In this episode, we dive into the "Abundance Era," a major shift where the supply of content has far outpaced human demand. We explore the rise of "AI slop" flooding our feeds, from 2 billion-view monkey channels to unhinged AI VTubers making $400,000 a month.
As AI becomes indistinguishable from human creators, we discuss the looming threat to authenticity and the individual creator. We break down real-world examples, including digital twins of MrBeast and Snoop Dogg, and a "lawyer" channel rivaling Legal Eagle. To help you survive this wave, we outline two paths: the McDonald's-style "Scale" model and the Rolex-style "Scarcity" model. We discuss why building deep connections and IRL experiences may be the only way to defend your brand against infinite slop. Learn more about your ad choices. Visit megaphone.fm/adchoices