Sales is NOT a Dirty Word
Sales is NOT a Dirty Word

Sales is NOT a Dirty Word

Aleasha Bahr

Overview
Episodes

Details

Are you a DFY service provider who wants to convert over 50% of your sales conversations without acting like a douchebag? Then this is for you. In this value packed podcast, creator of the Black Sheep Sales Method™, Aleasha Bahr, brings her signature humor and ”keeping it real” sass to deliver a powerful blend of actionable solo sales episodes and expert interviews. In her solo episodes, she shares easy-to-implement sales strategy that will catapult your sales without pressure, pitching or pretending to be someone else. In her expert interviews, she carefully curates only the most bad ass black sheep guests to share their refreshing, unconventional approaches to all things business, mindset and life. Aleasha and her clients regularly convert 80% of their calls and show you how to do the same with the Black Sheep Sales Method™ - ”Because if it’s a fit, it’s a fact and there’s no selling involved.”

Recent Episodes

Why Hiring a Sales Team Too Early Can Kill Your Profit
MAR 12, 2026
Why Hiring a Sales Team Too Early Can Kill Your Profit
You are in a phase most people do not talk about honestly. Your offer works. People are buying.  You are busy enough to feel stretched but not stable enough to feel safe. So the idea of hiring a salesperson or team of them starts to sound like relief. It could be! But it can also create crippling pressure that causes hasty decisions.  And there are often many other things that need to happen first before that step. Listen in to discover:  Why selling at a higher price requires a different approach - and how to do it How hiring too early creates urgency that prospects can sense (and run away from) The risks of leadership stress compounds when profit margins are thin If you are considering scaling, raising prices, or building a sales team, this episode helps you slow down and make the decision in the right order. If you want help increasing your prices, strengthening your sales messaging, or building a sales structure that works without pressure, you can book a Sales Team Level-Up Call with me here: https://calendly.com/aleasha/salesteam-levelup 01:05 What happens when you hire in anticipation of growth02:10 How payroll pressure affects sales conversations03:00 Why price increases expose weak messaging04:15 Deliverables versus outcomes in sales05:10 Why you cannot educate and sell in the same call06:05 The leadership stress no one talks about07:20 Why higher prices first create more space08:15 The correct order for scaling09:00 How sales teams should be structured to succeed #SalesIsNotADirtyWord #SalesPodcast #BusinessPodcast #EntrepreneurPodcast #WomenInSales #EthicalSales #SalesStrategy #SalesMessaging #HighTicketSales #SalesWithoutPressure #PricingStrategy #RaiseYourPrices #Underpricing #ProfitOverVolume #SustainableBusiness   For more grounded sales strategy and honest conversations about scaling your business:Website: https://aleashabahr.com/LinkedIn: https://www.linkedin.com/in/aleashabahr/YouTube: https://www.youtube.com/@aleashabahr
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11 MIN
The Smart Way to Increase Sales Without Trashing the Competition
FEB 26, 2026
The Smart Way to Increase Sales Without Trashing the Competition
One of the phrases that can put many on the defense is, “We’re also talking to a few others.” Sometimes it’s said plainly.  Other times it’s softened into something like, “We’re still exploring our options.”  Either way, it tends to trigger the same reaction: the urge to explain, justify, or subtly compete. You start thinking about how to stand out, how to defend your pricing, how to make sure you’re not the one who gets cut. The trouble is, that instinct almost always works against you. Over-explaining erodes confidence. Competing in comparison pulls you into someone else’s frame. And trying to prove your value in that moment often does the opposite. In this episode of Sales Is NOT a Dirty Word, I break down how to handle competition talk without tightening up, avoiding it all together or overexplaining.  