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MAR 24, 2025

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Exclusive: New data from The State of Video Podcasting 2025 by Coleman Insights and Amplifi Media, to be unveiled next week at Evolutions (Thu Apr 3, 9-9.30), confirms a major shift in podcast consumption: only 10% of Gen Z podcast consumers never consume video podcasts.
- It’s not all about video, though - the study also shows 41% of Gen Z podcast consumers only or mostly consume audio podcasts. The whole sample is slightly higher at 46%. The data is from a survey of 1,000 US podcast consumers, including 307 aged 15-29.
- “But, didn’t you highlight data in Podnews showing the opposite a few weeks ago?” Yes, we did. Conducted very differently, that one showed a high level of audio drama fans, which is a clue as to the difference in results: video podcasts of audio drama isn’t really a thing (well, it is, but it’s called Netflix). And... what is a podcast anyway?
Exclusive: What are the 100 best podcasts of all time? Left of Dial Media wants to find out, and launches the 2025 Essential Listening Poll today, with the aim of producing a definitive list from a diverse list of participants, including members of The Podcast Academy and others. You can find out how to get involved on their website.
Based in Vancouver and LA, the women-led boutique network Podcast Nation now represents over three dozen shows, the company says. Today, we’ve a look at the co-founders behind the network, the show that kicked off the company, how they grew, and how they’re considering YouTube in the future.

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Listen to "Leaving The Island" from Audiation — This new 3-part series explores the first federally-funded resettlement of an entire community due to climate change. A model for the future, or a cautionary tale? Listen and decide for yourself.

Gold supporters: Buzzsprout, Mowpod, Mamamia, The $100 MBA, Sounds Profitable, Cloud10, The Podglomerate, audioBoom, Podscribe, Simplecast, SALT, RedCircle, Steve Lack: Audio, Resound, Cohost, Audiohook, Riverside.fm, Jar Audio, Podchaser, Awesound, Libsyn, Knucklehead Media Group, Disctopia, We Edit Podcasts, Podpage websites, Evergreen Podcasts, Acast

Silver supporters: Audacia Audio, Bumper, Goalhanger, PodLabs - Podcast Experimentatio, Magellan AI, Truefans, Gumball, Red Seat Ventures, SoundStack, Storyboard, POW PR, Voxtopica, Frequency, Tink Media, The Roost, The Podcast Haven, Ask Ralph Christian Finance, Compliance Podcast Network, Ausha, Gilded Audio, Jonekiri, ARN's iHeartPodcast Network Aust, Deepcast Creator, PlayPodcast, Huberman Lab, Podium , Podcastpage, Message Heard, Health Podcast Network, Jam Street Media, Oxford Road, Sonic Influencer Marketing, Rephonic, Ossa Collective, Double Elvis Productions, Optimal Living Daily, Rhapsody Voices, Transistor, Blubrry, Zvook, Podcast Taxi, matchmaker.fm, Headliner, Lemonada Media, Wondery, Diversion Podcasts, Castos, Heartcast Media50, Ad Results Media, Podcast Partnership, Hear.Here.Singapore, Content10x, StreamGuys, Cleanfeed, She Podcasts, Lower Street, Podcast Movement, Revolver Podcasts, Sonix, Adopter Media, School of Podcasting, Podigy, Edison Research, Signal Hill Insights

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5 MIN

MAR 21, 2025

Podcasts hit the mainstream

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For the first time, The Infinite Dial from Edison Research has reported that over 50% of Americans are consuming podcasts each month. The research, now in its 27th year, shows that podcasts are consumed by 55% of Americans aged 12+. The study has an enlarged survey size and now asks about “watching” podcasts as well as “listening”. (Podcasts grew whatever question was asked).
- The monthly splits show that video podcasts are still trailing audio podcasts, with 48% saying they’d listened to a podcast in the last month, with only 37% having watched one.
- The webinar presentation was co-presented by Edison Research VP Megan Lazovick, and Podnews Editor, James Cridland. You can watch it here, as well as download the report.
First look: Sam Sanders will be honored with The Podcast Academy's Impact Award at The Ambies on Mar 31. The host of The Sam Sanders Show was praised by Christy Mirabal, the chairperson of TPA, as having the “ability to challenge perspectives, celebrate culture in all its complexity, and make audiences feel truly seen”.
In the Boston Globe, New England’s 50 fastest-growing companies includes podcast production and marketing agency The Podglomerate. Congratulations to them!

