273 | Shifting To Full-Time Founder: Stability vs. Risk | with Shaina Rainford
On this episode of Honest Ecommerce, we have Shaina Rainford. Shaina is a CEO, a mother, and the woman behind the viral haircare brand Bask and Lather Co.
We talk about discovering a homemade remedy to restore hair health, ensuring business stability before becoming a full-time CEO, building a brand story and launching with impact, and so much more!