Scent & the Mind

Today, I welcome Linda Song to the podcast. She's a female nose at the storied fragrance and flavour house of Givaudan, and lifts the lid on the rarefied and secretive world of creating perfume. What's a nose, you may ask? It's a term used to describe a perfume artist if you will, a creator of moods, memories, and scene-setting. Put simply, scent is pretty much everything; it somehow wraps up the entirety of our human experience. It’s not a stretch to say that how we consume fragrance, says a lot about our society, and where that's leading us. It's also not a stretch to say that we all want a smell that's going to hit us in the face (in the best sense) like an adventure. Ideally, if that's wrapped up in a millennia's worth of whispers, say on a hot dirt track if that's your jam, then even better!

I met Linda in the summer, and it was like falling in platonic fragrant love, which is always a thrill. Linda joins me to talk about the world of a nose, what goes on behind the scenes, the constant push for exploration, why gender is irrelevant in modern perfumery and memories of her beloved sister's first fragrance. She also talks about the challenging nature of personal desire in creating for big brands and the misnomer of "natural" in the perfume world. Fun fact: Brazilians don't like coconut in their fragrances, but Americans do! Another fun fact: supposedly there are more astronauts than noses in the whole entire world. Mind-boggling.

Thank you for coming on Scent & the Mind, Linda: you are fascinating and lovely!

Givaudan: https://www.givaudan.com
ISIPCA: https://www.isipca-school.com
Musc Ravageur by Maurice Roucel: https://www.fredericmalle.com/product/19566/50126/perfumes/musc-ravageur/by-maurice-roucel
Helmut Lang Eau de Parfum: https://www.helmutlang.com/parfum/E07HF003.html?cgid=fragrance?dwvar_E07HF003_color=100#start=1
Vetiver by Guerlain: https://www.guerlain.com/int/en-int/fragrance/mens-fragrances/vetiver/vetiver-eau-de-toilette-spray-0
Amarige by Givenchy: https://www.macys.com/shop/product/givenchy-amarige-eau-de-toilette-fragrance-collection?ID=16390
Caron Pour Un Homme: https://www.lessenteurs.com/products/pour-un-homme
L'eau de Issey: https://www.isseymiyakeparfums.com/womens-fragrances/l-eau-d-issey

Disclaimer: Nothing in the content, products, or services should be considered, or used as a substitute for, medical advice, diagnosis, or treatment. This Site and its services do not constitute the practice of any medical, nursing, or other professional health care advice, diagnosis, or treatment. You should always talk to your health care provider for diagnosis and treatment, including your specific health or medical needs. None of the products or services offered through this Site represents or warrants that any particular service or product is safe, appropriate, or effective for you. We advise users to always seek the advice of a physician or other qualified health care provider with any questions regarding personal health or medical conditions. If you have or suspect that you have a medical problem or disease, please contact a qualified health care professional immediately. You should never delay seeking medical advice, disregard medical advice, or discontinue medical treatment because of information on this Site.

You’re in for a treat with this one. Amy Galper is not only my former aromatherapy teacher but an all-round multi-hyphenate megawatt woman. She is the co-founder of the New York Institute of Aromatic Studies, a passionate advocate, entrepreneur, formulator, and consultant in organic beauty and wellness. Along the way, she has co-authored the best-selling “Plant Powered Beauty,” is a guest lecturer at NYU, and has presented at Nova Southeastern University (NSU) as well as being a member of the Visiting Faculty at Arbor Vitae School of Traditional Herbalism in New York City. In this episode, we dig deep and discuss everything from scents emotional resonance, favorite smells, the future of aromatherapy, and how essential oils and plant healing can improve the health of the body, mind, and spirit. 

Disclaimer:  Nothing in the content, products, or services should be considered, or used as a substitute for, medical advice, diagnosis, or treatment. This Site and its services do not constitute the practice of any medical, nursing, or other professional health care advice, diagnosis, or treatment. You should always talk to your health care provider for diagnosis and treatment, including your specific health or medical needs. None of the products or services offered through this Site represents or warrants that any particular service or product is safe, appropriate, or effective for you. We advise users to always seek the advice of a physician or other qualified health care provider with any questions regarding personal health or medical conditions. If you have or suspect that you have a medical problem or disease, please contact a qualified health care professional immediately. You should never delay seeking medical advice, disregard medical advice, or discontinue medical treatment because of information on this Site.

This week, my guest is the biotechnology entrepreneur Dr. Joshua Silverman. As the new CEO of Aromyx, a company that’s digitizing the capture of scent and taste, the future of smell has never been more exciting and ready to enter our mainstream consciousness. Dr. Silverman joins me to talk about the science of smell, minimizing the environmental impact of aromatic ingredients, and the genetics of smell disorders. We also talk about whether he wears scent, why we have over 400 olfactory receptors in our nose, and how were can quantify a smell!

Disclaimer:  Nothing in the content, products, or services should be considered, or used as a substitute for, medical advice, diagnosis, or treatment. This Site and its services do not constitute the practice of any medical, nursing, or other professional health care advice, diagnosis, or treatment. You should always talk to your health care provider for diagnosis and treatment, including your specific health or medical needs. None of the products or services offered through this Site represents or warrants that any particular service or product is safe, appropriate, or effective for you. We advise users to always seek the advice of a physician or other qualified health care provider with any questions regarding personal health or medical conditions. If you have or suspect that you have a medical problem or disease, please contact a qualified health care professional immediately. You should never delay seeking medical advice, disregard medical advice, or discontinue medical treatment because of information on this Site.