Scott Jones, Senior Producer/Writer at Disney Channel Global Marketing is one of the creative minds behind the content and on-channel promotion of Disney icons like High School Musical, Gravity Falls, Ducktales, and Descendants. <br /><br />Scott has been creating short-form videos since before it was cool and he shares a ton of smart thinking around what goes into the mashups, music videos, and marketing behind Disney's TV magic. <br /><br />We discuss the free-range creativity of college, how he found his home at The Disney Channel, Scott's philosophy on idea linking and "kinda marketing", with a few stories scattered in of working with Disney talent. <br /> <br /><br />LINKS:<br /><br />Follow Scott Jones: @ruckusjones<br /><br />Connect on LinkedIn: <br /><a href="https://www.linkedin.com/in/scott-jones-641a2525" rel="noopener">https://www.linkedin.com/in/scott-jones-641a2525</a><br /><br />Follow the "Pop-Marketer" Joe Cox on Social Media<br />Twitter: @joenormal<br />Instagram: @joecox<br />Instagram "The Pop-Marketer": @popmarketer<br />LinkedIn: <a href="https://www.linkedin.com/in/jocox" rel="noopener">https://www.linkedin.com/in/jocox</a><br />Medium: @joenormal<br /><br /><a href="https://www.pop-marketer.com/" rel="noopener">https://www.pop-marketer.com/</a>