<p>Brigette Wolf is the Chief Marketing Officer at My/Mochi where she leads marketing and innovation and the brand’s transformation for growth. Brigette is responsible for fueling the company’s innovation pipeline through the creation of beyond the core products and partnerships as well as building the brand’s equity and connection to consumers. Previously she was VP, Global Head of SnackFutures, Mondelēz International’s innovation and venture hub which launched in 2018 as part of the global snack leader’s growth agenda. There she ran intrepreneurship on her team launching new start up brands, venture capital and and CoLab, the company’s start-up engagement program. Brigette was with Mondelēz International for 10 years, and in that time served as the senior director of Global Platform Innovation for the Gum &amp; Candy and Biscuits categories as well the senior brand manager.</p>

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Brigette Wolf - Chief Marketing Officer - My/Mochi

APR 4, 202441 MIN
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Brigette Wolf - Chief Marketing Officer - My/Mochi

APR 4, 202441 MIN

Description

<p>Brigette Wolf is the Chief Marketing Officer at My/Mochi where she leads marketing and innovation and the brand’s transformation for growth. Brigette is responsible for fueling the company’s innovation pipeline through the creation of beyond the core products and partnerships as well as building the brand’s equity and connection to consumers. Previously she was VP, Global Head of SnackFutures, Mondelēz International’s innovation and venture hub which launched in 2018 as part of the global snack leader’s growth agenda. There she ran intrepreneurship on her team launching new start up brands, venture capital and and CoLab, the company’s start-up engagement program. Brigette was with Mondelēz International for 10 years, and in that time served as the senior director of Global Platform Innovation for the Gum &amp; Candy and Biscuits categories as well the senior brand manager.</p> --- Support this podcast: <a href="https://podcasters.spotify.com/pod/show/dylanconroy/support" rel="payment">https://podcasters.spotify.com/pod/show/dylanconroy/support</a>