<p>We reached the point where our dream customer has purchased something from us. What's next?</p><p>The Transformational Marketing Blueprint is a 12 step framework for your marketing, that acts as a guide through the entire marketing journey focused on your dream customers. The Blueprint is organised as a circular framework, since no marketing journey is linear, and is in 3 phases - the Know-Like-Trust phases. Each phase is colour coded for easy visual recognition and is made up of 4 steps.</p><p>In this episode, we'll cover the TRUST phase, closing the circle of our marketing journey. The four steps of this phase are:</p><ol><li>How we deliver an exceptional experience</li><li>How we deliver more value</li><li>How we orchestrate and stimulate referrals</li><li>Mastery - celebrate and repeat</li></ol><br/><p>Listen to the podcast to learn more. </p><p><a href="https://talesofmarketingtransformation.com/032" rel="noopener noreferrer" target="_blank">Show Notes and Blog</a></p><p><a href="https://talesofmarketingtransformation.com/" rel="noopener noreferrer" target="_blank">Tales of Marketing Transformation</a></p> <br/><br/>This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit <a href="https://innovabiz.substack.com/subscribe?utm_medium=podcast&#38;utm_campaign=CTA_2">innovabiz.substack.com/subscribe</a>