Tech Bytes - with Dan Hafner

Jason Shafton is a 20+ year veteran in growth, where he built billion-dollar businesses at Google, Paramount, and DaVita and scaled startups like Headspace, Soothe, and Heal (acquired by Humana). At Google, he scaled the Google Ads platform and launched Google Music and Google Play. He also spent time leading marketing at Comedy Central, where he launched new seasons of South Park and The Daily Show as well as new franchises Broad City, Drunk History and Inside Amy Schumer.

In this episode, we dive deep into the world of growth marketing with industry expert Jason Shaftin, founder of Winston Francois. Jason shares his journey from working at major companies like Google and Headspace to launching his own successful growth consultancy.

With a decade of hands-on experience gleaned from prestigious tech giants like Postman Labs, ThoughtWorks, Gojek, and NuBank, Vijay brings a wealth of expertise to every company he works with.

His consulting firm specializes in providing tailored solutions that address the unique challenges faced by tech companies.

In this episode, we talked about:

• The "democratization of big tech engineering practices"
• What is a "scale-up" vs. a "start-up"
• How to build a world-class software team

Donnie Boivin serves as the CEO of Success Champion Networking and is the Founder of the Badass Business Summit, He is a top podcaster and 5 time best selling author.

Our interview is filled with many great tips and wisdom on how to make the most of networking opportunities, and why you should continue to make this a vital part of your business growth strategy.

Dagna is an Engineer turned Career Coach for Engineers. Coding for over 10 years and coaching for the past 4+ years, she’s the tough love "been in your shoes" kinda Coach.

Join us for a fascinating conversation around self-reflection, soft skills and delving into your own habits and mind as a software engineer.

We all know that video content is king in this day and age, and it's no exception when it comes to marketing your SaaS or app.

Mark Wonderlin from Mosaic Media Films joins me to talk about:

• What 3 types of videos should you have at a minimum to promote your tech product
• Using video to finally get people to understand what you do
• How to create the perfect Video funnel
• And plenty more!