Business Lunch

Ditch the cubicle, fire up your hustle! This episode of Business Lunch serves up a sizzling recipe for entrepreneurial success. Forget dry talks about perseverance – we're diving deep into the secret sauce of passion! Join us as we unlock the power of combining your burning desire with unwavering grit. Whether you're new to the business world or a pro looking to reignite the spark, this episode is here to help you overcome hurdles, turn your passion into profit, and stay fired up even when the going gets tough. Get ready for actionable advice, inspiring stories, and a healthy dose of "you-got-this" motivation!

Highlights:

"Success is not just about what you accomplish in your life, it's about what you inspire others to do."

"Facing challenges is inevitable, but giving up is optional. It's your choice to rise and push forward."

"Passion fuels perseverance, and together they can overcome the highest of hurdles."

Timestamps:

00:05 - Introduction to Passion and Perseverance

02:15 - The Genesis of a Business Idea

04:20 - First Challenges and Overcoming Them

07:35 - The Role of Passion in Sustaining Momentum

10:50 - Strategies for Staying Motivated

13:45 - Learning from Failures

17:30 - Building a Supportive Network

22:10 - Key Milestones in Business Growth

25:40 - Advice for Young Entrepreneurs

29:55 - Looking Forward: Future Goals and Aspirations

CONNECT 

• Ask Roland a question HERE.

RESOURCES:

• 7 Steps to Scalable workbook

 • Get my book, Zero Down, FREE

Welcome to a new epiosde of Business Lunch. In this episode, we dive deep into the entrepreneurial journey of Robin Alex, co-founder of High Level, an AI-powered all-in-one CRM platform. Discover how a childhood business enthusiast evolved into a software innovator, reshaping digital marketing for businesses. Robin shares his unique story from selling game servers to developing a platform that simplifies and enhances the way businesses interact with their customers. Tune in for inspiration, insights, and invaluable advice for both aspiring and seasoned entrepreneurs!

Highlights:

“We've taken all the different software applications that most businesses need and use, and combined them into one place to make it super easy to use."

"I always have something on the side, and I’m still going to try pursuing both. That's honestly what I did from that point on."

"If you can really help a business grow, they want you to stick around forever."

Timestamps:

00:00 - The importance of choice in career paths.

02:30 - Beginnings of Entrepreneurships

03:49 - Family and Entrepreneurship 

06:23 - Work-Life Balance

07:40 - Shifting Expectations

08:05 - Crisis and Opportunity

09:58 - Transition to Corporate

12:40 - IT Consulting and Digital Marketing

15:20 - Longevity in Business Relationships

CONNECT 

• Ask Roland a question HERE.

RESOURCES:

• 7 Steps to Scalable workbook

 • Get my book, Zero Down, FREE

Welcome to a new episode of Business Lunch. In this episode, we’ll step into the fast-paced world of business acquisitions. Learn how to strategically identify and acquire companies that will supercharge your market share, multiply your product lines, and significantly enhance your customer value. Ready to take your business to the next level? Check out these proven acquisition strategies! 

Highlights:

"You'll never run out of potential acquisition targets with the right strategy. It's an evergreen process that keeps on giving!" 

"Adding new products and services is one of the simplest ways to boost your lifetime customer value."

"The classic McDonald's upsell, 'Would you like fries with that?', shows the power of smart, simple marketing strategies in action." 

Timestamps:

00:00 - Conquer New Markets

00:40 - Acquire Your Way to Dominance

01:10 - Supercharge Audience

01:50 - Build A-Team 

02:30 - Maximize Customer Potential 

03:10 - Market Intel (Amazon & Google Secrets) 

04:50 - Elevate Enhance What You Sell

06:15 - Tech-Fueled Growth 

07:30 - Expand Beyond Your Core

08:55 - Upselling Edge 

CONNECT 

• Ask Roland a question HERE.

RESOURCES:

• 7 Steps to Scalable workbook

 • Get my book, Zero Down, FREE

Welcome to a new episode of Business Lunch. In this episode, we talk about media assets and how owning your traffic can radically transform your business landscape. Discover how to navigate the acquisition of companies that have already captured the attention of your ideal customer profile (ICP). Learn why owning media assets, like groups, social media presence, SEO pages, and more, can lead to substantial savings and give you a competitive edge by eliminating the middleman. 

Highlights:

"It's better to own than to rent, especially when it comes to traffic.”

"Owning your own media... means you get to decide who gets to see what, communicate directly with those people, and control who else gets access to those people."

"If you can acquire those products, you acquire the audience of people that likes those products or services."

Timestamps:

00:00 - Introduction to Buying Businesses and Media Assets

00:37 - Defining Media in Business Acquisitions

02:38 - The Power of Owning Media vs. Paying for Traffic

05:00 - The Concept of Z-Dollar Traffic and Media Ownership

07:13 - Exploring SEO Pages and Buyer Keywords

08:25 - The Value of Lists in Acquiring Targeted Audiences

09:22 - Intellectual Property as Media Assets

09:50 - Shows as a Platform for Zero-Dollar Traffic

10:00 - Recap and Implications of Owning Media Assets

10:24 - Identify Potential Media Assets to Acquire

CONNECT 

• Ask Roland a question HERE.

RESOURCES:

• 7 Steps to Scalable workbook

 • Get my book, Zero Down, FREE

Welcome to a new episode of Business Lunch! In this episode, we’ll talk about the power of recurring revenue models in business. Learn how implementing auto-ship, subscriptions, and memberships can drastically reduce customer acquisition costs and significantly boost your company's profitability and attractiveness to investors. Whether you're selling physical products, services, or digital offerings, discover practical strategies to make your business more resilient and capable of sustained growth. If you've ever wondered how to secure a steady stream of income and make your business more appealing for future investments or loans, this episode is packed with insights you won't want to miss!

Highlights:

"If they can get somebody to pay more than one time for the same product or service, then they will not have a customer acquisition cost the second time or anytime after that."

"The longer that you've got recurring revenue coming in, the more valuable your company will be."

"Auto-ship can apply to anything... it's been applied to everything that you can think of; auto-ship is a wonderful thing."

Timestamps:

00:00 - Auto-Ship Benefits

00:37 - Exploring the Acquisition Wheel

03:22 - Capital and MRR

06:38 - Recurring Revenue Types

09:16 - Success with Auto-Ship

09:59 - SaaS and Memberships

10:54 - Consumables and Services

11:01 - Subscriptions Boost

12:03 - Subscription Strategy

12:34 - Recurring Revenue Wrap-Up

CONNECT

• Ask Roland a question HERE.

RESOURCES:

• 7 Steps to Scalable workbook

 • Get my book, Zero Down, FREE

To learn more about Roland Frasier