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Listen to "Leaving The Island" from Audiation — This new 3-part series explores the first federally-funded resettlement of an entire community due to climate change. A model for the future, or a cautionary tale? Listen and decide for yourself.

Gold supporters: Buzzsprout, Mowpod, Mamamia, The $100 MBA, The Podglomerate, Cloud10, Sounds Profitable, RedCircle, Cohost, audioBoom, Audiohook, SALT, Simplecast, Podscribe, Steve Lack: Audio, Resound, Riverside.fm, Jar Audio, Podchaser, Awesound, Evergreen Podcasts, Knucklehead Media Group, Acast, Libsyn, Podpage websites, Disctopia, We Edit Podcasts

Silver supporters: Audacia Audio, Bumper, Goalhanger, PodLabs - Podcast Experimentatio, Magellan AI, Voxtopica, Truefans, The Podcast Haven, Frequency, Compliance Podcast Network, Ask Ralph Christian Finance, ARN's iHeartPodcast Network Aust, Storyboard, Jonekiri, Tink Media, Gilded Audio, PlayPodcast, Red Seat Ventures, Huberman Lab, SoundStack, Gumball, POW PR, The Roost, Deepcast Creator, Ausha, Podium , Podcastpage, Message Heard, Health Podcast Network, Zvook, Double Elvis Productions, Rhapsody Voices, Sonic Influencer Marketing, Heartcast Media50, Transistor, Headliner, Jam Street Media, Optimal Living Daily, Rephonic, matchmaker.fm, Castos, Blubrry, Ossa Collective, Oxford Road, Podcast Taxi, Wondery, Diversion Podcasts, Lemonada Media, Content10x, StreamGuys, Hear.Here.Singapore, Podcast Partnership, Ad Results Media, She Podcasts, Cleanfeed, Lower Street, Adopter Media, Podigy, Podcast Movement, School of Podcasting, Revolver Podcasts, Sonix, Edison Research, Signal Hill Insights

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4 MIN

MAR 20, 2025

Fantasy Footballers to keynote at Evolutions

Evolutions has announced two new keynotes for the event in Chicago IL, USA, from Mar 31 to Apr 3.
- Hosts of The Fantasy Footballers, Jason Moore and Mike Wright, will reveal their cross-platform strategy for audience growth and monetization—valuable lessons for creators and industry professionals alike on harnessing passionate communities and building sustainable media businesses. Evolutions says “Their journey from podcast pioneers to running one of the largest independent sports media companies in the world exemplifies the transformative power and unique opportunities within podcasting.”
- Just as showbiz and impressive, the Editor of Podnews, James Cridland, returns to reveal the Podnews Report Card, and uncover what podcast publishers really think of the big platforms. The Report Card is in its fourth year; last year, Apple Podcasts was the #1 platform - but is there a challenger this year?
- The code PODNEWS will save money on selected passes if you book this week.
Has the total number of listeners to podcasts increased over the last twelve months? We’ve not got long to wait - Edison Research’s Infinite Dial 2025 will be revealed in a free webinar at 2pm Eastern this afternoon. Our Editor, James Cridland, is co-presenting the figures, alongside VP Megan Lazovick.
The 20th People’s Choice Podcast Awards is open for registration. The awards have been running since 2005. Podnews will be a sponsor this year, because of course we will be.

