In this episode, we hosted Jugal Anchalia, Co-founder & CEO at Cobalt to talk about how to use integrations as a growth lever.
We start with addressing WHY companies should solve the problem of integrations.
Jugal explains the current solutions and the challenges with them.
We then discussed how we can use integrations as a growth lever - like unlocking new revenue streams, enhancing user experience, and expanding overall reach and visibility.
All this and more in this episode with Jugal.
Connect with Jugal on LinkedIn - https://www.linkedin.com/in/jugal-anchalia-0a2ab220/
In this episode, I hosted Luke Diaz, Director of Customer Success at AppZen.
Luke is passionate about building and leading high-performance customer-success orgs.
We explored strategies for achieving best-in-class gross and net retention, emphasizing the importance of customer onboarding, churn post-mortems, and aligning compensation plans.
We also discussed how to use the voice of the customer to prevent churn.
All this and more with Luke in this episode.
Connect with Luke on LinkedIn.
In this episode, I hosted Abby Hehemann, Director of Product Marketing at GetResponse to talk about setting up a customer marketing framework.
With over 14 years of experience, Abby is a specialist in strategic product positioning and value-driven messaging.
Abby shares the customer marketing framework that she and her team use at GetResponse and how you can build on yourself.
She also shares her thoughts on what makes customer marketing different than customer advocacy.
Abby points out the metrics for success while implementing such a framework.
All this and more in this episode with Abby.
Connect with Abby on LinkedIn - https://www.linkedin.com/in/abby-hehemann/https://www.linkedin.com/in/abby-hehemann/