<description>It’s hard to miss the fact that 2024 is an election year. The presidential race is dominating news cycles and social media, but what does it mean for your fundraising efforts? On this episode of the Go Beyond Fundraising podcast, we talk with Allegiance Group + Pursuant Chief Strategy Officer Trent Ricker about what nonprofits can expect.

Organizations often fear that political giving will impact their fundraising; however, studies show this simply doesn’t happen. Instead, nonprofits should adjust their timing and approach to campaigns based on the political climate.

Ricker highlights the need for nonprofits to stay agile and responsive to changing advertising policies in terms of ad content, imagery, and cost. He also stresses the power of data to inform how nonprofits address local and national issues in their fundraising. Finally, he emphasizes that while it’s important to be aware of the election, organizations should stay focused on advancing their mission and engaging their donors.</description>

It’s hard to miss the fact that 2024 is an electi…

It’s hard to miss the fact that 2024 is an election year. The presidential race is dominating news cycles and social media, but what does it mean for your fundraising efforts? On this episode of the Go Beyond Fundraising podcast, we talk with Allegiance Group + Pursuant Chief Strategy Officer Trent Ricker about what nonprofits can expect.

Organizations often fear that political giving will impact their fundraising; however, studies show this simply doesn’t happen. Instead, nonprofits should adjust their timing and approach to campaigns based on the political climate.

Ricker highlights the need for nonprofits to stay agile and responsive to changing advertising policies in terms of ad content, imagery, and cost. He also stresses the power of data to inform how nonprofits address local and national issues in their fundraising. Finally, he emphasizes that while it’s important to be aware of the election, organizations should stay focused on advancing their mission and engaging their donors.

Fundraising During an Election Year: What Nonprofits Need to Know in 2024

<description>What does it take to start and scale a nonprofit? Elana Frank is still learning, and she’s sharing her lessons in this episode of the Go Beyond Fundraising podcast.
 
Frank is the founder and CEO of the Jewish Fertility Foundation, which provides financial assistance, support, and education to those struggling with infertility. In just nine years, the nonprofit has grown to eight locations across the country. She discusses what she’s learned while scaling the organization, including the qualities she seeks in those hired to lead each location.
 
Frank also emphasizes how important it is for founders and CEOs to work with a professional business coach, as well as why all leaders need to slow down sometimes and give themselves some grace.</description>

What does it take to start and scale a nonprofit?…

What does it take to start and scale a nonprofit? Elana Frank is still learning, and she’s sharing her lessons in this episode of the Go Beyond Fundraising podcast.
 
Frank is the founder and CEO of the Jewish Fertility Foundation, which provides financial assistance, support, and education to those struggling with infertility. In just nine years, the nonprofit has grown to eight locations across the country. She discusses what she’s learned while scaling the organization, including the qualities she seeks in those hired to lead each location.
 
Frank also emphasizes how important it is for founders and CEOs to work with a professional business coach, as well as why all leaders need to slow down sometimes and give themselves some grace.

Founding and Scaling a Nonprofit Org From the Ground Up

<description>The world is changing, and it’s time for nonprofits to change too — including their boards. To better fulfill your mission, your stakeholders and leaders should reflect the communities you serve. That’s why, on this episode of Fundraising Today and the Go Beyond Fundraising podcast, we’re exploring the principles behind DEIAB.
 
Joining us are Christal Cherry and Dr. Renee Rubin Ross, who work with boards and lead inclusive workshops and conversations. They’ll define what diversity, equity, inclusion, accessibility, and belonging mean for nonprofits and why these principles should begin with your board.
 
We cover how you can get started with hard conversations, including ways to engage people who may not initially recognize the value of DEIAB work. They also share advice for making sure your efforts become part of the fabric of your organization and are sustained for the long term.</description>

The world is changing, and it’s time for nonprofi…

The world is changing, and it’s time for nonprofits to change too — including their boards. To better fulfill your mission, your stakeholders and leaders should reflect the communities you serve. That’s why, on this episode of Fundraising Today and the Go Beyond Fundraising podcast, we’re exploring the principles behind DEIAB.
 
