this episode of &lt;em&gt;Build a Big Podcast&lt;/em&gt;:​&lt;/p&gt; &lt;p&gt;This is the audio companion to &lt;a rel="NOFOLLOW" href= "https://newsletter.bigpodcast.com/issues/204" target="_blank" rel= "noopener"&gt;Issue 204 of Big Podcast Insider&lt;/a&gt;. If you're interested in more info on what I talk about on this episode and also links, that's where to go. On this episode, I dive into where the money is made in podcasting. how to get more reviews (and subscribers) for your podcast, podcast hosting, and more.   ​&lt;/p&gt; &lt;p&gt;&lt;em&gt;Big Podcast Insider&lt;/em&gt; is a weekly newsletter on podcasting. If you like the content of this episode, &lt;a rel="NOFOLLOW" href= "https://newsletter.bigpodcast.com/" target="_blank" rel= "noopener"&gt;you can subscribe here&lt;/a&gt; – it's free and you can unsubscribe at any time with a single click.​&lt;/p&gt; &lt;p&gt;Want more help growing your podcast audience?&lt;/p&gt; &lt;ul&gt; &lt;li&gt;&lt;a rel="NOFOLLOW" href="https://extra.bigpodcast.com/" target="_blank" rel= "noopener"&gt;Big Podcast Extra - Podcasting Tips&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a rel="NOFOLLOW" href="https://bigpodcast.com/amp" target="_blank" rel= "noopener"&gt;Big Podcast AMP (Audio Monetization Program)&lt;/a&gt;&lt;/li&gt; &lt;/ul&gt;&lt;div class="fbz_enclosure" style="clear:left"&gt;&lt;a href="https://static.libsyn.com/p/assets/e/4/d/2/e4d2d7551547e2e0e55e3c100dce7605/31-odd-v3-1500x1500.jpg" title="View image"&gt;&lt;img border="0" style="max-width:100%" src="https://static.libsyn.com/p/assets/e/4/d/2/e4d2d7551547e2e0e55e3c100dce7605/31-odd-v3-1500x1500.jpg"/&gt;&lt;/a&gt;&lt;/div&gt; &lt;div style="clear:both;padding-top:0.2em;"&gt;&lt;a href="https://feed.bigpodcast.com/_/28/735763043/bbp"&gt;&lt;img height="20" src="https://assets.feedblitz.com/i/fblike20.png" style="border:0;margin:0;padding:0;"&gt;&lt;/a&gt;&amp;#160;&lt;a href="https://feed.bigpodcast.com/_/29/735763043/bbp,"&gt;&lt;img height="20" src="https://assets.feedblitz.com/i/pinterest20.png" style="border:0;margin:0;padding:0;"&gt;&lt;/a&gt;&amp;#160;&lt;a href="https://feed.bigpodcast.com/_/24/735763043/bbp"&gt;&lt;img height="20" src="https://assets.feedblitz.com/i/x.png" style="border:0;margin:0;padding:0;"&gt;&lt;/a&gt;&amp;#160;&lt;a href="https://feed.bigpodcast.com/_/19/735763043/bbp"&gt;&lt;img height="20" src="https://assets.feedblitz.com/i/email20.png" style="border:0;margin:0;padding:0;"&gt;&lt;/a&gt;&amp;#160;&lt;a href="https://feed.bigpodcast.com/_/20/735763043/bbp"&gt;&lt;img height="20" src="https://assets.feedblitz.com/i/rss20.png" style="border:0;margin:0;padding:0;"&gt;&lt;/a&gt;&amp;#160;&lt;/div&gt; </description>

Build a Big Podcast - Marketing for Podcasters (A Podcast on Podcasting)

Big Podcast

This Will Grow Your Podcast Audience (Insider 204)

OCT 31, 202424 MIN
Build a Big Podcast - Marketing for Podcasters (A Podcast on Podcasting)

This Will Grow Your Podcast Audience (Insider 204)

OCT 31, 202424 MIN

Description

Unlock your podcasting potential with tips on rebranding, leveraging Podcasting 2.0, improving audio quality, and an opportunity to join the 30-Day Solo Podcasting Challenge for a special price (see cart and use coupon FINAL27) in this episode of Build a Big Podcast with David Hooper.

Episode Topics

  1. General Advice

    • Importance of giving listeners something to care about and something they'll miss if it's gone.

  2. Sponsor Advertisement: Riverside.fm

    • Features and benefits of Riverside.fm

    • Overview of multitrack recording and its importance.

    • Free trial and discount code (BIGPODCAST) for Riverside.fm.

  3. 30-Day Solo Podcast Challenge

    • Details about joining the 30-day challenge.

    • Benefits: improving hosting skills, clarifying your message, and working with David Hooper and Big Podcast

  4. Temporary Rebranding

    • Example of Goldfish crackers rebranding to Chilean Sea Bass

    • How to use creative rebranding to attract attention to your podcast

  5. Podcasting 2.0

    • Overview of the concept and its current state

    • Benefits: listener messages, direct donations, advanced RSS features

    • Mention of players supporting Podcasting 2.0:

      • Podverse

      • Fountain

  6. Technical Tips: Audio Editing

    • How to make your voice sound better in Audacity

    • Sequence of editing steps: EQ, normalize, compress, normalize

  7. Listener Engagement

    • Story about an April Fool's joke that didn't go over well

    • Discussion on how passive listeners often do not interact but still care

    • Encouragement to consider every listener, even those who don’t actively engage

  8. Internet Domain Importance

    • Story about the disappearance of the ".io" domain extension

    • Importance of controlling your domain name and using domain-based RSS wrappers

You want these links ...

Episode Timestamps

  • 00:00 Halloween enables authenticity; use it for podcasting
  • 04:14 Postproduction enhances podcast transitions and content delivery
  • 08:32 Podcasting 2.0 offers substantial, evolving upgrades
  • 13:31 Audacity adds nondestructive editing (and how to improve your voice)
  • 17:01 Each email/comment you get represents many unspoken voices
  • 20:22 Domain control isn't always guaranteed; consider alternatives
  • 23:25 Join the 30-Day Solo Podcast Challenge 

The Newsletter for Podcasters

This episode of Build a Big Podcast is brought to you by Riverside ...​

Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.​​

About this episode of Build a Big Podcast:​

This is the audio companion to Issue 204 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. On this episode, I dive into where the money is made in podcasting. how to get more reviews (and subscribers) for your podcast, podcast hosting, and more.   ​

Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click.​

Want more help growing your podcast audience?