<description>&lt;p&gt;We're back after a no so long hiatus between episodes. &lt;/p&gt; &lt;p&gt;Let's talk CTV!&lt;/p&gt; &lt;p&gt;What is CTV you ask? Some call it Connected TV, but most just call it TV nowadays. &lt;/p&gt; &lt;p&gt;Did you know that YouTube is the leader in CTV? Crazy huh? &lt;/p&gt; &lt;p&gt;In this episode, Denis schools Carlos on the CTV landscape and Carlos pretends he knows something.  We also discuss, what this means for online video creators and more. Join us and then complain online that we know nothing! &lt;/p&gt; &lt;p&gt;Link dump: &lt;/p&gt; &lt;ul&gt; &lt;li&gt;&lt;a href= "https://www.searchenginejournal.com/youtubes-priorities-for-2023-new-ways-to-make-money-ai-tools/481316/?utm_source=linkedin&amp;utm_medium=social&amp;utm_campaign=share-back-traffic#close"&gt; YouTube 2023 mission: finding new ways to monetize with AI tools.&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a style= "font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;" href= "https://www.searchenginejournal.com/youtubes-priorities-for-2023-new-ways-to-make-money-ai-tools/481316/%20https://www.nielsen.com/insights/2023/march-madness-fuels-a-rebound-in-viewing-across-cable-in-march/%20https://www.pixability.com/news/pixability-announces-third-straight-year-of-record-revenue-as-it-expands-ctv-and-youtube-capabilities%20https://mailchi.mp/littlemonstermediaco/the-youtube-algorithm-simplified?e=d159b1668e%20https://mountain.com/guides/performance-tv-vs-youtube-advertising/%20https://www.socialmediatoday.com/news/youtubers-share-results-of-first-month-of-shorts-monetization/644048/%20https://www.theinformation.com/articles/nearly-half-of-youtubes-u-s-viewership-is-now-on-tvs-helping-drive-ad-shift%20https://www.nielsen.com/insights/2023/march-madness-fuels-a-rebound-in-viewing-across-cable-in-march/"&gt; Nearly half of YouTube viewership is now on TV.&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a style= "font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;" href= "https://www.socialmediatoday.com/news/youtubers-share-results-of-first-month-of-shorts-monetization/644048/"&gt; Some creators share their results on the first few months of SHORTS monetization.&lt;/a&gt;&lt;/li&gt; &lt;li&gt;&lt;a href= "https://www.pixability.com/news/pixability-announces-third-straight-year-of-record-revenue-as-it-expands-ctv-and-youtube-capabilities/?utm_campaign=Newsletter&amp;utm_medium=email&amp;_hsmi=248358875&amp;_hsenc=p2ANqtz-_WeEbZdinLo5rFqBuBx0WUuACt7w_MkVUoMTtG8KSSmvPjR3rXnkRMOjMJ5mTBxSOisUav47EkhIObcy2oLLisCp8Nqw&amp;utm_content=248358875&amp;utm_source=hs_email"&gt; Pixability expanding into YouTube CTV...guess why&lt;/a&gt;&lt;/li&gt; &lt;/ul&gt;</description>

The Video Insiders Podcast

Carlos Pacheco

Crash Course on What Is CTV (Connected TV)?

JUN 5, 202343 MIN
The Video Insiders Podcast

Crash Course on What Is CTV (Connected TV)?

JUN 5, 202343 MIN

Description

We're back after a no so long hiatus between episodes. 

Let's talk CTV!

What is CTV you ask? Some call it Connected TV, but most just call it TV nowadays. 

Did you know that YouTube is the leader in CTV? Crazy huh? 

In this episode, Denis schools Carlos on the CTV landscape and Carlos pretends he knows something.  We also discuss, what this means for online video creators and more. Join us and then complain online that we know nothing! 

Link dump: