Send us a textHow do you scale a business without losing your values, culture, sanity—or your life outside of work?In this episode of the Spartan Leadership Podcast, Josh Kosnick sits down with Trace Miller, military veteran and founder of Konala, a fast-growing healthy fast-food franchise built on simplicity, discipline, and execution.Trace breaks down what most leaders get wrong about scaling—and why chasing complexity, top-line revenue, or “passive income” often destroys the very thing you’re trying to grow.This conversation goes deep on: • Scaling without burnout • Why simplicity beats sophistication • How to remove people, processes, and products that no longer fit • Profit vs. vanity metrics • Leadership lessons from military service • Building systems that scale without losing culture • Why work-life integration matters more than balanceIf you’re a founder, operator, or leader trying to grow without losing yourself, this episode will challenge how you think about scale.🎧 Listen. Reflect. Simplify.⸻Timestamps (Chapters)00:00 – How to scale without losing what matters02:00 – From bar owner to franchisor: why Trace walked away05:30 – Solving the real problem: healthy food at scale09:00 – Studying In-N-Out, Chick-fil-A, and simple systems13:00 – “Simple scales, fancy fails”15:00 – Revenue vs. profit: the scaling trap19:00 – Why most franchise models break24:30 – Military leadership lessons that stuck28:30 – Marriage, family, and work-life integration33:45 – Becoming a leader of leaders36:00 – What Trace is still figuring out38:00 – AI, automation, and why humans still matter42:30 – What to cut first when you feel stretched thin47:00 – Why founders shouldn’t disappear after scale50:30 – Final leadership takeaway⸻Connect & Learn MoreKonala (franchise + locations): https://konala.comFranchise info: https://konalafranchise.comDon’t forget to like, comment, and subscribe for more episodes featuring top business minds, elite performers, and leadership experts.Connect with Josh Kosnick: https://linktr.ee/joshkosnick#SpartanLeadership #Leadership #BusinessSuccess #Mindset #Entrepreneurship #SelfImprovement #Podcast #JoshKosnick #SpartanMindsetSupport the showCONNECT WITH ME HERE:FacebookInstagramLinkedInTwitterTikTokYouTube SUBSCRIBE TO THE PODCAST HERE:Apple PodcastsSpotifyYouTube