Go Pro has become synonymous with action, adventure, and daring. They didn’t do this by creating a revolutionary product but by creating a revolutionary marketing approach. In this week’s Mind of AGP podcast, we’re talking about the power of user-generated content - and how Go Pro crushed the competition.

Mind of AGP

Adam Grubb Productions

A Camera, A Surfboard, and Mega Brand Go Pro

JUN 19, 20195 MIN
Mind of AGP

A Camera, A Surfboard, and Mega Brand Go Pro

JUN 19, 20195 MIN

Description

Go Pro has become synonymous with action, adventure, and daring. They didn’t do this by creating a revolutionary product but by creating a revolutionary marketing approach. In this week’s Mind of AGP podcast, we’re talking about the power of user-generated content - and how Go Pro crushed the competition.