Instead of reacting, I walk through how to slow the conversation down, stay anchored, and lead it in a way that builds trust rather than pressure. This episode covers: Why conversations about competitors don’t have to feel awkward, transactional, or forced How to redirect comparison talk with clarity, confidence, and intention The kinds of questions that help prospects think more clearly about what they actually need Why being genuinely comfortable with “this might not be the right fit” often increases your close rate A real client example where filtering out the wrong fit protected both the deal and the relationship If you’ve ever wished you had better words when someone brought up your competition, this episode gives you language that feels natural and authority that doesn’t need to be announced. Want help crafting what to say in your specific situation? Book a Sales Level-Up Call and we’ll build it together: https://calendly.com/aleasha/salesteam-levelup 01:00 – What NOT to do when your prospect mentions other options01:40 – How to empower instead of persuade02:30 – Using client pain points with other providers to guide the convo03:20 – Real example: ad agencies and account access red flags04:15 – The difference between guiding and convincing05:00 – When to gently suggest they're looking for a different kind of support06:00 – Sample questions that highlight gaps in your competition07:20 – Why trust comes from transparency, not perfection08:00 – A simple phrase to offer value without attachment08:45 – Final reminder: You’re not here to win a debate. You’re here to help them choose the right fit. #SalesIsNotADirtyWord #SalesWithIntegrity #BlackSheepSales #ProspectEmpowerment #CompetitionInSales #SalesStrategy #SalesConversationTips #SalesBoundaries #TrustBasedSelling #AleashaBahr #ClientFitMatters #DiscoveryCallTips #SalesConfidence #ServiceProviderSales #SalesMessaging #HighIntegrityBusiness #SalesPodcast #HandlingObjections #NoMorePressureSelling For more insights on selling without pressure, pretending, or performative tactics: 📌 Website: https://aleashabahr.com/📌 LinkedIn: https://www.linkedin.com/in/aleashabahr/📌 YouTube: https://www.youtube.com/@aleashabahr
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8 MIN
When Being “Nice” in Sales Turns Into Self-Sabotage
FEB 12, 2026
When Being “Nice” in Sales Turns Into Self-Sabotage
Repeat after me - some money is NOT better than no money.  In this Sales is NOT a Dirty Word episode, I walk through a real client situation that exposes how easy it is to agree too quickly, stay vague to preserve harmony, or assume clarity will come later.  Those small boundary lapses rarely feel urgent in the moment, but over time they erode trust, damage mental health and compromise results. What this conversation keeps returning to is a simple but often resisted truth: boundaries are not performative self-care. They are structural. They make responsibility, scope, and value explicit, which is what actually protects working relationships. Inside this episode, you will learn: Why exceptions and special arrangements tend to fail without shared context How to articulate scope clearly without defensiveness or rigidity What to say when requests drift beyond what was originally agreed upon Why betting on future potential creates misalignment rather than goodwill The language and reframes to use to prevent difficult conversations later, rather than managing them after the fact If you have ever felt uneasy about an agreement but moved forward anyway, or worried that naming your limits would damage the relationship, this offers a more grounded way forward. If you want support developing clear, humane boundary language or navigating complex client dynamics without escalation, you can book a Sales Level-Up Call and we will work through it together in real time:  https://calendly.com/aleasha/salesteam-levelup 01:18 – The “special rate” client story that sparked this episode02:40 – When assumptions backfire: budget complaints and blurred lines04:05 – The danger of betting on potential instead of present reality05:15 – Why clients can’t value what you don’t name06:30 – Three ways to respond to out-of-scope requests08:10 – How to frame boundaries with confidence and clarity09:50 – Why no boundaries = lost clients and revenue11:00 – The myth of “some money is better than no money”12:10 – A powerful reframe: boundaries make you more referable #SalesIsNotADirtyWord #SalesBoundaries #PeoplePleaserRecovery #ClientCommunication #HighIntegritySales #ServiceProviderLife #ScopeCreep #ClientExpectations #SalesWithoutPressure #BlackSheepSales #AleashaBahr #SalesMindsetShift #PricingWithConfidence #SalesCoaching #SalesStrategy #EmotionalIntelligenceInSales #ClientRedFlags #SalesPodcast #NoMoreDiscountDeals #BoundariesBuildTrust Connect With Aleasha:Website - https://aleashabahr.com/LinkedIn - https://www.linkedin.com/in/aleashabahr/ YouTube - https://www.youtube.com/@aleashabahr 
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12 MIN
The Language Patterns That Undermine Trust in Sales
JAN 30, 2026
The Language Patterns That Undermine Trust in Sales
