<description>&lt;p&gt;&lt;strong&gt;For more than five decades, Top Hand Award recipient Terry Larson has turned the Hitch’n Post into one of the most iconic western stores in the Dakotas, weathering trends, recessions, and massive shifts in retail. In this episode, Terry shares the real lessons behind long-term success, smart hiring, and staying relevant in a rapidly evolving retail world.&lt;/strong&gt;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;&lt;strong&gt;Hosts:&lt;/strong&gt; Jennifer Hebert, Morgan Nicole Zipperlen&lt;/li&gt;&lt;li&gt;&lt;strong&gt;Contact: &lt;/strong&gt;Sophia Jagella, &lt;a href="https://wesatradeshow.com/" rel="noopener noreferrer" target="_blank"&gt;WESA&lt;/a&gt; Marketing Specialist&lt;/li&gt;&lt;li&gt;&lt;strong&gt;Guest:&lt;/strong&gt; Terry Larson, Co-Owner of Hitch’n Post&lt;/li&gt;&lt;li&gt;&lt;strong&gt;website:&amp;nbsp; &lt;/strong&gt;&lt;a href="https://hitchnpostwestern.com/" rel="noopener noreferrer" target="_blank"&gt;&lt;strong&gt;https://hitchnpostwestern.com/&lt;/strong&gt;&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;strong&gt;Instagram: &lt;/strong&gt;&lt;a href="https://www.instagram.com/hitchnpostwestern/" rel="noopener noreferrer" target="_blank"&gt;&lt;strong&gt;https://www.instagram.com/hitchnpostwestern/&lt;/strong&gt;&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;strong&gt;Facebook: &lt;/strong&gt;&lt;a href="https://www.facebook.com/hitchnpostwestern" rel="noopener noreferrer" target="_blank"&gt;&lt;strong&gt;https://www.facebook.com/hitchnpostwestern&lt;/strong&gt;&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;strong&gt;TikTok: https://www.tiktok.com/@hitchnpost&lt;/strong&gt;&lt;/li&gt;&lt;/ul&gt;&lt;br/&gt;</description>

Wisdom by WESA

Horse Radio Network

How Terry Larson Built a Retail Powerhouse

DEC 15, 202522 MIN
Wisdom by WESA

How Terry Larson Built a Retail Powerhouse

DEC 15, 202522 MIN

Description

For more than five decades, Top Hand Award recipient Terry Larson has turned the Hitch’n Post into one of the most iconic western stores in the Dakotas, weathering trends, recessions, and massive shifts in retail. In this episode, Terry shares the real lessons behind long-term success, smart hiring, and staying relevant in a rapidly evolving retail world.Hosts: Jennifer Hebert, Morgan Nicole ZipperlenContact: Sophia Jagella, WESA Marketing SpecialistGuest: Terry Larson, Co-Owner of Hitch’n Postwebsite:  https://hitchnpostwestern.com/Instagram: https://www.instagram.com/hitchnpostwestern/Facebook: https://www.facebook.com/hitchnpostwesternTikTok: https://www.tiktok.com/@hitchnpost