The Power in Purpose: A Podcast for Wedding Pros
The Power in Purpose: A Podcast for Wedding Pros

The Power in Purpose: A Podcast for Wedding Pros

Candice Coppola

Overview
Episodes

Details

Wedding pros... you've just found your weekly dose of why. Get ready to grow your business with intention, one episode at a time. Each week, we explore the strategies and techniques that build a profitable wedding industry business with purpose.

Recent Episodes

200 | 23 Lessons I Wish Every Wedding Pro Knew (After 200 Podcast Episodes)
DEC 16, 2025
200 | 23 Lessons I Wish Every Wedding Pro Knew (After 200 Podcast Episodes)
I honestly can't believe this is episode 200! Join me today in celebration of 200 conversations we've had over the years and some of the most powerful lessons I've learned along the way. On this episode of The Power in Purpose Podcast: [01:40]: Reflecting on starting the Power in Purpose podcast and celebrating 20 episodes [07:38]: 1st lesson after 200 episodes of the Power in Purpose podcast [09:10]: 2nd lesson after 200 episodes of the Power in Purpose podcast [10:58]: 3rd lesson after 200 episodes of the Power in Purpose podcast [13:14]: 4th lesson after 200 episodes of the Power in Purpose podcast [15:01]: 5th lesson after 200 episodes of the Power in Purpose podcast [17:20]: 6th lesson after 200 episodes of the Power in Purpose podcast [19:18]: 7th lesson after 200 episodes of the Power in Purpose podcast [21:20]: 8th lesson after 200 episodes of the Power in Purpose podcast [23:33]: 9th lesson after 200 episodes of the Power in Purpose podcast [25:15]: 10th lesson after 200 episodes of the Power in Purpose podcast [26:32]: 11th lesson after 200 episodes of the Power in Purpose podcast [30:35]: 12th lesson after 200 episodes of the Power in Purpose podcast [31:58]: 13th lesson after 200 episodes of the Power in Purpose podcast [33:58]: 14th lesson after 200 episodes of the Power in Purpose podcast [35:57]: 15th lesson after 200 episodes of the Power in Purpose podcast [38:30]: 16th lesson after 200 episodes of the Power in Purpose podcast [40:34]: 17th lesson after 200 episodes of the Power in Purpose podcast [42:30]: 18th lesson after 200 episodes of the Power in Purpose podcast [44:40]: 19th lesson after 200 episodes of the Power in Purpose podcast [46:20]: 20th lesson after 200 episodes of the Power in Purpose podcast [47:50]: 21st lesson after 200 episodes of the Power in Purpose podcast [49:17]: 22nd lesson after 200 episodes of the Power in Purpose podcast [51:51]: 23rd lesson after 200 episodes of the Power in Purpose podcast Thanks for tuning into today's episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: http://www.powerinpurposepodcast.com GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros https://weddingproinsiders.com SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: http://candicecoppola.com/honeybook Sign-Up for Flodesk & Get 50% Off: http://candicecoppola.com/flodesk JOIN ME INSIDE THE PLANNER'S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro https://plannersplaybook.com GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros https://shop.candicecoppola.com CONNECT WITH ME: http://instagram.com/candice.coppola https://www.youtube.com/channel/UCp3XF6mQ1bNWry55DsSyUMw http://candicecoppola.com
play-circle icon
57 MIN
199 | Should You Pay To Play? The Truth About "As Seen In" Features
DEC 9, 2025
199 | Should You Pay To Play? The Truth About "As Seen In" Features
In this episode, I'm kicking off a new season with a topic that always seems to get people fired up: pay to play features in the wedding industry. I've been watching the conversations unfold online, the hot takes, the snark, the outrage, and I wanted to sit down and share some thoughts from my own experience and perspective. On this episode of The Power in Purpose Podcast: [00:00] Should you pay to play? [02:31] Why opinions on pay-to-play trigger people & the misconceptions behind PR [05:38] Advertising vs. "scam" narratives [07:45] My actual stance: why I would pay Vogue $5,000 without hesitation [10:07] Comparing pay-to-play with common advertising we already accept in the industry [13:32] Borrowing brand equity [14:28]: Luxury consumers rely on recognizable markers [15:30]: Signaling power [16:59] Advertising vs. organic reach [17:40] Why dunking on others' marketing spend is misguided [20:20] The real issue: wedding pros wanting credibility without investment Thanks for tuning into today's episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: http://www.powerinpurposepodcast.com GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros https://weddingproinsiders.com SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: http://candicecoppola.com/honeybook Sign-Up for Flodesk & Get 25% Off: http://candicecoppola.com/flodesk JOIN ME INSIDE THE PLANNER'S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro https://plannersplaybook.com GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros https://shop.candicecoppola.com CONNECT WITH ME: http://instagram.com/candice.coppola https://www.youtube.com/channel/UCp3XF6mQ1bNWry55DsSyUMw http://candicecoppola.com
play-circle icon
28 MIN
198 | 10 Bold Shifts High-Achieving Wedding Pros Are Making Right Now (That Are Actually Working)
OCT 14, 2025
198 | 10 Bold Shifts High-Achieving Wedding Pros Are Making Right Now (That Are Actually Working)