After reviewing hundreds of sales calls, there are phrases people use in sales conversations that quietly sabotage the sale. The intention is usually to be polite. However, on an unconscious level, they erode trust, clarity, and authority. Buyers do not need more politeness. They need clarity. And a confused mind always says no. In this episode of Sales Is Not a Dirty Word, I break down the most common language patterns I hear people unintentionally use on sales calls that make buyers hesitate or mentally check out.  These are habits people use without realizing it, and once you hear them, you cannot unhear them. Phrases like “I think,” “kind of,” “maybe,” and “does that make sense?” weaken credibility and create confusion.  You will also learn why the fear of overpromising often causes service providers to undersell themselves. That fear shows up in language, and buyers feel it immediately. Inside this episode, discover: • How uncertain language creates buyer doubt • Why confusion, not price, stops sales from closing • What confident, experience-based authority sounds like • How to ask check-in questions that create clarity If you want direct feedback on where your language may be costing you sales, book a Sales Level Up Call: https://calendly.com/aleasha/salesteam-levelup Because the problem many times isn’t your offer - it’s your language.  03:10 Why saying “I think” undermines authority 04:25 How soft language creates buyer hesitation 05:40 Why “does that make sense?” causes confusion 06:55 Confusion vs price as the real reason deals stall 08:05 Opinion language vs experience based authority 09:15 How fear of overpromising leads to underselling 10:25 What buyers actually need instead of politeness 11:30 Final thoughts on clarity, confidence, and trust   #SalesIsNotADirtyWord #SalesConversations #SalesLanguage #SalesCommunication #AuthenticSelling #SalesCoaching #ServiceProviderSales #HighTicketSales #SalesConfidence #SalesStrategy #SalesPsychology #BlackSheepSales #EthicalSelling #SalesSkills #ConversionOptimizationConnect With Aleasha:Website - https://aleashabahr.com/LinkedIn - https://www.linkedin.com/in/aleashabahr/ YouTube - https://www.youtube.com/@aleashaba
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11 MIN
Disrupting Delayed Decision Patterns in Sales Without Pressure
JAN 15, 2026
Disrupting Delayed Decision Patterns in Sales Without Pressure
Most people are not bad decision makers. They are just repeating the same decision pattern (without realizing it) and wondering why nothing changes. In this new Sales is NOT a Dirty Word episode, I break down one of the most overlooked responsibilities in highly effective, ethical selling.  Helping someone recognize the decision pattern that is keeping them stuck. Not through pressure, information dumping, or manipulation. Instead, it’s about clarity, asking better questions, reflecting behavior honestly, and allowing someone to examine their own choices without shame or force. If you sell a product or service that genuinely helps people, this will change how you think about sales conversations, objections, and what it actually means to serve someone well. What You’ll Discover When Listening: Why repeating the same decision always produces the same result How to identify decision patterns that keep buyers stuck The difference between telling (which creates resistance) and questions that create insight Getting clearer on qualification that protects you from nightmare clients If this resonates, there is a strong chance decision patterns are already showing up inside your sales process. Your messaging.Your qualification.Your close. Each one either reinforces clarity or quietly allows the same stuck loops to repeat. If you want a clear, honest look at what is really happening inside your sales conversations, book a Black Sheep Sales Audit. This is not a pitch. It is a diagnostic. 👉 Book your audit here: https://calendly.com/aleasha/salesteam-levelup Key Moments[01:40] Why pushing for a yes creates refunds, resentment, and regret[03:55] Why telling is selling and why it never works[04:30] How to reflect someone’s priorities back to them without confrontation[05:10] The mindset shift that unlocks a different decision[06:00] Why clarity feels relieving, not salesy[07:20] How breaking decision patterns improves more than just sales #SalesIsNotADirtyWord #EthicalSales #SalesMindset #DecisionMaking #ConsultativeSelling #SalesLeadership #BusinessGrowth #BlackSheepSales #SalesPsychology #BuyerBehavior #SalesConversations #DecisionPatterns #SalesStrategy #FounderSales #ConsultativeSales #SalesCoaching #ClientAlignment #SellingWithIntegrity Connect With Aleasha:Website - https://aleashabahr.com/LinkedIn - https://www.linkedin.com/in/aleashabahr/ YouTube - https://www.youtube.com/@aleashabahr
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8 MIN