The Daktronics Experience

If you love college football, you're going to love this quick road trip with Justin and Matt as they take you to every stadium featuring Daktronics technology and event support this bowl season! From Atlanta and Miami to Texas and California, Daktronics is powering the biggest moments in college football.   

Discover the story behind Plastic Arts Signs as Justin and Matt talk with the company’s General Manager, Al Jakobi. He shares the company’s journey from 1969 to the present, including evolving with the technology from neon signs to today’s cutting-edge digital displays. Hear about their recent success at the Sign Design Contest and about the Pen Air Credit Union project that’s turning heads.    Links: Sales Expo 2025 Strengthens Sign Company Partnerships and Showcases Design Excellence Plastic Art Signs Website: https://plasticartssigns.com/       

Hear from a seasoned production specialist and his experience of 20+ years in live event production as Justin and Matt sit down with Francisco Castillo. He’s worked with the champion LA Dodgers, the Intuit Dome’s double-sided Halo display for the LA Clippers, and so many more amazing teams and venues. He dives into the challenges and excitement of directing major sports and entertainment events. Tune in for stories, lessons and advice from one of the industry’s most versatile professionals.    Links: Intuit Dome Project Highlight: https://www.daktronics.com/en-us/markets/sports/major-league-sports-installation/intuit-dome     

Join Justin and Matt as they look back on a big month for Daktronics. From the University of Richmond upgrading the Robins Center with a new display system and Park Outdoor celebrating its 50th digital billboard, to an upcoming Women in Sports event and Dak Prescott’s gift transforming Haughton High School, there’s plenty to cover. We also recap the three podcast episodes released in November, featuring insights on game presentation, DakClassroom and major display upgrades.   Links: Park Outdoor Celebrates 50th Digital Billboard with High-Visibility Upgrade Near Syracuse Women In Sports Online Event in December to Focus On Fostering an Environment of Excellence Registration Link: https://www.daktronics.com/en-us/events/women-in-sports University of Richmond Upgrades Robins Center with Daktronics Display System Prescott Field: How Dak Prescott’s Gift Sparked a New Era at Haughton High (VIDEO) Prescott Field Dedication at Haughton High School  

Matt and Justin sit down with Mary Rathburn, Assistant AD for Marketing and Fan Engagement at Elon University, and Patrick Cunningham, Director of Live Broadcast Production for Elon Sports Vision. to take you behind the scenes of how a mid-major athletic department runs a broadcast operation, video board show and fan experience strategy all at once, and often from the same control room. From student-run productions to viral in-game moments, this episode is a deep dive into what it really takes to produce a modern college athletics experience. Topics Covered How Elon runs broadcast and in-venue production simultaneously Why preparation off the field is the secret to smooth game days How a two-person marketing staff drives fan experience across 17 sports The role students play in producing over 135 broadcasts per year How Elon’s centralized control room handles multiple venues What “idea hacking” means — and why great producers steal (the right way) The story behind the viral free-throw distraction moment How student crews won a national broadcast award Why the “Snack Cam” should never be allowed How support systems and testing keep things running smoothly Why being willing to fail is critical to creativity How video boards are being used for: Fan engagement Sponsor value Weather updates Game timing information   Links: Elon Sports Vision captures first College Sports Media Award 244 – Hitting the Ice at the University of Minnesota Duluth with Dylon Field 39 - The Importance of Video Displays in Minor League Baseball with Katie Dannemiller (Greensboro Grasshoppers)