<description>In this episode we look at the core principles of 'old'-style marketing (which is very much influenced by direct response marketing tactics based on 'hardwired responses' like urgency, scarcity &amp; bonuses).

And then, how to turn this model on its head, and instead focus on answering your prospective clients REAL questions, instead of trying to persuade them.
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In this episode we look at the core principles of 'old'-style marketing (which is very much influenced by direct response marketing tactics based on 'hardwired responses' like urgency, scarcity & bonuses).

And then, how to turn this model on its head, and instead focus on answering your prospective clients REAL questions, instead of trying to persuade them.


No Yuck Marketing Show

Episode 2: The Core Difference Between Old & New Style Marketing

Episode 2: The Core Difference Between Old & New Style Marketing

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