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Gold supporters: Buzzsprout, Mowpod, Mamamia, The $100 MBA, Sounds Profitable, Cloud10, The Podglomerate, RedCircle, Podscribe, Steve Lack: Audio, audioBoom, Simplecast, Resound, Audiohook, Cohost, SALT, Riverside.fm, Jar Audio, Podchaser, Awesound, Knucklehead Media Group, Acast, Disctopia, We Edit Podcasts, Libsyn, Evergreen Podcasts, Podpage websites

Silver supporters: Audacia Audio, Bumper, Goalhanger, PodLabs - Podcast Experimentatio, Magellan AI, Gumball, Podium , Tink Media, Storyboard, SoundStack, Ask Ralph Christian Finance, Frequency, Red Seat Ventures, Jonekiri, PlayPodcast, Voxtopica, Huberman Lab, Truefans, POW PR, The Podcast Haven, The Roost, Gilded Audio, ARN's iHeartPodcast Network Aust, Compliance Podcast Network, Deepcast Creator, Ausha, Podcastpage, Message Heard, Health Podcast Network, Blubrry, Sonic Influencer Marketing, Jam Street Media, Optimal Living Daily, Oxford Road, Castos, Double Elvis Productions, Zvook, Wondery, matchmaker.fm, Rephonic, Transistor, Podcast Taxi, Ossa Collective, Diversion Podcasts, Headliner, Lemonada Media, Heartcast Media50, Rhapsody Voices, Hear.Here.Singapore, Podcast Partnership, Ad Results Media, Content10x, StreamGuys, Cleanfeed, She Podcasts, Podcast Movement, Lower Street, Adopter Media, Podigy, Sonix, Revolver Podcasts, School of Podcasting, Signal Hill Insights, Edison Research

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6 MIN

MAR 19, 2025

Law&Crime launches show exclusively with Wondery+

Law&Crime, a legal and true crime network, has launched a new show - as an exclusive on Wondery+. Luigi will launch on March 24, following the case of Luigi Mangione, who is accused of killing a health insurance company CEO - and asks whether it’s a standard murder case, or a new cultural moment.
Radiotopia from PRX released its new shows for Q2/25 - three podcasts will join the network, alongside a new series from Song Exploder’s Hrishikesh Hirway.
California loves Conan O’Brien; Colorado prefers Anderson Cooper; while Massachusetts likes Ellen Pompeo. That’s the findings of the most searched-for celebrity-hosted podcasts in the US, according to podcast host RSS.com. The data also includes podcasts hosted by athletes.

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Save $350—Evolutions Early Bird Ends Tomorrow! — Join podcast creators and pros at Evolutions 2025, March 31–April 3 in Chicago. Save up to $350 on your pass during the Super Duper Early Bird Sale, ending tomorrow. Prices rise at midnight!
The New Zealand Podcasting Summit, May 10 2025 — The annual event for NZ’s podcast producers, presenters, practitioners, & providers. This is a day-long event focused on networking, sharing, upskilling, & learning. Six themed sessions over the day.

Gold supporters: Buzzsprout, Mowpod, Mamamia, The $100 MBA, Cloud10, Sounds Profitable, The Podglomerate, SALT, Podscribe, audioBoom, Steve Lack: Audio, Simplecast, Resound, Cohost, Audiohook, RedCircle, Riverside.fm, Jar Audio, Podchaser, Awesound, Libsyn, Knucklehead Media Group, Evergreen Podcasts, Acast, We Edit Podcasts, Disctopia, Podpage websites

