We discuss bottled water messaging in today's market with Marketing Consultant Jim Karrh, Ph.D. The bottled water industry is as competitive as it's ever been, due to its popularity being higher than ever. How can brands make themselves stand out?

H2O In The Know

Bottled Water Matters

Fine-tuning bottled water messaging for today's market

APR 5, 201927 MIN
H2O In The Know

Fine-tuning bottled water messaging for today's market

APR 5, 201927 MIN

Description

We discuss bottled water messaging in today's market with Marketing Consultant Jim Karrh, Ph.D. The bottled water industry is as competitive as it's ever been, due to its popularity being higher than ever. How can brands make themselves stand out?