PIP 085: Not Another Cooking Show with Chef Stephen Cusato | Tips for Running a Successful YouTube Cooking Channel

FEB 6, 202081 MIN
Passion In Progress with Javier Mercedes

PIP 085: Not Another Cooking Show with Chef Stephen Cusato | Tips for Running a Successful YouTube Cooking Channel

FEB 6, 202081 MIN

Description

<p>Stephen Cusato is the creator behind Not Another Cooking Show, a YouTube channel teaching others how to be better cooks.&nbsp;In the episode we tackle topics like going into debt to pursue your passion, creating a format to your show so you don't have to reinvent the wheel each time you make a video , and how getting 70k subscribers in 2 months effected his content creation.</p> <p>Not Another Cooking Show YouTube: <a href= "https://www.youtube.com/notanothercookingshow">https://www.youtube.com/notanothercookingshow</a></p> <p>Stephen's Instagram: @thefoodfreakk</p> <p>SUBSCRIBE TO THE SHOW:</p> <p>YouTube: <a href= "http://bit.ly/PIPyoutube">http://bit.ly/PIPyoutube</a><br /> Apple: <a href= "http://bit.ly/PIPApple">http://bit.ly/PIPApple</a><br /> <span style= "font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;"> Google:</span> <a style= "font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;" href= "http://bit.ly/PIPGoogle">http://bit.ly/PIPGoogle&nbsp;</a><br /> Spotify: <a href= "http://bit.ly/PIPSpotify">http://bit.ly/PIPSpotify</a><br /> Stitcher: <a href= "http://bit.ly/PIPStitcher">http://bit.ly/PIPStitcher</a></p> <p><span style= "font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;"> Instagram: @passioninprogress</span></p> <p>E-mail Newsletter: https://www.javiermercedes.com/email</p> <p>Shownotes</p> <p class="" data-pm-slice="1 1 []">(03:01) I would have never done anything that I am doing right now had I been concerned about what other people thought about me</p> <p class="">(12:43) Tackling finances as a content creator</p> <p class="">(16:08) Starting my channel on a whim and getting 100 subs in a week</p> <p class="">(18:13) I can make this work, I just need to float myself long enough monetarily</p> <p class="">(19:01) going into credit card debt to pursue your dream</p> <p class="">(24:03) YouTube being a better fit than having a show on Food Network</p> <p class="">(25:28) how do I branch out from just being known as the pasta guy?</p> <p class="">(29:15) how do I get views using the same kind of thumbnail plating food on a cutting board instead of on plates</p> <p class="">(30:44) Creating a format to your show so you don't have to reinvent the wheel each time you make a video</p> <p class="">(35:20) Why I use a cutting board to plate every thumbnail</p> <p class="">(39:09) Why I have a format to my shows</p> <p class="">(40:34) The format removes decisions from the creative process</p> <p class="">(45:22) Don't be above someone else in the food world</p> <p class="">(47:00) My goal is not to be the best chef in the world, it's just to make sure you are better at cooking</p> <p class="">(50:12) Talking about the production work that goes into cooking videos, what angles, what cameras, etc. etc.</p> <p class="">(50:13) Stephen hates top down shots, or the “Tasty” model, with hands on pans. Why he has his infamous “Mouth Cam” instead.</p> <p class="">(52:07) Eliminating the friction to creating videos</p> <p class="">(56:44) How Stephen sources his music for his videos</p> <p class="">(57:53) I was compensating for my lack of energy with the music that I was using</p> <p class="">(59:04) Sacrificing ad revenue just to use a song, that's how important music is to the cut for Stephen</p> <p class="">(01:01:39) How do you take the time to interact with your audience?</p> <p class="">(01:09:10) Story behind why Stephen's IG handle is the @FoodFreakk and not "not another cooking show"</p> <p class="">(01:11:18) Should Stephen start a cooking podcast?</p> <p class="">(01:14:21) “Getting 70k subscribers in two months may have screwed me”</p>