In this episode, I'm pulling back the curtain on the ten bold shifts I'm seeing high-achieving wedding pros make right now (shifts that are actually working). These are the real strategies my clients are using to transform their businesses, boost sales, elevate their brands, and even protect their mental health. On this episode of The Power in Purpose Podcast: [00:00]: Introduction to Bold Shifts in the Wedding Industry [02:42]: Reflecting on the Past and Planning for the Future [06:01]: Unique Perspectives on the Wedding Industry [08:43]: Prioritizing Energy and Time Management [12:01]: Investing in Visibility and Branding [17:44]: Stepping into Thought Leadership [21:58]: The Power of Saying No [28:06]: Media Authority and Brand Elevation [30:00]: Claiming Your Authority in the Industry [35:07]: Redefining Leadership in Your Business [39:54]: Creating Better Pricing Structures [44:08]: Building Community Through Events [46:29]: Developing Signature Frameworks [48:52]: Embracing Bold Branding [54:39]: Taking Action for a Profitable Future Thanks for tuning into today's episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: http://www.powerinpurposepodcast.com GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros https://weddingproinsiders.com SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: http://candicecoppola.com/honeybook Sign-Up for Flodesk & Get 50% Off: http://candicecoppola.com/flodesk JOIN ME INSIDE THE PLANNER'S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro https://plannersplaybook.com GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros https://shop.candicecoppola.com CONNECT WITH ME: http://instagram.com/candice.coppola https://www.youtube.com/channel/UCp3XF6mQ1bNWry55DsSyUMw http://candicecoppola.com
play-circle icon
59 MIN
197 | Why More Bookings Won't Fix Your Money Stress — and What Will
OCT 7, 2025
197 | Why More Bookings Won't Fix Your Money Stress — and What Will
In today's episode, I'm sitting down with Erinn, someone I've admired for the clarity and confidence she brings to the money conversation in our industry. As wedding pros, it's so easy to get caught up in the work we love (serving clients, designing, planning), but at the same time, we can sometimes avoid the financial side of things. That's why I wanted to bring Erinn on: to help us reframe how we think about paying ourselves and building long-term wealth. Because more wedding bookings won't fix your money stress... but let's talk about what will. In this episode: [00:00]: The Broken Money System [03:10]: From Photographer to Real Estate Investor [05:54]: Understanding Money Mindset [08:47]: The Role of Real Estate in Wealth Building [12:07]: Women and Money: Historical Context [14:57]: Overcoming Money Avoidance [17:49]: Taking Control of Your Finances [21:04]: The Entrepreneurial Advantage in Money Management [23:50]: Connecting Energy and Money [26:11]: Transforming Money Mindset for Sustainability [30:22]: The Role of Bookkeepers and Accountants [32:47]: Prioritizing Your Pay: The Mindset Shift [39:58]: Understanding Revenue vs. Profitability [43:47]: Masterclass Invitation: The Wedding Pro Profit Blueprint Erinn and I are teaming up to host a completely free masterclass for my podcast community, and I couldn't be more excited about it. It's called The Wedding Pro Profit Blueprint, and it's designed specifically for wedding pros who want to pay themselves consistently and create real wealth through their businesses. Get your free ticket here: https://go.erinnbridgman.com/masterclasscandice Thanks for tuning into today's episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola Podcast Episode Mentioned: https://podcasts.apple.com/us/podcast/the-mel-robbins-podcast/id1646101002?i=1000652103707 SHOW NOTES: http://www.powerinpurposepodcast.com GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros https://weddingproinsiders.com JOIN ME INSIDE THE PLANNER'S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro https://plannersplaybook.com GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros https://shop.candicecoppola.com CONNECT WITH ME: http://instagram.com/candice.coppola https://www.youtube.com/channel/UCp3XF6mQ1bNWry55DsSyUMw http://candicecoppola.com
play-circle icon
52 MIN
196 | Is a Mastermind Worth It? My $60K Education Journey + 7 Signs You're Ready & 3 Signs You're Not
SEP 30, 2025
196 | Is a Mastermind Worth It? My $60K Education Journey + 7 Signs You're Ready & 3 Signs You're Not
I've got a confession to make – over the last year, I've invested about $60,000 in my own education and business development. Yep, you heard that right. Between masterminds, one-on-one coaching, and specialized courses, I've poured into myself so that I can keep growing and, ultimately, serve you better. In this episode, I'm pulling back the curtain on what those investments looked like, what they gave me (and what they didn't), and how you can start thinking more strategically about investing in your own growth. On this episode of The Power in Purpose Podcast: [00:00]: Investing in Education: A Personal Journey [06:56]: Understanding Different Educational Formats [14:06]: The Power of One-on-One Coaching [20:56]: Masterminds: Community and Accountability [29:57]: Evaluating Readiness for Coaching Programs [38:47]: When to Wait Before Investing [45:47]: The WPI Experience: A Unique Coaching Opportunity Thanks for tuning into today's episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: http://www.powerinpurposepodcast.com GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros https://weddingproinsiders.com SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: http://candicecoppola.com/honeybook Sign-Up for Flodesk & Get 50% Off: http://candicecoppola.com/flodesk JOIN ME INSIDE THE PLANNER'S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro https://plannersplaybook.com GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros https://shop.candicecoppola.com CONNECT WITH ME: http://instagram.com/candice.coppola https://www.youtube.com/channel/UCp3XF6mQ1bNWry55DsSyUMw http://candicecoppola.com
play-circle icon
50 MIN