<p>There was a major case of business FOMO that happened this month. What's FOMO? Fear Of Missing Out. On Prime Day this year, Amazon promoted their two-day exclusive sale extravaganza everywhere.</p> <p>But some retailers are getting in on the Prime Day fun. They've discovered that instead of missing out on sales, they can get in on the fun too.</p> <p>Let's talk about jumping on the bandwagon with your business competitors. Is it a good idea to follow them, or should you ignore the business FOMO?</p> <p>You can gain attention and add more people to your audience when you take advantage of your competitor's business activities. By doing this, you can increase your audience. &nbsp;Get exposed to new people who may not have heard of you before, and gain new followers that could become your customer.</p> <p>Got something to say about this topic? Go to https://terryjohnsononline.com/podcast and leave your two cents.</p> <p>Follow me on Instagram at @terryjohnsononline</p> <p><br></p> --- Support this podcast: <a href="https://podcasters.spotify.com/pod/show/terryjohnsononline/support" rel="payment">https://podcasters.spotify.com/pod/show/terryjohnsononline/support</a>

Digital Marketing Strategy For Busy People

Terry Johnson Online

Business FOMO - Follow Your Competitor's Marketing Strategy

JUL 27, 201931 MIN
Digital Marketing Strategy For Busy People

Business FOMO - Follow Your Competitor's Marketing Strategy

JUL 27, 201931 MIN

Description

<p>There was a major case of business FOMO that happened this month. What's FOMO? Fear Of Missing Out. On Prime Day this year, Amazon promoted their two-day exclusive sale extravaganza everywhere.</p> <p>But some retailers are getting in on the Prime Day fun. They've discovered that instead of missing out on sales, they can get in on the fun too.</p> <p>Let's talk about jumping on the bandwagon with your business competitors. Is it a good idea to follow them, or should you ignore the business FOMO?</p> <p>You can gain attention and add more people to your audience when you take advantage of your competitor's business activities. By doing this, you can increase your audience. &nbsp;Get exposed to new people who may not have heard of you before, and gain new followers that could become your customer.</p> <p>Got something to say about this topic? Go to https://terryjohnsononline.com/podcast and leave your two cents.</p> <p>Follow me on Instagram at @terryjohnsononline</p> <p><br></p> --- Support this podcast: <a href="https://podcasters.spotify.com/pod/show/terryjohnsononline/support" rel="payment">https://podcasters.spotify.com/pod/show/terryjohnsononline/support</a>