Marketing Your Practice

Ever wonder how to get your patients to happily say 'yes' more often? In this episode of the Marketing Your Practice Podcast, I'm diving into five neuromarketing principles that will help you do just that—without any gimmicks or fear tactics. Join me as we explore ethical, straightforward strategies that make your interactions more effective and genuine. Tune in to start turning those nos into yeses and truly grow your practice!

Thanks for all you do. Keep saving lives!

Angus

In this week’s episode we’re diving into something that might just change the way you think about growing your practice. 

Ever feel like you’re doing everything right but just not seeing the growth you expect? Maybe you’re focusing too much on the technical side (NP Visit and ROF) and not enough on something equally crucial—yep, I’m talking about building real, genuine connections with your patients.

We'll explore why the key to practice growth might be simpler and more profound than you think. It's not just about your skills as a chiropractor; it's about the relationships you forge. We're going deep into how mastering the art of connection can lead to more satisfied patients, better retention, and yes, even a happier you.

I’ll share 9 straightforward strategies that won’t take up all your time or step over those professional boundaries we value so much. 

Enjoy the show. 

In this episode, I explore the significant impact of merging CEO and technician mindsets for chiropractors. I delve into how embracing the strategic, financial, and innovative aspects of CEO thinking, alongside the technician's dedication to clinical excellence and patient-focused care, can create a practice that not only expands in impact and income but also deepens the fulfilment you find in your work.

I’ll guide you through the critical elements of CEO thinking every chiropractor needs to know – from the importance of strategic planning to innovative approaches for attracting patients. At the same time, I’ll highlight the indispensable strengths of technician thinking, focusing on its direct influence on patient health and the continuous pursuit of knowledge.

By the end of this episode, you'll have a chance to reflect on your mix of these mindsets and identify opportunities for growth. My goal is to encourage you to find a balance that nurtures heart-centered practice development while ensuring your practice’s success.

If you find yourself gravitating more toward one mindset or you're in search of the ideal equilibrium, this episode is tailored for you. Feel free to dive deeper into our content, subscribe for more insights, or get in touch for guidance on applying these concepts in your practice.

Thanks for all you do. Keep saving lives!

Angus

Discover the transformative power of giving patients a choice in their chiropractic care. In this eye-opening episode, we delve into how a simple change in your approach can lead to a 633% difference in patient engagement and satisfaction. Learn the secrets behind patient choice and how to implement them effectively, enhancing both patient outcomes and your practice's success. No fluff, just real insights for real results. Tune in to revolutionize your patient care strategy.

Thanks for all you do. Keep saving lives!

Angus

Growing a chiropractic practice hinges on more than just exceptional care; it's also about mastering the art of internal referrals without feeling pushy or inauthentic. If you're seeking a way to boost referrals that aligns with your values and feels genuine, "Unlocking the Vault: Secrets to Skyrocketing Internal Referrals" is the episode for you.

I've discovered a straightforward, predictable approach to inspire internal referrals by sharing patient success stories myself. This method avoids the discomfort of asking directly for referrals, fostering a natural and patient-centric pathway to growth. In this episode, I'll show you how to turn your practice's success stories into opportunities for referrals, enhancing patient engagement and practice growth without the "ick" factor.

Join me as I share insights on making internal referrals a reliable aspect of your success story. It's time to elevate your practice with a strategy that feels as good as it works.

Thanks for all you do. Keep saving lives!

Angus