<p>Kelly Moulton sat down to talk to Christy Tanner, GM of CBS News Digital, to talk about the state of news today, the promise of addressability, the fact that there´s “no 3rd party measurement in the OTT space” and other challenges ahead.</p><p>“We are still the only player that is truly a live service where you can reliably find breaking news from a trusted brand such as CBS News. And that´s a big distinction in this news marketplace right now.” says Tanner.</p><p>Produced by&nbsp;<a href="https://mainstream.as/" target="_blank">Mainstream</a>&nbsp;for&nbsp;<a href="https://www.vimond.com/" target="_blank">Vimond Media Solutions.</a></p><br /><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Vimond CloseUp

Mainstream

Episode 9 - w/ Christy Tanner, GM, CBS News Digital

MAY 8, 201924 MIN
Vimond CloseUp

Episode 9 - w/ Christy Tanner, GM, CBS News Digital

MAY 8, 201924 MIN

Description

<p>Kelly Moulton sat down to talk to Christy Tanner, GM of CBS News Digital, to talk about the state of news today, the promise of addressability, the fact that there´s “no 3rd party measurement in the OTT space” and other challenges ahead.</p><p>“We are still the only player that is truly a live service where you can reliably find breaking news from a trusted brand such as CBS News. And that´s a big distinction in this news marketplace right now.” says Tanner.</p><p>Produced by&nbsp;<a href="https://mainstream.as/" target="_blank">Mainstream</a>&nbsp;for&nbsp;<a href="https://www.vimond.com/" target="_blank">Vimond Media Solutions.</a></p><br /><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>