This is what you have to deeply understand about discouragement on your weight loss journey if you ever hope to reach your weight loss goal, whether it’s for the first or final time.   Discouragement is a signal, but it’s not a stop sign. And knowing what to do in response to that signal makes all the difference. If you don’t understand this, you’ll end up stuck in a counterproductive cycle: starting a promising new approach, feeling deflated when the results don’t match your expectations, and eventually stopping after trying harder doesn’t help.   So today, I’m sharing my 3-part framework for managing discouragement so that it never stops you from reaching your weight loss goal again.   Ready to set yourself up for sustainable weight loss success?   Book a Breakthrough Coaching Session today. We'll identify your most impactful next step and co-create execution strategies that make taking consistent action feasible in the context of your everyday life. Click here to schedule today and use coupon code PODCAST to save $100.   Next Steps: Join the free community. https://concitathomas.com/community Submit a question to be answered on the podcast. https://concitathomas.com/askconcita Want to see what happens behind the scenes? Follow me. https://instagram.com/concita Want to discuss working together? Email me. [email protected]