Clinic Gym Radio

Today Josh is sharing his revelations from a recent event where he was asked to speak on patient communication. This particular conference was chiropractic–specific, and the vendors spoke on additions to their practice that could add value and create community. Josh explains how the clinic gym model creates a community effortlessly and the advantages this has for your patients and your business. “I have never seen a place within a gym better than 6 or 8 people sitting on foam rollers to start the class. That is where community is built the most.” - Dr. Josh Saterlee Topics Covered Include The types of vendors at this conference and the idea they were selling. The community aspect of fitness and the psychological effects at play. Tips for creating a community in your clinic g An underutilized strategy within the clinic gym model and why it works. The two most important things to keep people coming back. How the clinic gym model inherently produces a tight-knit community. How you can use your gym for unique community events. Tips for making the gym experience extra special—and why it’s worth it. Different ways you can use the holidays to bring your community together. How a little setup effort can go a long way for gym members. How the clinic gym world has changed and why it’s even better today. Why it’s easier to sell a gym with a community-based approach. Examples of where building a tight-knit group has worked to improve sales.   Learn more about the Clinic/Gym model: https://clinicgymhybrid.com/ Grow your clinic with our software platform: https://trustdrivencare.com/ Join the Clinic/Gym Hybrid discussion Facebook group: https://www.facebook.com/groups/1089660424448127

Today our guest is business consultant Ildi Arlette, one of the most popular med spa consultants in the world. So often these days, Ildi is noticing that businesses are forgetting the most important objective in their business: providing a solution to the client. Investing and nurturing your team is so important if you want them to sell your business with every client interaction. “Unfortunately, our online world and social media world has tricked us, and shown people, I think, a very artificial impression of what these tools, methods, systems, approaches, and concepts will do for them.” - Ildi Arlette Topics Covered Include Why med spas tend to have an incredible patient experience. The reason what you do isn’t that important (and what matters more). Common issues that get in the way of business growth. How mentors helped Ildi become the consultant she is today. How some med spas expand beyond the stereotype. The conflict between serving and making money, and how to make both work. Why everybody in your business is a salesperson and what that means for your business. How long you should be working with your next coach or tool. The place for product-specific knowledge versus core skill education. The role of the person at the front of your business and how to support them. Why raises aren’t always the answer to investing in your team. How long it actually takes to build a strong, thriving practice. How being proactive and prepared can save you in the most difficult situations.   Learn more about the Clinic/Gym model: https://clinicgymhybrid.com/ Grow your clinic with our software platform: https://trustdrivencare.com/ Join the Clinic/Gym Hybrid discussion Facebook group: https://www.facebook.com/groups/1089660424448127

In this episode, we’re talking about strength training with teenagers and the four lessons you should know when working with young people. Teens have some great advantages in the gym. There is a lot of opportunity to learn and gain a sense of agency, plus they recover quickly. At the same time, they need the right amount of guidance to fill the gaps of what they don’t know so they can make the most of their exercise routine.   “It’s important to find out what they want to do and what they’re motivated by so they can get after it.” - Dr. Josh Satterlee   Topics Covered Include The importance of emphasizing recovery with young people. How social media and YouTube influences young people in the gym. Why you should allow teens to do a bit of what they want to in the gym. Thinking long-term when working out with young people, especially your kids. How explaining the “why” behind what you do can help young people. Why taking into the social dynamics of a teen matters when helping them with their goals. How providing education helps you stand out from other sources of information. How the way you look isn’t always correlated with genetic performance. Tips for teaching teens technique and the difference it makes. What pushing a teen should (and shouldn’t) look like in the gym. Why it’s important to balance independence and safety in the gym. What a shift towards loving the gym might look like in your teen.   Learn more about the Clinic/Gym model: https://clinicgymhybrid.com/ Grow your clinic with our software platform: https://trustdrivencare.com/ Join the Clinic/Gym Hybrid discussion Facebook group: https://www.facebook.com/groups/1089660424448127

Today we’re talking about adding members to the gym, including the best ways to go about it and guidance on what that process should look like. The most important thing you can do is frame your suggestions around their goals. Remember, that’s the whole reason they came to see you in the first place. If you understand your clients and they feel understood by you, you’ll find it easier to motivate them.   “If you keep asking why, you’ll often peel back the BS they’re putting in front of it to the real reason they’re in there.” - Dr. Josh Satterlee   Topics Covered Include The most powerful (and easy) things you can do to get people into your gym. Why setting goals is so important yet often overlooked. What to focus on with your patient (and what takes the backseat). How to upsell existing patients on a gym membership. The types of interactions that might lead to losing a patient. Other examples of goal-driven care. The importance of asking “why” during your conversations with patients. What to say to anchor your clients and motivate them when they need it. How making your patient feel heard and understood builds trust. Questions you can ask to dive deeper and why it matters. The importance of establishing goals with your patients early. How you can use a patient’s goals to explain their treatment plan and keep them on track. Examples of how you can state back a person’s goals successfully. How serving a patient’s goals will always help you build a better business.   Learn more about the Clinic/Gym model: https://clinicgymhybrid.com/ Grow your clinic with our software platform: https://trustdrivencare.com/ Join the Clinic/Gym Hybrid discussion Facebook group: https://www.facebook.com/groups/1089660424448127  

In this episode we’re welcoming Colin Carr. Colin is the Founder and CEO of CARR, a leading provider of commercial real estate services for healthcare tenants and buyers. Colin has dedicated the last 15 years specializing in commercial healthcare real estate. Today, he shares tons of tips for successfully navigating real estate deals and lease renewals for clinic gyms and other similar practices. “If you have an expert who’s handling the process, they’re going to set the tone from the very beginning.” - Colin Carr Topics Covered Include Colin’s background in real estate and what he specializes in. Why it’s important for healthcare professionals to be represented by a real estate professional. The difference between a landlord and a listing agent. How healthcare real estate is unique, plus the most common pitfalls to avoid. Why lease renewals go wrong and how to avoid having it happen to you. How to protect yourself when negotiating a proposal. What Colin revealed to one of the first clients he helped negotiate a healthcare deal with. What to look for in a property’s lease rate, structure, and terms. What to know before you start building out and constructing a new space. The financial and business aspects you need to address during negotiations. How a real estate attorney can help you with your lease (and why a broker can’t do it). When it’s okay to go for a longer lease and how it can be beneficial. Why you shouldn’t sign off on your renewal options without really reviewing them. What build out allowance is and what you need to know about it before you make a deal.   Learn more about the Clinic/Gym model: https://clinicgymhybrid.com/ Grow your clinic with our software platform: https://trustdrivencare.com/ Join the Clinic/Gym Hybrid discussion Facebook group: https://www.facebook.com/groups/1089660424448127   CARR: https://carr.us