![What if one strategic move could make you internet-famous in your field and keep delivering clients for years to come?
In this episode, Junaid Ahmed dives into the mind of Dennis Meador, founder and CEO of the Legal Podcast Network, master marketer, and the creative force turning podcasts into branding engines for lawyers and white-collar professionals. Relentlessly curious and refreshingly honest, Dennis shares the lessons, scars, and breakthroughs from 30 years in marketing.
Discover why he walked away from a million-dollar business, how high-production podcasting became his secret weapon, and the underrated marketing law firms are still missing.
Takeaways:
Production quality isn’t just about polish—it’s the difference between obscurity and influence.
Evergreen podcasting content trumps pay-per-click ads for long-term ROI in legal marketing.
Building an authority brand requires ditching old-school media personas; authenticity wins trust.
Tailored content solves real client pain points—focusing on query-driven, not ego-driven, stories.
Rapid growth brings chaos; Dennis's team culture and high standards drive 94% retention.
Timestamps:[0:00] – Why Dennis left a multimillion-dollar agency to launch Legal Podcast Network[0:42] – Lessons from producing 60 podcast episodes in 3 months—production versus competition[5:46] – The real power of podcasting: building human connection and trust[8:07] – Firing clients for protecting culture and commitment to quality[11:48] – When experience matters, but results win—Dennis' core marketing philosophy[13:55] – The “fight in the firm”: turning authentic stories into video assets lawyers use[17:53] – The evergreen effect—why a single podcast episode beats $10,000s in PPC advertising
Where to reach our Guest :https://twitter.com/legalpodcastnetwork.lawyerhttps://instagram.com/legalpodcastnetwork.lawyerhttps://www.facebook.com/legalpodcastnetwork.lawyershttps://www.linkedin.com/in/dennismeador/https://www.thelegalpodcastnetwork.com/
Listen to discover how Dennis Meador’s obsession with excellence could be the missing ingredient in your authority journey.
Learn more about your ad choices. Visit megaphone.fm/adchoices](https://us-central1-podcastguru-217d6.cloudfunctions.net/gcf_get_image?image_url=https://is1-ssl.mzstatic.com/image/thumb/Podcasts221/v4/96/0e/b6/960eb6f3-7dd3-01b3-ad78-9b1348f59466/mza_10727085961071396937.jpg/600x600bb.jpg&width=300&height=300&api_key=xqFmUFX5BHLBTA)
Hacks and Hobbies with Junaid Ahmed
Junaid Ahmed
How Dennis Meador Built Trust & Authority for Lawyers, The Evergreen Marketing Secret the Legal World Ignored
How Dennis Meador Built Trust & Authority for Lawyers, The Evergreen Marketing Secret the Legal World Ignored
Description
What if one strategic move could make you internet-famous in your field and keep delivering clients for years to come?
In this episode, Junaid Ahmed dives into the mind of Dennis Meador, founder and CEO of the Legal Podcast Network, master marketer, and the creative force turning podcasts into branding engines for lawyers and white-collar professionals. Relentlessly curious and refreshingly honest, Dennis shares the lessons, scars, and breakthroughs from 30 years in marketing.
Discover why he walked away from a million-dollar business, how high-production podcasting became his secret weapon, and the underrated marketing law firms are still missing.
Takeaways:
- Production quality isn’t just about polish—it’s the difference between obscurity and influence.
- Evergreen podcasting content trumps pay-per-click ads for long-term ROI in legal marketing.
- Building an authority brand requires ditching old-school media personas; authenticity wins trust.
- Tailored content solves real client pain points—focusing on query-driven, not ego-driven, stories.
- Rapid growth brings chaos; Dennis's team culture and high standards drive 94% retention.
Timestamps:[0:00] – Why Dennis left a multimillion-dollar agency to launch Legal Podcast Network[0:42] – Lessons from producing 60 podcast episodes in 3 months—production versus competition[5:46] – The real power of podcasting: building human connection and trust[8:07] – Firing clients for protecting culture and commitment to quality[11:48] – When experience matters, but results win—Dennis' core marketing philosophy[13:55] – The “fight in the firm”: turning authentic stories into video assets lawyers use[17:53] – The evergreen effect—why a single podcast episode beats $10,000s in PPC advertising
Where to reach our Guest :https://twitter.com/legalpodcastnetwork.lawyerhttps://instagram.com/legalpodcastnetwork.lawyerhttps://www.facebook.com/legalpodcastnetwork.lawyershttps://www.linkedin.com/in/dennismeador/https://www.thelegalpodcastnetwork.com/
Listen to discover how Dennis Meador’s obsession with excellence could be the missing ingredient in your authority journey.
Learn more about your ad choices. Visit megaphone.fm/adchoices