Silver supporters: Audacia Audio, Bumper, Goalhanger, PodLabs - Podcast Experimentatio, Magellan AI, Gumball, Frequency, Tink Media, POW PR, Gilded Audio, PlayPodcast, Red Seat Ventures, Compliance Podcast Network, Ausha, Voxtopica, ARN's iHeartPodcast Network Aust, Huberman Lab, Deepcast Creator, Ask Ralph Christian Finance, Storyboard, The Roost, The Podcast Haven, Podium , Jonekiri, SoundStack, Truefans, Podcastpage, Message Heard, Health Podcast Network, Sonic Influencer Marketing, Lemonada Media, Heartcast Media50, Podcast Taxi, Oxford Road, Zvook, Castos, Double Elvis Productions, Wondery, Rhapsody Voices, Ossa Collective, Transistor, Diversion Podcasts, Jam Street Media, matchmaker.fm, Headliner, Rephonic, Blubrry, Optimal Living Daily, Hear.Here.Singapore, Ad Results Media, StreamGuys, Content10x, Podcast Partnership, Cleanfeed, She Podcasts, Revolver Podcasts, Podcast Movement, Adopter Media, Podigy, School of Podcasting, Sonix, Lower Street, Edison Research, Signal Hill Insights

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5 MIN

MAR 18, 2025

YouTube puts “podcasts” on the front page

YouTube is adding a dedicated “Podcast” tab on the main screen of its Android TV app, thus highlighting more podcast content to YouTube’s biggest number of users - TV is now the primary device for YouTube viewing in the US. As with its podcasts page on the web, though, it contains plenty of content which appears to have been automatically marked as being a podcast, including news reports.
- YouTube is currently “the US’s preferred podcast service”, said Edison Research in October. It unveils its latest Infinite Dial study this Thursday in a free webinar, co-presented by Edison’s Megan Lasovick, and Podnews Editor, James Cridland. One of us doesn’t own a single pair of bluetooth headphones.
Podscribe rankings for March show that The MeidasTouch Podcast has almost twice the downloads and views of Joe Rogan (121mn vs 64mn).
Edison Research has launched a Download Metrics service, partnering with SoundStack. Edison says that the service works alongside its Edison Podcast Metrics survey to “provide deeper information to subscribers, especially for smaller and short-run shows”. The solution is IAB v2.2 compliant.

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Podcast Producer, Editor & Sound Designer — Great editing & sound design isn't a luxury. It's a necessity. Work with a freelancer who just gets it.
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Got a new podcast? — Visit the "New Podcasts" website, and tell us about it! We'll add it to our new podcasts feed, get your show into Podnews, and get you more listeners - all free! Get started now!

Gold supporters: Buzzsprout, Mowpod, Mamamia, The $100 MBA, Sounds Profitable, The Podglomerate, Cloud10, RedCircle, Resound, Steve Lack: Audio, SALT, Cohost, audioBoom, Audiohook, Podscribe, Simplecast, Riverside.fm, Jar Audio, Podchaser, Awesound, Libsyn, Knucklehead Media Group, Acast, We Edit Podcasts, Podpage websites, Disctopia, Evergreen Podcasts

Silver supporters: Audacia Audio, Bumper, Goalhanger, PodLabs - Podcast Experimentatio, Magellan AI, Compliance Podcast Network, Gilded Audio, Podium , Truefans, Storyboard, Red Seat Ventures, Voxtopica, The Podcast Haven, PlayPodcast, ARN's iHeartPodcast Network Aust, SoundStack, Ausha, Tink Media, Frequency, Ask Ralph Christian Finance, Gumball, POW PR, Huberman Lab, Jonekiri, The Roost, Deepcast Creator, Podcastpage, Message Heard, Health Podcast Network, Diversion Podcasts, Castos, Sonic Influencer Marketing, Headliner, Lemonada Media, Optimal Living Daily, Wondery, Jam Street Media, Rhapsody Voices, Transistor, Blubrry, Podcast Taxi, Double Elvis Productions, Oxford Road, Rephonic, matchmaker.fm, Ossa Collective, Zvook, Heartcast Media50, Hear.Here.Singapore, Ad Results Media, Content10x, StreamGuys, Podcast Partnership, She Podcasts, Cleanfeed, School of Podcasting, Podigy, Podcast Movement, Lower Street, Revolver Podcasts, Sonix, Adopter Media, Signal Hill Insights, Edison Research

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Image: Erik Mclean

7 MIN

Podnews Daily - podcast industry news

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