Joining us are Christal Cherry and Dr. Renee Rubin Ross, who work with boards and lead inclusive workshops and conversations. They’ll define what diversity, equity, inclusion, accessibility, and belonging mean for nonprofits and why these principles should begin with your board.
 
We cover how you can get started with hard conversations, including ways to engage people who may not initially recognize the value of DEIAB work. They also share advice for making sure your efforts become part of the fabric of your organization and are sustained for the long term.

Exploring the Principles Behind DEIAB

<description>In this episode of Fundraising Today and the Go Beyond Fundraising podcast, we explore how nonprofits can use Google Analytics 4 (GA4) to boost their fundraising efforts. Emil Isaakov, a data analyst with Allegiance Group + Pursuant, walks us through the significant changes that GA4 brings, such as event-based tracking and predictive metrics.
 
Emil also outlines the steps nonprofits can take to optimize their websites for better conversions. He touches on additional integrations with Google Ads and Google BigQuery that can help organizations build on and store the data they’re getting through GA4.
 
In addition, we’ll look at GA4 through the lens of a few specific examples: How nonprofits can determine which communication channels are giving them the biggest bank for their buck, and how they can use GA4 to grow their email newsletter.</description>

In this episode of Fundraising Today and the Go B…

In this episode of Fundraising Today and the Go Beyond Fundraising podcast, we explore how nonprofits can use Google Analytics 4 (GA4) to boost their fundraising efforts. Emil Isaakov, a data analyst with Allegiance Group + Pursuant, walks us through the significant changes that GA4 brings, such as event-based tracking and predictive metrics.
 
Emil also outlines the steps nonprofits can take to optimize their websites for better conversions. He touches on additional integrations with Google Ads and Google BigQuery that can help organizations build on and store the data they’re getting through GA4.
 
In addition, we’ll look at GA4 through the lens of a few specific examples: How nonprofits can determine which communication channels are giving them the biggest bank for their buck, and how they can use GA4 to grow their email newsletter.

Boosting Your Fundraising Efforts with Google Analytics 4

<description>Most nonprofits rely on volunteers, but managing this group can be tedious. In this episode of Fundraising Today and the Go Beyond Fundraising podcast, we talk with Albert Vasquez, Head of Sales and Operations for Rosterfy North America.
 
Rosterfy is an end-to-end volunteer management and reporting tool that helps organizations onboard, engage, and track their volunteers. In this conversation, Vasquez shares how organizations like the NFL and FIFA use the platform to manage the thousands of volunteers they depend on.
 
We also discuss the overall state of volunteerism and its impact on organizations — particularly how engaged volunteers often become passionate advocates and donors. Vasquez also offers solutions for the common challenges nonprofits face in managing their volunteers.</description>

Most nonprofits rely on volunteers, but managing …

Most nonprofits rely on volunteers, but managing this group can be tedious. In this episode of Fundraising Today and the Go Beyond Fundraising podcast, we talk with Albert Vasquez, Head of Sales and Operations for Rosterfy North America.
 
Rosterfy is an end-to-end volunteer management and reporting tool that helps organizations onboard, engage, and track their volunteers. In this conversation, Vasquez shares how organizations like the NFL and FIFA use the platform to manage the thousands of volunteers they depend on.
 
We also discuss the overall state of volunteerism and its impact on organizations — particularly how engaged volunteers often become passionate advocates and donors. Vasquez also offers solutions for the common challenges nonprofits face in managing their volunteers.

Nonprofit Volunteer Management: From Engaged Volunteer to Passionate Advocate

Go Beyond Fundraising, a podcast brought to you by the Allgiance Group and Pursuant, seeks to find the sharpest minds in the fundraising, nonprofit marketing, and organizational leadership and create conversations that spark positive change. We exist to help determined nonprofits make an even bigger impact in the world through smart strategy, cutting-edge technology, and actionable data. Learn more at pursuant.com/gobeyondpodcast.

Go Beyond Fundraising: The Podcast for Nonprofits

Details

Recent Episodes