When the ABB FIA Formula E World Championship launched its first race through Beijing’s Olympic Park in 2014, the idea of all-electric motorsport still bordered on experimental. Batteries couldn’t yet last a full race, and drivers had to switch cars mid-competition. Just over a decade later, Formula E has evolved into a global entertainment brand broadcast in 150 countries, driving both technological innovation and cultural change in sport.  "Gen4, that's to come next year," says Dan Cherowbrier, Formula E’s chief technology and information officer. "You will see a really quite impressive car that starts us to question whether EV is there. It's actually faster—it's actually more than traditional [internal combustion engines] ICE." That acceleration isn’t just happening on the track. Formula E’s digital transformation, powered by its partnership with Infosys, is redefining what it means to be a fan. “It's a movement to make motor sport accessible and exciting for the new generation,” says principal technologist at Infosys, Rohit Agnihotri.  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.